customer serive February 2014 - March 2016Maintain and develop a computerised customer and prospect database.
Plan and carry out direct marketing activities (principally direct mail) to agreed budgets, sales volumes, values, product mix and timescales.
Develop ideas and create offers for direct mail and marketing to major accounts by main market sector and SNP's ABC products.
Respond to and follow up sales enquiries by post, telephone, and personal visits.
Maintain and develop existing and new customers through planned individual account support, and liaison with internal order-processing staff.
Monitor and report on activities and provide relevant management information.
Carry out market research, competitor and customer surveys.
Maintain and report on equipment and software suitability for direct marketing and sales reporting purposes.
Attracts potential customers by answering product and service questions; suggesting information about other products and services.
Opens customer accounts by recording account information.
Maintains customer records by updating account information.
Resolves product or service problems by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; following up to ensure resolution.