My job is to show people how to create new organizational forms intelligently using the possibilities offered by people talent and technology. Enhance personal and professional skills of the people who will break the tradicional mechanical business and develop new business models for the 21st Centr.


  • Co-Founder

    en ESEUNE Tianjin Education & Technology

    Septiembre 2014 - Actualidad

    Tianjin Shi

    Joint Venture with the Local Government in Tianjin Technology Park. Living Lab for Eastern and Western startups.

  • Co-Founder, CEO & Dean

    en ESEUNE Business School

    Octubre 1992 - Actualidad


    I am co-Founder, CEO and Dean of ESEUNE Business School (, based in Bilbao (Spain) and Tianjin (Beijing port, China) activity that arranged with consultant (Innovation), education (seminars, conferences, workshops ...) and research. My milestones have been turning ESEUNE into innovative and global business school. Today ESEUNE has students and faculty coming from four continents (Europe, America, Asia and Africa) and MBA programs running in countries like Spain, USA, China, India or Russia.


  • Regional Competitiviness Program

    en Institute for Strategy and Competitiveness, Harvard University

    2005 - 2005 (1 año) Bizkaia

  • Executive Business Program

    en Georgetown University

    1997 - 1997 (1 año) Washington, D.C.

  • Executive MBA

    en ESEUNE Business School

    1993 - 1996 (2 años) Bizkaia

  • B.s. Marketing and Communication

    en University of the Basque Country

    1986 - 1991 (5 años) Bizkaia

Servicios ofrecidos

  • Executive Education

    Executive Education

  • Executive Education

    Executive Education and Coaching

Conocimientos y palabras clave


  • Español Nativo

  • Inglés Negociación

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