Solid experience in several commercial positions (account manager, business development, sales support) and roles (project manager, technical leader). strategy, business cases, CRM, KPI follow up, forecast, budgets, customer relationship and satisfaction; consultative sales approach, Prof. Coach

Experience

  • Coach

    at Independent

    September 2017 - at Present

    Departamento de La Libertad

    Responsible for on-line coaching of small business entrepreneurs and personal customers in different countries.

  • ICT Head of Engagement

    at Ericsson

    January 2015 - June 2016

    Departamento de San Salvador

    Responsible for sales (products, solutions and services) and business development (OSS/BSS), commercial strategy, negotiations, financial accountability, leading commercial teams in the entire business cycle in Central America and Caribbean, and commercial support to ongoing projects. Achievements • Several new deals closed in the. ICT area • Negotiations with other vendors to present combined solutions, as add on sales for our main business.

  • Business Development Regional Account Manager

    at Ericsson

    July 2011 - December 2014

    Departamento de San Salvador

    Responsible for sales and business development (OSS/BSS) and special projects in Central America: commercial strategy for new products/services introduction, commercial negotiations, financial accountability, leading commercial teams in the entire business cycle and support to ongoing projects Achievements • Commercial responsible for a strategic deal closed in Central America. • Winner of the global “Top Sales Competition” 2014, in the new Target Areas category.

  • Account Manager El Salvador

    at Ericsson

    May 2009 - June 2011

    Departamento de San Salvador

    Responsible for sales (products, solutions and services) and customer relationship, strategy, negotiations, financial accountability, leading the sales and account team operation in the country and supporting business opportunities in the Caribbean. Achievements • Two major expansion projects won/executed • Different local activities with the local CEO and CXO executives, for new technologies introduction awareness.

  • Account Manager El Salvador & Guatemala

    at Ericsson

    June 2005 - April 2009

    Departamento de San Salvador

    Responsible for sales (products, solutions and services), customer relationship, strategy, negotiations, financial accountability, leading the sales and account team operation in both countries. Achievements • Several new services deals closed. • Turn Key deal for both countries closed/executed during 2007 and 2008.

  • Regional Bid Manager

    at Ericsson

    September 2004 - May 2005

    Departamento de San Salvador

    Member of the Commercial Support team for Market Units North Latin America and Central America-Caribbean. Responsible for leading virtual sales teams, with members in different countries, for private and government sector quotations, RFP, RFQ and RFI. The project started with the requirements reception, solution definition, commercial strategy definition, proposal elaboration, delivery and support during the negotiation phase. Achievements • Responsible for a several won proposals in different countries.

  • National Account Manager El Salvador

    at Ericsson

    October 2001 - August 2004

    Departamento de San Salvador

    Responsible for sales (products, solutions and services) customer relationship, strategy, negotiations, financial accountability, leading the sales and account team operation in the country. Achievements • Negotiation of the Commercial Frame Agreement for future deals. • Several expansion deals closed.

  • Account Executive for Consumer Products

    at Ericsson

    January 2000 - September 2001

    Departamento de San Salvador

    Responsible for Consumer Products Sales (mobile phones and other devices), Product Training and Marketing for different customers in El Salvador, Guatemala and Honduras (both new market). Achievements • More than 50% of market share achieved in our main customer in El Salvador (previous market share was 28%).

  • Point of Sales Representative

    at Ericsson

    May 1998 - December 1999

    Departamento de San Salvador

    Working in El Salvador for the Ericsson Latin America Consumer Products division as “freelancer”. Responsible for the merchandising and product training for different costumers’ sales forces and distribution channels, reporting to the regional office in Costa Rica. Achievements • Contracted as headcount, due to the excellent performance.

  • Production Supervisor

    at Industrias Caricia

    January 1998 - March 1998

    Departamento de San Salvador

    Temporal job in a factory, in the production area, as a production supervisor. Achievements • Plant and production process flow diagrams elaboration.

Education

  • Professional Coach

    at Coadh SI

    2017 - 2018 (1 year)

  • MBA

    at Instituto Universitario de Postgrado (U.A. de Barcelona, U. Carlos III de Madrid, U. de Alicante)

    2004 - 2005 (1 year)

  • Industrial Engineering

    at Universisdad Politecnica de El Salvador

    1999 - 2002 (3 years) Departamento de San Salvador

Services offered

  • Professional Coaching Services

    On line coaching for business entrepreneurs, business owners and persons

  • Telecom/ ITCommercial Consultant

    I could help to set up commecial strategies in the telecom and IT areas

Languages

  • Spanish Native

  • English Negotiation

  • Portuguese Elementary

Hives