Sales & Business development experience for more than 12 years within multinational firms in ICT & FMCG industries


  • Key Account Manager

    at Samsung

    May 2015 - at Present


    Set yearly sales and marketing strategies Business development including new B2B & B2C customers in Levant Product Management: Define country Line-up, product launches, forecasting demand, and competition analysis Channel Management: Define and execute channels strategies, direct engagement with retailers and dealers, conduct channel meetings and setup training program Operation Management: Follow up on day to day FMCG lifecycle movement Pricing Management: Set prices according to HQ guidelines People management: Team development and motivation, provide business leadership, and deliver high quality results Evaluates and recommends business partnering opportunities in order to capitalize on business synergies

  • Regional Sales Specialist

    at Ericsson

    December 2007 - May 2015


    Develop an understanding of customer's business & solution requirements Customarily & regularly engage with decision makers at client facilities in performing duties Manage Territory/Accounts including account planning & sales forecasting and engaging cross-functional resources with virtual teams to ensure alignment across the organizations Provide sales leadership and experience on large , complex sales opportunities

  • Business Consultant

    at Xplorium

    June 2006 - December 2007


    Market research & building business plans Leads identification


  • MBA

    at Lebanese American University

    2010 - 2012 (2 years) Beyrouth

  • Bachelor in Engineering

    at Beirut Arab University

    2001 - 2006 (5 years) Beyrouth


  • English Negotiation

  • Arabic Native

  • French Negotiation