Experience

  • Consultant

    at Hays Recruitment

    August 2018 - at Present

    Singapore

    • End-to-End Recruitment: Creating job descriptions, advertising, sourcing, screening, interviewing, selecting candidates, submitting candidates for review to clients, assisting with interview process management, creating offer letters, maintaining relationships

  • Senior MArcoms Manager

    at Western Union

    January 2011 - October 2014

    Attica

    • Responsible for: providing strategic direction in marketing & communication for Western Union in Greece. • Strategic lead: Developed & implemented annual marketing & communications strategy. Launched and promoted two new services and identified areas of future growth. • Brand Marketing: Managed the company brand and communication materials. Created nationwide television campaigns & set standards of communication for over 1000 agent locations in Greece. • Employer Branding: Creating & implementing an employer branding strategy using digital & social channels (LinkedIn, FB) • Team Recruitment & Performance Management: Recruited and managed the marketing team (6 personnel). Reviewed talent and managed recalibration to identify talent gaps and improve effectiveness of the team as a whole. Managed performance, development and coaching of team members with a view to create engagement, development, retention & career progression.

  • Senior Marcoms Manager

    at Hellenic PostBank

    January 2010 - December 2010

    Attica

    • Responsible for: establishing and growing the company’s Green Consulting and Communication Services business • Developed and executed the company’s strategic marketing plan with respect to the Athens 360 initiative to reduce the carbon footprint of the top 100 companies in Greece • Piloted and led several networking initiatives (renewable energy financing events/exhibitions/site visits) to create better customer relationships with potential customers during the long sales cycle of renewable energy implementation projects

  • Country Manager

    at Consulco

    May 2007 - May 2009

    Eparchía Lefkosías

    • Responsible for: starting and promoting Consulco operations in India. • Conducted a feasibility study and supervised market research to identify core target audiences. Assessed market demands and developed a strategy on market entry, pricing and positioning including a detailed insight into competition and future growth prospects • Created an India specific marketing, communications and PR strategy that fit seamlessly with global company strategy and produced appropriate local marketing material in line with corporate communication standards • Built a network of affiliates to jointly offer Consulco services in India. Organized resell contracts with 10 law firms handling 25% of offshore tax consulting business in India • Set up local office, responsible for operations & staff

  • Communications Manager

    at British Council

    January 2004 - February 2007

    Attica

    • Responsible for: developing and implementing the marketing and communications strategy for British Council Greece. • Managed the British Council brand and corporate identity in Greece. Increased access to customers by creating a distribution channel of locally produced promotional materials and used online media for promotion of selective services. Evaluated, selected & strategically managed all external suppliers • Built a positive media profile and developed effective relationships with press and broadcast media, raising media exposure for British Council events (Arts, Science, Education) to 100%. Acquired media sponsorship for local events. Effectively handled media crises to contain negative publicity.

  • MArketing Executive

    at Floros S.A

    February 2000 - January 2003

    Attica

    • Responsible for: developing the marketing plan, based on goals and the overall sales target for the South West Athens region

Education

  • Master of Arts

    at University of Warwick

    1996 - 1997 (1 year) Warwickshire

Knowledge and keywords

Languages

  • English Native

Hives