I'd like to make things data driven


  • Head of BI and Finance

    at Donkey Republic

    November 2017 - October 2019

    Region Hovedstaden

    Donkey Republic is a bike sharing start-up with operations covering major European cities. DR has 4 VCs in it’s board (Vaekstfonden, Howzat, Spintop, Nordic Eye). I’m part of management team and attend board meetings. • Leading company’s financial decisions as Head of Finance. Company raised EUR 4.5m in the period. • Member of product prioritization committee that determines product roadmap • Providing insights of strategic importance to other departments (marketing, operations, bd etc.)

  • Strategy and Innovation Manager

    at Agoda

    November 2016 - November 2017


    Agoda is a global online travel agency, part of Booking Holdings which is quoted in NASDAQ • Head of digital marketing analytics & data science. Responsible from providing bi-weekly projections of business / financial performance to top management • Lead strategy and business development of transportation app partnerships (Grab, Uber etc..) • Responsible from management of app partnerships

  • Project Manager

    at Booz & Co

    August 2014 - November 2016

    Kuala Lumpur

    Joined Booz & Co (acquired by pwc) as Senior Consultant, left pwc as Project Manager. Projects include: • Commercial Due Diligence for a SWF – Lead target (a healthcare service provider chain in APAC) assessment in one country and oversaw target assessments in four other countries • Due Diligence for a Fortune 500 media company – Conducted APAC market sizing exercise of a niche market in Media industry. The model was praised by client and lead to a sell-on opportunity • Business Plan Review for a USD 250 mn greenfield telco investment – Lead the business plan review of a tri-play business by a government company and provided recommendations for implementation • Financial Risk Management for two banks – Conducted the financial impact assessment of IFRS 9 regulations for a regional bank by utilising predictive statistical models. Conducted gap assessment and created the implementation roadmap for IFRS 9 compliance for a domestic bank • Financial Sector Blueprint for a Regulator

  • Country Executive

    at Identicar Systems

    August 2014 - April 2016


    • Identicar is a UK based start-up company providing patented theft-prevention systems for cars • Responsible for setting up Identicar business in Turkey • Negotiated a key deal with a major insurance provider, rendering Identicar free to customers

  • Various roles

    at HSBC

    September 2010 - August 2013


    HSBC is a global bank quoted in NYSE and LSE. Joined through a leadership development program composed of three assignments in different countries and functions and to which 11 people were recruited globally • 2011 – 2013 International Banking and Strategy Specialist, Turkey - Part of the team that established International Banking business in HSBC Turkey. Had job rotations in treasury, asset management and investment banking departments • 2011 – 2011 Global Customer Experience Manager, Group Management Office, UK - Part of the team that oversaw customer experience and analytics globally. Owned / participated in various blueprint design and implementation projects • 2010 – 2011 Local Large Corporates Relationship Manager, UAE - Relationship manager in a team managing credit needs of large local corporate accounts

  • Business Development Consultant

    at Flex Acoustics

    August 2008 - December 2008

    Region Hovedstaden

    • Flex Acoustics is a Venture Capital backed start-up manufacturing acoustic materials for event halls • Created and executed a marketing plan for international expansion • Advised on main terms for a key sale in company’s expansion

  • Partner

    at Yaprak Muhendislik

    May 2007 - May 2008


    • Yaprak Muhendislik is own engineering start-up providing turnkey design, implementation and maintenance services in heating, ventilation and air conditioning sector • Repeat clients include military, universities, hospitals and a global facility management company


  • Deep Learning Specialization

    at Coursera

    2019 - 2019 (1 year)

  • 770

    at GMAT

    2016 - 2016 (1 year)

  • Certificate in graduate level course of study

    at MIT

    2014 - 2014 (1 year) Massachusetts

  • MS in Supply Chain Management

    at MISI (MIT Scale Network - Asia)

    2013 - 2014 (1 year) Selangor

  • MPhil in Finance

    at Tilburg

    2009 - 2010 (1 year) Provincie Noord-Brabant

  • MBA

    at Bilkent

    2007 - 2009 (2 years) Ankara

  • MBA / Erasmus

    at CBS

    2008 - 2008 (1 year) Region Hovedstaden

  • BS in Mechanical Engineering

    at Bogazici

    1999 - 2004 (5 years) İstanbul

Knowledge and keywords