I have a comprehensive interpretation of E2E NPD, starting from the definition of the concept of a new product range, follow a product development process, managing the conflicts and keep pushing things from all aspects toward its limitation during project execution, Until the successful launch.


  • Senior NPI & LCM manager

    at Philips Domestic Appliance (Zhuhai) Co., Ltd.

    August 2013 - at Present

    Guangdong Sheng

    Philips Zhuhai as a manufacturing site works together with multi-design centers (Male grooming, shaving and beauty business in Netherland, Oral health care in US, Mother and Child care in Shanghai, Garment Care in Singapore…) Skills obtained: - Functionally, successfully maintained the communication frameworks with multi-design centers, reputed to be a high performance team - As a member of MT, be one of site mid/long term policy and strategy constitutors, presided and participated Policy Deployment on a yearly basis - An unprecedented task is worth talking about, under my leadership, we successfully transferred a brand new full automated line to assemble Drive Unit from Austria to Zhuhai. The competence of running such a line had been established simultaneously

  • Program Manager (NPI Overall Leader)

    at Flextronics Technology Suzhou Co., Ltd.

    January 2010 - July 2013

    Jiangsu Sheng

    In Flextronics Suzhou we served Sierre Wireless as a BU, by then Lean operation was in vogue Skills obtained: - Lean tools (5Why, PDCA etc. problem solving tools) - Sophisticated communication with on-site customers

  • Senior R&D Program Manager

    at Plantronics Communications Technology (Suzhou) Co., Ltd.

    December 2007 - December 2009

    Jiangsu Sheng

    Plantronics was a leading company provided attractive design of blue-tooth headset Skills obtained: - E2E product life cycle from concept to market

  • Senior Manager of Product Development

    at Flextronics Technology (Shenzhen) Co., Ltd.

    April 2005 - December 2007

    Guangdong Sheng

    Flextronics Shenzhen was a design center, it enabled us to be able to offer a total-solution to customer and as a matter of course, brought more business to manufacturing site nearby Skills obtained: - Department management - Competence build up

  • Senior NPI project manager

    at Sangfei Mobile Consumers (SZ) Co. Ltd.

    April 2003 - March 2005

    Guangdong Sheng

    Sangfei gave me a totally new angle of view how a factory operates since it was the first factory I worked for Skills obtained: - Collaborative way of working with cross-functional teams - Project management skill - Regulation and approbation

  • General Manager (self-employed)

    at Pangu Product Industrial Design (Shanghai) Co., Ltd.

    November 1998 - March 2003

    Shanghai Shi

    Self-employed, I ran my own design house, provided industrial and mechanical design services to clients, but it ended up insolvent owing to unhealthy cash-flow eventually. Skills obtained: - To run an operation as an entrepreneur - The most tough way of communication, bidding and bargain

  • Mechanical Engineer

    at Sony Technology (Shenzhen) Co., Ltd.

    October 1994 - October 1998

    Guangdong Sheng

    It was a memorable startup for a young and inexperienced person just stepped out of university, and laid foundation of my career development towards product design and industrialization. Skills obtained: - Mechanical design skillset - DFMEA, DFA, risk management, critical characteristics identification and process control - Knowledge of mold design, injection process, assembly process - The way of managing component suppliers and OEM factory - Product verification and validation


  • Bachelor

    at Shanghai Jiao Tong University

    1990 - 1994 (4 years) Shanghai Shi


  • English Negotiation