• Sales Director

    at ADT Canada

    November 2017 - at Present


    Managing and Coaching the inside sales representative’s team -Collaborate with senior management to set strategy - Setting and tracking sales targets for the team - Suggesting and implementing improvements in the sales administration process - Coordinate department projects to meet deadlines - Report on sales metrics and suggest improvements - Use customer feedback to generate ideas about new features or products - Research and discover methods to increase customer engagement.

  • sales General Manager

    at Amazon.com

    January 2009 - January 2013


    Own recruiting, objectives setting, coaching and performance monitoring of sales representatives. -Present sales, revenue and expenses reports and realistic forecasts to the management team. -Meeting planned sales goals. -Setting individual sales targets with the sales team. -Understand our ideal customers and how they relate to our products. - Assist in performing reference and background checks


  • bachelor

    at Moulay Ismail

    2006 - 2008 (2 years) Région de Meknès-Tafilalet


  • English Negotiation

  • Arabic Native

  • French Negotiation