Experience

  • Marketing Senior Buyer

    at GB Ghabbour Auto

    February 2018 - at Present

    Muḩāfaz̧at al Jīzah

    - Manage all marketing procurement activities within GB Group (25+ brands) across Egypt - Plan & manage all marketing requests including: POSM, activations, events, branding, CI, ATL & BTL campaigns, production material, market research, trainings, digital marketing, website development, and others - Develop supply sourcing strategies to reduce cost, ensure supply continuity, and meet GB quality standards - Conduct market analysis, supplier evaluation, and evaluation of supply risk - Build and maintain supplier relationships that ensure projects’ timely supply and high quality, while maintaining cost efficiency - Ensure proper briefing and coordination between all internal business units to deliver smooth and effective operations

  • Business Development and Operations Specialist

    at MEA Compass (Kiliim)

    July 2017 - October 2017

    Muḩāfaz̧at al Qāhirah

    - Managed ordering process from customer request to delivery of products - Managed production process and implemented quality control measures - Strategically studied the market to recommend market offering that is in demand by target customers and delivers profitability to the business - Analyzed and recommended potential online and offline markets - Tracked, analyzed, and managed digital platforms

  • Product Development Specialist

    at Gourmet Egypt

    April 2017 - July 2017

    Muḩāfaz̧at al Qāhirah

    - Recommended the relevant promotional mix to achieve the desired targets - Monitored newly developed portfolios performance and took corrective actions - Analyzed competitors' activities and translated the findings into strategies - Supported Gourmet Egypt deliver profits by bringing product ideas to life - Formed and adjusted the purchase orders in adherence to: demand, seasonality, trends, and stock availability

Education

  • Master of Business Administration - MBA

    at Arab Academy For Science, Technology, and Maritime Transport

    2019 - at Present (1 year) Muḩāfaz̧at al Jīzah

  • Brand & Product Management

    at IE Business School

    2019 - at Present (1 year)

  • Supply Chain Introductory Program (SCIP)

    at GB Academy

    2019 - 2019 (1 year)

  • Fundamentals Of Digital Marketing

    at Google & The Open University

    2018 - 2019 (1 year)

  • B.A In Accounting

    at Faculty of Commerce - English Section - Cairo University

    2011 - 2016 (5 years) Muḩāfaz̧at al Jīzah

  • American High School Diploma

    at Dar El Tarbiah American School

    2008 - 2011 (3 years) Muḩāfaz̧at al Qāhirah

Languages

  • Arabic Native

  • English Negotiation

Hives