• CMO

    at Azrieli.com

    May 2018 - at Present

    Tel Aviv District

    Own the development of positioning, branding, marketing strategy, customer success and growth of Azrieli.com: • Lead the company strategic road map, including: brand strategy, campaigns strategy, salles offers, customers retention & success, digital self services and product management to meet KPIs •Lead Growth Marketing, Brand & Product Marketing, Omni Channel Optimization, PR/Comms & Partnerships, and Creative. •Manage the entire customer lifecycle: product and strategic decisions, plan, manage and execute communication that directly supports the company KPI Develop and implement strategy and plan across the marketing channels to deliver customer acquisition, retention and loyalty targets (over 100MIO NIS yearly) •mplementing innovative marketing and data tools such as DMP, EMAIL MARKETING platforms and analytics tools to improve ROI, user's retention and user experience


  • BA History and Politcal Science

    at Tel Aviv univ

    2000 - 2006 (6 years)

Knowledge and keywords


  • English Native

  • Hebrew Native