Experience

  • Marketing Intern

    at Canon

    July 2019 - at Present

    State of New South Wales

    - Developed a social media strategy to improve Canon's Business Insights LinkedIn page, which increased engagement by 15% over 3 months - Created emails and campaigns for events, internal communications and newsletters on Pardot and Eloqua regularly - Analysed website performance by creating and regularly monitoring GA and Data Studio dashboards - Improved the organic ranking of 3 keywords by conducting keyword research and A/B testing keywords on website

  • Marketing Co-ordinator

    at Textbook Ventures

    January 2019 - at Present

    State of New South Wales

    - Maintained the content creation and scheduling for the Textbook Ventures social media channels  - Managed a community newsletter averaging 23% open rate with an audience of 1784 subscribers - Devised growth strategies and methods which increased TBV's Facebook followers to 1600+ followers and audience to over 33,000 students per week

  • Digital Marketing Intern

    at Adobe

    May 2018 - July 2018

    State of New South Wales

    - Created and pitched an end-to-end customer-centred user experience aimed at acquiring high school students thinking of starting university - Built a prototype of a functioning website which integrated Adobe software (Adobe Analytics, Livefyre, Audience Manager and Adobe Target) in order to provide customised experiences for students

Education

  • Google Ads Search

    at Google

    2019 - at Present (1 year)

  • Bachelor of Commerce / Arts

    at UNSW

    2017 - at Present (3 years) State of New South Wales

  • The Fundamentals of Digital Marketing

    at Google

    2019 - 2019 (1 year)

  • Google Ads Fundamentals

    at Google

    2019 - 2019 (1 year) State of New South Wales

Languages

  • English Native

  • Hindi Native

Hives