I am a passionate professional with five plus years of experience in retail sector. My expertise ranges from managing category operations and business development across luxury consumer goods industry. I have a proven track record of developing successful campaigns to increase category sales.


  • Assistant Account Manager

    at Connect Place Inc - Human Resources provider and temporary staffing firm

    November 2019 - at Present


    • Reporting directly to CEO, responsible and accountable for developing strategic growth for the firm • Within two months, landed deals with 7 new accounts leading to recurring revenue of +$200K • Streamlined internal recruiting processes that increased efficiency by +20% • Collaborated with marketing team to reposition the company’s offering, leading to +20% increase in successful account deals

  • Freelance Brand Consultant

    at Various Organizations

    May 2019 - September 2019


    Bharat Babies Canada, publishing house with headquarters in Boston, USA -Successfully led the closing of a deal with an NPO for new book launch driving sales up by 10% Deploy Software Solutions, SaaS company -Developed initial branding and partnership programs for new climate change software

  • Assistant Category / Assistant Buyer

    at Hidesign India Pvt. Ltd

    December 2015 - February 2017

    Puducherry - Puducherry

    •Developed strategies for 100+ SKUs in belts category, increasing sales by +30% in 6 months •Led a cross-functional team to introduce new woven belts in the market •Acquired B2B distributors for Hidesign to enter in Kenya and Norway, •By analyzing industry and consumer trends, identified an industry-wide opportunity and led a cross-functional team to develop and launch the first ever RFID protected Men’s wallets in India •Led negotiations with vendors and improved the supply operations by cutting down the delivery timelines from 3 months to 1 month •Planned a creative Employee Engagement Program for 300+ store associates of 64 brand outlets, achieving increase in sales of accessories by +12% within 3 months Key leadership responsibilities: •Selection of product mix for the season •Managed stock planning and allocation of merchandise •Liaising with various vendors on material purchase •Analysed shopper POS data weekly & monthly to evaluate the performance of category

  • Business Development Manager

    at Cucine Lube

    April 2013 - November 2015

    Ludhiana - Punjab

    •Successfully managed the Luxury Kitchen market and category worth $1.5M •Increased branch revenue by reviving the Punjab market for the brand by over +20% in 3 years •Effectively managed 60 Architect/Builder accounts, driving +50% increase in group sales •Successfully gained alignment with CEO and senior executive team to develop a new state-of-the-art kitchen studio in North India worth $1M •Among top 3 performers for two consecutive years, landing deals and maximize existing deals


  • Sales and Marketing Connection Program

    at Humber College

    2019 - 2019 (1 year) Ontario

  • Project Management for Sales & Marketing

    at G H Aue Services

    2019 - 2019 (1 year) Ontario

  • Digital Media Strategy

    at PUNCH!media

    2019 - 2019 (1 year) Ontario

  • Workforce Communication in Canada

    at Humber College

    2019 - 2019 (1 year) Ontario

  • MBA in Marketing

    at ICFAI Business School

    2011 - 2013 (2 years) Hyderābād - Telangana

  • Engineering in Electronics & Communication

    at Punjab Technical University

    2006 - 2010 (4 years) Patiala - Punjab


  • English Native