• Programme Manager | Strategy Enablement | Engineering Services

    at Absa Bank

    April 2017 - November 2019


    I lead a team of technical & creative specialists to drive Absa’s strategic Main Efforts within Engineering Services, through innovative Marketing campaigns and fit for purpose programme management. Overachieving KPIs by 120%+. Lead day-to-day internal communications for all Technology focused business units through robust stakeholder engagement.

  • Digital Communications & Media Manager

    at Economic Development Department

    May 2014 - April 2017


    • Advocating for, and educating Senior leadership on the latest technology trends as fit for purpose. • Supported governments ‘good news’ drive across all digital channels utilised by the department, Ministry and government. • Marketing for the Presidential Infrastructure Coordination Commission. With a national budget of R35 million. Represented the EDD in three Presidential Communication War Rooms during points of national crises.

  • Part-time Lecturer and Course Facilitator

    at Brand School Africa

    July 2014 - August 2016


    Delivered lectures for Professional Diploma in Digital Marketing (internationally accredited by the Digital Marketing Institute)

  • Director: Communications & Events Management

    at Economic Development Department

    September 2013 - May 2014


    Created and consolidated a new communications department within the EDD, with media capabilities, to support the department and Ministry in the run-up to and including the 2014 National elections

  • Dounder

    at Ideally My Africa (NPO Passion Project)

    September 2008 - December 2013


    Matched up people with good grass-roots ideas with people who had the technical skills or experience within that given field across Africa.

  • Deputy Director: Information Technology

    at Economic Development Department

    November 2011 - September 2013


    Lead a cross-government department team to plan, budget, approve and implement an ITOS project for the newly formed Department.

  • Freelancer / Consultant

    at Digital Marketing & Web Development Agency

    August 2005 - March 2013


    Ran a consulting multiservice digital agency to assist start-ups with all parts of their digital projects, data-heavy Content Management Systems and heavyweight web development requirements.

  • Marketing/ Costing Manager & ITC Manager

    at DST Glass & Aluminum

    January 2004 - January 2010


    • Was a junior QS for all tenders & projects • Enable and maintain reliable IT Infrastructure Wrote and developed marketing and thought leadership pieces within the industry.


  • Creativity For Business

    at Cannes Lions School

    2019 - 2019 (1 year)

  • Behavioural Science For Brands

    at Cannes Lions School

    2019 - 2019 (1 year)

  • Storytelling

    at Cannes Lions School

    2019 - 2019 (1 year)

  • Agile, SCRUM & Kanban Training

    at Absa Bank

    2017 - 2019 (2 years)

  • Behavioural Economics by Rory Sutherland

    at Ogilvy Consulting UK

    2015 - 2015 (1 year)

  • Digital Content Strategist

    at Ogilvy Digital Marketing Academy

    2015 - 2015 (1 year) Gauteng

  • BA Gen (Communications & English Lit)

    at UNISA

    2004 - 2011 (7 years) Gauteng


  • English Native

  • Afrikaans Conversation