• Senior Account Director / Digital Business Lead


    October 2017 - at Present

    Gouvernorat de Tunis

    Leading / Managing digital strategies, solutions & digital transformation projects in Tunisia / North African region. Responsible for “Value Added Services (VAS) & Managed Services (MS)” businesses – achieving consolidated revenues exceeding US$ 18 Million in 2018 (8% above annual targets). Responsible for a Master Aggregation project to migrate over 50 VAS Content Providers (CP) to a unified TIMWE Platforms. Responsible for the development and launching of new VAS & MS businesses in Tunisia / North African region.

  • Director, Digital Business Development


    January 2009 - September 2017

    Minţaqat ar Riyāḑ

    Leading digital transformation strategies & projects across the BU – resulted in the conceptualization and the implementation of new digital sales channels and a 22% increase of online sales for 2017. Leading Cloud and IoT services sales to B2B and B2C customers. Recognized as a driving force behind several business activities across STC Group – resulted in several services enhancements/launchings, developed marketing and pricing strategies, business processes re-engineering, etc. Account management responsibilities, dealing with government institutions and different industries – achieving total annual sales exceeding US$ 320 Million, in 2010-2012. Managed development of several services/businesses across STC Group (in KSA, Bahrain, Kuwait, and Indonesia) – resulted in consolidated businesses that exceeded US$ 80 Million

  • Program Manager


    July 2005 - December 2008

    Oslo County

    Promoted from a Project Manager to a Program Manager role, managing a staff of 15-30 of engineers, analysts and experts, to lead a strategic Telco network-leveraging program – resulted in an enhanced network operating mode, the establishment of several partnerships/ alliances with key STC vendors and suppliers, and the institution of several “best practices”. Managed/Co-managed (10+) Telco network CapEx/OpEx projects (more than US$ 80 Million in total) – Overcoming network operation, integration and enhancement challenges.

  • Senior Project Manager


    October 1993 - May 2005


    Managed a team of up to 8 Project Managers and conducted several project, including: Nortel equipment deployments, Network expansions, New market deployments, Network replacements, etc. Conducted various technical advisory activities to key clients as per work requirements. Other software development activities in the early years…

  • Associate Researcher


    January 1990 - August 1993


    Conducted microelectronics/VLSI research activities, essentially related to my Ph.D. thesis – resulted in the development of new testability models for sequential VLSI chips. Other software development activities as per research requirements.


  • MBA

    at Manchester Business School - University of Manchester

    2004 - 2006 (2 years) Manchester

  • Ph.D. in Electrical & Computer Eng

    at Polytechnic School, University of Montreal

    1990 - 1993 (3 years) Québec

  • Master in Electrical Eng

    at School of Engineering, University of Tunis II

    1988 - 1989 (1 year) Gouvernorat de Tunis

  • BS in Electrical Eng.

    at School of Engineering, University of Tunis II

    1983 - 1988 (5 years) Gouvernorat de Tunis


  • Arabic Native

  • English Negotiation

  • French Negotiation