Country marketing manager and marketing specialist
February 2018 - at Present
- Digital Marketing – development and implementation of strategies and goals for SEM, SEO, Social Medias and E-mail marketing - Big Data, Customer Journey and Marketing Automation - CRM – process and plan for customer development and increased customer lifetime value. Analysis of customer database, planning and implementation of offers, tests and creatives. - Affiliate Marketing – optimization and analysis of campaigns through affiliate networks. - Mobile Marketing – planned and tested different offers for various target groups. - Building and nurturing relationship with Ferratum´s internal and external partners. - Manage and track ROI metrics. - Responsible for local Marketing budgets.
Market economist, tourism and hotel management
at Budapest Business School
1998 - 2001 (3 years) Budapest főváros
Knowledge and keywords