With over 19 years of experience in project management and business development, I carry a culturally informed, wide spectrum of skill-set. I have served as part of the Executive Management of some of the finest organizations helping them reach their objectives and goals.


  • Business Owner

    at Let’s talk about learning productions, Rawalpindi, Pakistan

    September 2018 - at Present


    The idea behind “Let’s Talk about Learning” is to identify and acknowledge commonly held beliefs and misconceptions in society, and to encourage evidence-based research. To that end, the organization aims to develop: print, electronic and digital media to support knowledge enrichment at individual, household and community levels. The domain of action is overwhelming, but the organization exists to counter the status quo and slowly but steadily establish alternate channels of outreach and communication.

  • Senior Manager, Community Support Services

    at Shifa Foundation

    May 2014 - August 2018

    Islāmābād Capital Territory

    Community support services, or CSS aims to invest in the uplift of the underprivileged by mobilizing resources within the communities. Senior Manager, CSS oversees the activities of the function. In this position, I ensured that the targets, both programmatic and fundraising are established, effective strategies are devised to ensure that those targets are met and appropriate resources within the organization are allocated to support these services. Periodic reviews of the strategies and their effectiveness were carried out under my supervision. My detailed role was to: · Prepare annual work plans and budgets in consultation with the Executive Director, taking into accounts the organization’s long-term strategic plans · Represent the function at various forums both internally and externally · Present quarterly updates to the Governance through its executive and audit committees, as well as to the Board of Governors itself on need basis · Monthly reporting based on annual work plans

  • Lead Trainer and Consultant

    at Shifa Center of Professional Excellence

    August 2013 - November 2017

    Islāmābād Capital Territory

    Shifa Foundation in its years of work felt that it had garnered invaluable institutional knowledge, skill, and experience, that could help the services of government agencies, CSO’s and other startups. To accomplish this, I was invited to consolidate and develop up to date, and industry-leading SOP’s in consultation with relevant certifying bodies, develop training modules based on that content and then deliver those training to industry professionals from all around the country. Specifically, I: • Conducted two executive workshops for healthcare leaders in Gilgit Baltistan on Proposal Writing • Conducted workshop for senior management of Chitral Health Administration on Procurement • Conducted workshop on Report Writing for Senior District Management in Nutrition Network in Sindh • Develop a number of other SOP's and modules on Information Technology, Quality Assurance and Control, and Communication.

  • Associate Manager, Planning and Programs

    at Shifa Foundation

    August 2013 - May 2014

    Islāmābād Capital Territory

    The main responsibility of this role was to support the Head of Programs in his functions through: • developing strategies and interventions for realizing the organization's vision and mission • determining program concept by identifying and clarifying opportunities and needs, studying appropriate requests for proposal (RFPs), and attending strategy meetings • analysing overall organizations direction in terms of programs that have been adopted and assessing the gaps • writing proposals and concept notes for new programs • meeting proposals' deadline by establishing priorities and target dates for information gathering, writing, review, and approvals. Monitoring and evaluating tracking data, coordinating requirements with contributors, and submitting proposal status information to review meetings • gathering proposal information by identifying sources of information, coordinating submissions and collections, and identifying and communicating risks associated with proposals

  • Program Manager/ Project Coordinator/ Assistant Project Coordinator

    at Shifa Foundation

    February 2011 - August 2013

    Islāmābād Capital Territory

    Planned, developed and implemented 08 humanitarian projects with a combined worth of over 10 Million US Dollars, and an average staff of over a hundred per project. Details are in the "Projects" section.

  • Executive Public Relations

    at QB HR Solutions, Islamabad, Pakistan

    March 2008 - August 2011

    Islāmābād Capital Territory

    • Plan, develop and implement media action plans to support and position the company advantageously • Identify and implement methods to boost the company’s soft image • Support the company’s spokesperson in meetings and conferences • Work together with the Media Relations to develop strategies to expand presence in potential markets • Speak to the media when company spokesperson is in absentia • Develop communications materials including press releases • Maintain a strong awareness of vision and mission of the company noting keenly its initiatives and ongoing programs • Advise the board on feedback from stakeholders • Coordinate numerous events to different audiences including the media

  • Executive Public Relations

    at FDT Rawalpindi, Rawalpindi, Pakistan

    October 2006 - March 2008


    • Advise teammates and clients in media communication • Source sponsorship opportunities • Writing up case studies, in-house magazines, and articles for newspapers. • Develop and maintain contacts and relationships with editors and journalists • Advise management with industry-related local news • Develop liaison with print and broadcasting agencies • Attend Public Relations training and workshops • Attend networking and media events • Liaison with external clients, marketing agencies and other third parties to develop hard-hitting campaigns • Collect and analyze media coverage, summarize and advise management accordingly • Keep the company website updated with relevant content and articles • Run across the board marketing campaigns for corporate events • Carry out targeted market research

  • Executive Data Management

    at UNHCR, Muzaffarabad, Pakistan

    November 2005 - September 2006

    Azad Kashmir

    • Served as the lead in the implementation of UNHCR’s electronic document processing, retrieval, and distribution system • Prepared support documentation and training materials for end-users and advised UNHCR’s staff in utilizing the systems • Identified and classified electronic content according to characteristics such as security level, function, and metadata • Implemented OCR and other automated data entry procedures • Established procedures to support and facilitate effective data collections, system usage, data extraction, reporting, data exchange, and data transfer • Prepared and maintained overall analysis reports to provide to management • Proposed improvements in content management, system capabilities, next step initiatives, and future projects • Worked as part of a project team to coordinate database development and determine project scopes and limitations • Adivsed UNHCR’s end-users in support of maintenance and retention of employee data

  • Executive Data Management

    at Pakistan Poverty Alleviation Fund, Rawalpindi

    January 2000 - January 2004


    • Responsible for the accurate and timely entry of employee-related data • Maintain organizational data and structures for each of PPAF’s business units • Update Manager Self Service (MSS) information (an employee review system) for all business units • Helped develop database solutions for HR contacts at each Business Unit • Attended advanced training on MS Office, Data Structures, Data Storage and Achieving Systems


  • Clinical Researcher

    at National Institute of Health

    2018 - 2018 (1 year) Islāmābād Capital Territory

  • Project Management Professional

    at Project Management Institute

    2017 - 2017 (1 year) Islāmābād Capital Territory

  • Bachelor of Sciences

    at Punjab University

    2006 - 2008 (2 years) Punjab

Services offered

  • Business Development Consultations, Data Analysis and Review, Project/ Program Development

    Quick-learning, ambition, self-drive, and resourcefulness are the tools that I use to support any organization in their vision and objectives. I have held positions from junior assistant to senior management, climbing the ladder in just two years by displaying unparalleled focus, initiative, and keen understanding of the organization’s goals. I am an analyst, able to breakdown complex problems into solvable bits and tackle them one by one to arrive at an efficient and tailored pathway to success. I am humble in the face of knowledge, skill, and leadership; strict in the art of management and teamwork; ethical in my grasp of business and financial acumen; and sympathetic in the presence of my colleagues, teammates, and juniors. I labor in developing human assets, whether through informal coaching or formal training, and it is my privilege and pride to leave any system better than I found it. I aspire to take on a leadership role, be it at the level of a team or the whole organization, and use my gifts to bring prosperity and fulfillment to my domain and beyond.

    As a learned researcher, a passionate analyst, and a strategic planner, I have served as part of the Executive Management of one of the finest and prolific foundations and helped steer it from a small Civil Society Organization to a Multinational Not for Profit.


  • English Native

  • Urdu Native

  • Japanese Elementary