Authenticity and vulnerability are powerful networking skills: 2 weeks ago, out of the blue, a friend based in South Africa writes to me to ask if I'd be interested in exploring how we can turn his huge sheep farm into a residential resort for holistic leadership events and retreats. This has always been one of my life goals so, as you can imagine, I jumped at the opportunity. But where do you even start? What's the first step? So last week I went to a regular Manchester Chamber event where you can pitch your business in 60 seconds. Rather than take the conventional "this is what I do" approach, I decided to be vulnerable and try something much more relevant, so I stood up and said to the group, "I'm not here to pitch my business, I am here because I need help. There's this huge opportunity in South Africa and I have absolutely no idea where to start." Guess what: This authentic delivery resulted in the right event managers, international project planners and leaders from the wellness industry to come up to me afterwards and establish very useful connections. This would have been IMPOSSIBLE if I had done the scripted pitch about my coaching programmes. Are you willing to be vulnerable when you represent your business and therefore attract the right people?