Experience

  • Cross-Border Ecommerce Strategy and Operations Consultant

    at INDEPENDENT CONSULTANT

    February 2018 - at Present

    Kowloon City

    • Assisted brands (i.e. Toys, Fashions) to enter China market via cross-border e-commerce channels (i.e. Alibaba’s tmall.com) to provide one-stop solution for marketing, logistics, regulatory, and sales strategies, successfully generating over $10M incremental revenue for 8 clients

  • Director of Strategy

    at SEARS HOLDINGS CORPORATION (Fortune 200 Company)

    August 2014 - February 2018

    Illinois

    •Established holistic strategy analysis and implantation plan for toys and sporting goods business units: industry trends analysis, customer behaviors study, underpenetrated categories identification, new innovations product growth, member targeting & marketing campaign, under-performing stores initiatives, and new growth opportunities • Worked with President, GMM and CFO in financial planning, vendor negotiations and CEO/board presentations on latest innovations • Managed team of four to collaborate with market intelligence companies (e.g. customer insights, share of wallet, sub-category market penetration) to implement data-driven buying & pricing process, helping buyers to benchmark competitions and close assortment gaps • Launched marketplace mobile app that allows customers to shop from nearby malls by leveraging other retailers’ local inventories (e.g. Levi’s) with same-day delivery service fulfilled by crowd-sourced personal shoppers; Bi-weekly meeting with CEO

  • Strategic Retail Business Planning MBA Intern

    at CVS CAREMARK CORPORATION (Fortune 10 Company, #1 Pharmacy in the US)

    June 2013 - August 2013

    Rhode Island

    Reported to Senior Director (ex-BCG): Analyzed loyalty data and store-clustering patterns to identify hair care macro trends, customer segments, and promotion results, delivering $70M improvement playbook

  • Business Operations and Sourcing MBA Intern

    at STYLE-LAB EXPERIMENT INC

    August 2012 - June 2013

    New York

    Collaborated with business partners and operations team to design, manufacture and market women’s garment to US department stores

  • Investment Banking Division MBA Intern

    at COWEN & COMPANY

    May 2012 - August 2012

    Central and Western District

    • Performed buy-side M&A industry and product analysis to help TMT company increase its revenue base and sales channel

  • Valuation Group, Senior Associate

    at STATE STREET

    April 2008 - June 2011

    New York

    • Constructed financial analysis and volatility modeling for derivative products valuations for major hedge funds with AUM totaling $9B

Education

  • Data Science & Product Management

    at General Assembly

    2019 - 2019 (1 year)

  • MBA

    at UNIVERSITY OF MICHIGAN

    2011 - 2014 (3 years) Michigan

  • Civil Engineering

    at RENSSELAER POLYTECHNIC INSTITUTE

    2003 - 2007 (4 years) New York

Languages

  • English Native

  • Chinese Native

Hives