Experience

  • Assistant Vice President

    at PCCW Media Ltd

    July 2017 - at Present

    Kwon Tong

    • Lead the Marketing Communications team to develop offline and online programs & promotions and PR activities for both Now TV (Pay TV) and Now E (OTT), in terms of new products & services launch and corresponding sustaining activities. • Work closely with internal business owners of Now TV & Now E services so as to develop the suitable campaigns to promote the services so as to achieve business objectives. • Partnering with external advertising & media agencies to develop through-the-line activities to launch & promote the related services, including but not limited to above-the-line, online, event, PR related activities.

Education

  • Bachelor degree

    at The Chinese University of Hong Kong

    1990 - 1994 (4 years) Sha Tin

Hives