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  1. EDDY GARCIA VEGA
    The secret of success is learning how to use pain and pleasure instead of having pain and pleasure use you. If you do that, you're in control of your life. If you don't, life controls you. #tonyrobbins #motivational #speaker #philanthropist #entrepreneur #author #inspiration #motivation... EDDY GARCIA VEGA
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  2. EDDY GARCIA VEGA
    "People relate to people.". I haven't made a cent off my personal brand. That's not why I do it. I do it because I genuinely want to help people. That's why I'm out here. #AndyFrisella #CEO #1stPhorm #International #inspiration #motivation #billionaire #startup #entrepreneur #gym... EDDY GARCIA VEGA
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  3. EDDY GARCIA VEGA
    If you are under the illusion that you can start a business and run it at your life's schedule, you are mistaken. The business is like a starving puppy - when it needs to eat, then it needs to eat regardless of what you have going on personally. #Robert Herjavec #Founder #HerjavecGroup #sharktank #entrepreneur #startup #billionaire... EDDY GARCIA VEGA
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  4. Milos Djukic

    Milos Djukic

    21/01/2017
    About Influencers and Kim Kardashian by Adriana Rivera.
    Kim Kardashian is expert in what field?
    "Another thing influencers add better than traditional media is action. They are seen not only as leaders in opinion, but experts in their fields" - Adriana Rivera.
    cc. @Juan Imaz, @Javier 🐝 beBee and @John White, MBA
    Milos Djukic
    The Era of the Influencer
    www.linkedin.com The Era of the Influencer Influencers. I realized that word has many meanings when doing research for this piece.  Influencers are people...
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    John Vaughan
    23/01/2017 #61 John Vaughan
    #57 #56 When I researched and wrote "Priming the Pump" (https://jcvtcsblog.wordpress.com/2017/01/06/priming-the-pump/ View more
    #57 #56 When I researched and wrote "Priming the Pump" (https://jcvtcsblog.wordpress.com/2017/01/06/priming-the-pump/), @Phil Friedman I did some homework on the terms. FWIW, 'linguistic analysis' is a term - and a professional practice - that is shared by (us) Information Architects.

    That said, I stand by my analysis of the both the labels and the practices, which includes non-philosophical "practical usage". (i.e. Where the rubber meets the road.)

    In a nutshell, Phil: "Techniques differ. Intent is consistent."

    Point of Information: beBee did not embrace the notion of 'brand transparency' as regards their promotionalists until some of us (you included) made a little stink about it. That was a good thing.

    As I peruse this list of comments i see several people who I know are ambassadors, but somehow I'm not getting the "transparency" thing.... (i.e. I wouldn't be able to identify them as beBee promomtionalists unless I drilled down to the profile of each and every one.)

    Try this: https://www.bebee.com/producer/@john-vaughan/the-magic-marker-exercise Close
    Milos Djukic
    22/01/2017 #60 Anonymous
    #58 I agree @Phil Friedman with you. My apologize to Adriana Rivera too. We had interaction with her within the original LinkedIn post, whish is fair and the right thing to do.
    Gerald Hecht
    22/01/2017 #59 Gerald Hecht
    #58 @Phil Friedman In reviewing what has transpired --this (in theory) most noble of gestures may have been more meaningful if presented at an earlier...nevermind --I believe that our species is collectively trying to save itself; even as all of its individual organisms are trapped in an inescapable dementia from the damage we have inflicted upon our own habitat...I guess that includes this comment; or (alternatively) the hypothetical scenario in which I made no comment at all.
    Phil Friedman
    22/01/2017 #58 Phil Friedman
    I want to apologize to Adriana Rivera, author of the article in question, for she has stepped into a mud puddle not of her making, and which she likely would have avoided given the choice. I think we've allowed ourselves to hijack her comments thread as a vehicle for our own discussion.of influencer marketing which has been ongoing for months now. CC: @Milos Djukic, @John Vaughan, @Gerald Hecht
    Phil Friedman
    22/01/2017 #57 Phil Friedman
    #52 No, John, It is not wordsmithing, but what we used to call in philosophy "linguistic analysis" — an approach that seeks to analyze and elucidate our operative concepts by attending to the language we use, on the premise that the way we speak is at least a partial model of the way we think.

    That mouthful said, what is clearly being recommended in this article is influencer marketing, which is seen as hiring plain-Jane type social media types whose large followings look to them for information and opinion on what is interesting, what is useful, what is good value, and not the least, what to buy. There is a lot of talk about such influencers bringing "authenticity" to a product or brand because these plain-Jane social media types are seen as themselves "authentic".

    The conceptual dissonance comes in over the term (concept) "authenticity", which usually embodies honesty, forthrightness, devotion to truth and fairness, being what one says one is and saying for all to know what one is. This usual interpretation of "authentic" cannot apply by definition to these social media influencers, BECAUSE THEY ARE NONE OF THESE THINGS. And why not? Because they sell themselves like every other marketing hack or advertising whore who spins the truth for money.

    The conclusion is that when the author of the article talks about bringing authenticity to a brand or product, she mean the APPEARANCE of authenticity, not the reality of it. Because said influencers whom she would promote are, and can never be authentic. No, it's all a matter of perception for the author, never a question of reality. Cont. Pt II...
    Phil Friedman
    22/01/2017 #56 Phil Friedman
    #52 - Part II - For anyone who doesn't understand the difference, I recommend comparing automotive tests and evaluations published by Car & Driver (which accepts big advertising dollars from the very manufacturers whose products they evaluate) versus tests and evaluations published by Consumer Reports (which accepts no advertising dollars and is supported by subscription revenues).

    In the scenarios outlined by the author, the marketers and influencers have to deceive their readers and followers, or they could not bring perceived authenticity to the brand or product involved. (They can never, of course, bring real authenticity to the product or brand because their endorsements have been bought, nor earned.)

    About beBee Brand Ambassadors, I agree that they too can never bring genuine authenticity to their endorsements of the platform, once they have accepted even contingent future compensation for their activities. No matter how long and loud one protests, one cannot be only partially bought and owned. And protesting that one is saying nothing that one wouldn't say if not being compensated to say it, doesn't mean squat in my book, as in yours.

    But here is the difference, which should not, indeed cannot be overlooked. Nobody is trying to fool anyone about beBee Brand Ambassadors being anything other than beBee representatives. If the same people who are now Ambassadors and working to help market the platform, dropped or hid their titles, then — and only then — could their activities be directly compared to influencer marketing. And IT IS A BIG DIFFERENCE. It is the difference between taking a stance as a company rep and striking a pose as an independent third-party evaluator and endorser IMO
    Gerald Hecht
    22/01/2017 #55 Gerald Hecht
    #52 @John Vaughan The LI influencers set the templates of "proper posts" across the platform; the DEFINITIVE BULLET POINTS THAT ARE NECESSARY AND SUFFICIENT FOR A RESUME...etc.
    They are not Ambassadors for LI; they are THE GATEKEEPERS; stray from their agenda and/or tone, even font...and your "contribution" is corrupt; your thinking is flawed; you don't belong; and you are banished to the cutout bin; the kids table.
    Franci🐝Eugenia Hoffman
    22/01/2017 #53 Franci🐝Eugenia Hoffman
    #47 No, I don;t condone what she does. IMO, Kim K ia an example of money does not breed class. But she or someone else, most likely the latter, helped her become her own brand and make a lucrative living out of it. In her case, sex sells.
    John Vaughan
    22/01/2017 #52 John Vaughan
    #50 "a BIG difference from what is being recommended in this article as "influencer marketing". sez @Phil Friedman

    Don't know that I disagree with the distinction, Phil. There just isn't a BIG difference. The proof would be to ask how many of us dumb old just plain folks would actually be able to identify - much less describe - the difference between an ambassador/promotionalist and an influencer/promotionalist.I believe that's why we have ethics sort-of embodied in statute & policy.

    Wordsmithing rarely clarifies things. It's kind of the 'so what" factor. Does it really matter whether we brand something as an 'infomercial' or brand it as an 'advertorial'?
    Gerald Hecht
    22/01/2017 #51 Gerald Hecht
    #50 @Phil Friedman 🎯 !
    Phil Friedman
    22/01/2017 #50 Phil Friedman
    #30 John, my comment(s) -- I actually made two, but one which I made on mobile seems to have disappeared -- have to do with the ethics of marketers who use influencers in a conscious effort to create "perceived" authenticity, and who make no distinction between perceived and real authenticity. My comment(s) are not about the ethics of the influencers themselves. Which is an entirely separate matter.

    As to beBee Brand Ambassadors, of which I am now one -- I consider them NOT eligible to purvey independent, third-party analysis and endorsement precisely because they stand potentially to receive contingent future compensation. However, the details of the program are publicized, and the very title "Brand Ambassador" makes it clear that they are BIASED representatives, and not independent, third-party endorsers. This is a BIG difference from what is being recommended in this article as "influencer marketing". Cheers!
    Gerald Hecht
    22/01/2017 #49 Gerald Hecht
    #48 @John Vaughan well you and Kim can use Autotune...the appropriate audience will find you and then it's a business and a brand and "VOILA!"
    Instant Influencer on LI.
    I'll stick to my guitar, piano, and unaltered voice and fade away with Douglas MacArthur ( we have the same shades anyway) 🕶
    John Vaughan
    22/01/2017 #48 John Vaughan
    #41 "... who can't sing ..." sez @Gerald Hecht

    On behalf of the Tonally Deaf, I protest.
    Gerald Hecht
    22/01/2017 #47 Gerald Hecht
    #43 @Franci🐝Eugenia Hoffman I explained (in two parts) exactly what she is...well, I guess that you're saying it's okay as long "she keeps doing it" in America ...AND NOT "overseas"....wow!
    CityVP 🐝 Manjit
    22/01/2017 #46 CityVP 🐝 Manjit
    I thought there was a vaccine developed that can stop us from getting influencer? Let's knock on Seth Godin's door and let him know his next book should titled "The Idea Vaccine"..
    Milos Djukic
    22/01/2017 #45 Anonymous
    🎸
    Franci🐝Eugenia Hoffman
    22/01/2017 #44 Franci🐝Eugenia Hoffman
    #42 🍕 🌭 🍔 🍟 🥙 🌮🍻 🥂 🍷 🥃 🍸 🍹😎 🤡 🤠
    Franci🐝Eugenia Hoffman
    22/01/2017 #43 Franci🐝Eugenia Hoffman
    #41 Kim K doesn't need to sing. She is her own brand and her own corporation.
    Gerald Hecht
    22/01/2017 #42 Gerald Hecht
    #40 @Franci🐝Eugenia Hoffman 🎸🎤🥁🎹🎼🎙🎚🛎📈🎷🏆🎉🎊🍸🍸🥃🥃🚬💊💊⚰️....
    Gerald Hecht
    22/01/2017 #41 Gerald Hecht
    #39 @Donna-Luisa Eversley yeah but the trick is to have more "influence" than Kim Kardashian; who can't sing...strange world.
  5. EDDY GARCIA VEGA
    What I've learned in more of these 11 years is you just got to stay focused and believe in yourself and trust your own ability and judgment. #markcuban # investor #President
    #Dallas #entrepreneur #billionaire #sharktank #inspiration #motivation...
    EDDY GARCIA VEGA
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  6. EDDY GARCIA VEGA
    I'm Entrepreneur. #eddygarciavega #entrepreneur #geek #inspiration #motivation #startup #billionaire #company #founder #foundr... EDDY GARCIA VEGA
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  7. EDDY GARCIA VEGA
    Entrepreneurs, men and women who are changing the world and are improving people's lives. #Entrepreneurs #men #women #who #changing #world #improving #peoples #lives #startup #billionaire #company #inspiration #motivation... EDDY GARCIA VEGA
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  8. EDDY GARCIA VEGA
    Finding opportunity is a matter of believing it's there. All the best things that happened to me happened after I was rejected. I knew the power of getting past no. #BarbaraCorcoran #Venture #Partners #investor #entrepreneur #sharktank #inspiration... EDDY GARCIA VEGA
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  9. EDDY GARCIA VEGA
    Successful entrepreneurs come up with bad ideas all the time and many continue to pursue them because they are blinded by passion. Past success doesn't necessarily guarantee the next idea will be a home run. #Successful #KevinOLeary #Contributor #Investor #CNBC #entrepreneur #inspiration #startup... EDDY GARCIA VEGA
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    Devesh Bhatt
    20/01/2017 #1 Devesh Bhatt
    There are no guarantees,
    An investor doesn't guarantee success :)

    oh wait , a successful entrepreneur has credibility and plays around with investor money for bad ideas.

    It's an investment and not a loan.

    Comes to the fundamental question...Assuming the same ROI, who would be a better investment, the guy who has his dreams on the line or the guy who is experimenting diversification?

    Maybe the message was, take an informed decision, but he got too emotional :)
  10. EDDY GARCIA VEGA
    The luckiest people and businesses are those that are prepared to take the greatest risks. We can all create our own luck by taking the necessary risks to open the door to change, progression and success. #RichardBranson #Founder #VirginGroup #entrepreneur #foundr #inspiration #billionaire... EDDY GARCIA VEGA
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  11. EDDY GARCIA VEGA
    People just assume 'compassion' means not making hard decisions. The least compassionate thing you can do when someone is not equipped to be doing what they’re doing is to leave them in that role. #JeffWeiner #CEO #LinkedIn #startup #entrepreneur #socialmedia #inspiration... EDDY GARCIA VEGA
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    Aleta Curry
    20/01/2017 #1 Aleta Curry
    Not to mention that leaving an ill-equipped person in a job they can't do is a business killer.
  12. EDDY GARCIA VEGA
    Learn to feel comfortable with to be uncomfortable. When you start your own company you have to get used to learning how to do things that you don't know how to do and need to learn how to take risks and be okay with not knowing what the next stage is going to bring. #HeidiZak #CoFounder #ThirdLove #startup #entrepreneur... EDDY GARCIA VEGA
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  13. EDDY GARCIA VEGA
    Conquer your dreams with Faith and Hope, overcome your limits and barriers with much work and perseverance, focus on your passion and you will achieve success. #success #eddygarciavega #entrepreneur #geek #motivation #inspiration... EDDY GARCIA VEGA
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  14. EDDY GARCIA VEGA
    DON'T ASK WHY PEOPLE DON'T USE YOUR STARTUP. ASK WHY THE PEOPLE WHO CONTINUE TO USE YOUR STARTUP, KEEP USING IT. #ericries #ceo #longterm #stock #exchange #business #inspiration #motivation... EDDY GARCIA VEGA
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  15. EDDY GARCIA VEGA
    Regaining competitiveness, delivering value to our customers, and generating shareholder return would require but an entirely new approach-one centered on ensuring that we had the best people but also that we empowered them to execute. #jeffimmelt #generalelectric #ceo #company #entrepreneur... EDDY GARCIA VEGA
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  16. EDDY GARCIA VEGA
    To actually learn how the business works at the smallest possible scale before we expanded as to the complexity of the business and ignoring the advice to go broader and staying hyperfocused early on was crucial to our success. #success #OliverKharraz #CEO #Founder #Zocdoc #entrepreneur #startup... EDDY GARCIA VEGA
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  17. EDDY GARCIA VEGA
    I didn't have a mentor. I didn't have someone who took the time to sit down, have a conversation with me and help me be better at my job and to have succeed. So now, I really make the effort to be clear and honest with my employees and sit down with them and communicate. #MelissaBenIshay #Baked #President #Chief #Product #Officer #entrepreneur... EDDY GARCIA VEGA
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  18. EDDY GARCIA VEGA
    One of the things I have learned is to communicate openly and honestly with the folks you work with. Try to understand where their requests and feedback are coming from and be open to feedback. #DaniellaYacobovsky #CoFounder #BaubleBar #startup #entrepreneur... EDDY GARCIA VEGA
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    Erroll -EL- Warner
    17/01/2017 #1 Erroll -EL- Warner
    Transparency is very important. There should also be humility, empathy, integrity and professionalism.
  19. EDDY GARCIA VEGA
    Go into the internship with a mindset of being a business owner. Every decision you make has to be from that mindset and give it everything you have. #JohnSchlifske #NorthwesternMutual #insurance #inspiration... EDDY GARCIA VEGA
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  20. EDDY GARCIA VEGA
    Success is proportional to the ideas that entrepreneurs try. And if everyone tells you that idea will not work, call me, because I like all ideas. #Success #entrepreneurs #MarcRandolph #Netflix #CoFounder #Entrepreneur #films #video #startup #billionaire #inspiration... EDDY GARCIA VEGA
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  21. EDDY GARCIA VEGA
    Passion and confident entrepreneurs are key we can help with scaling and growth, but we can't fix a poor idea succes breeds success. #Passion #entrepreneur #success #niklaszennström #ceo #atomico #founder #skype #startup... EDDY GARCIA VEGA
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  22. EDDY GARCIA VEGA
    We want to get people outside, active, having fun with other people, not just behind a screen. #johnhanke #nianticlabs #founder #ceo #pokemongo... EDDY GARCIA VEGA
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  23. EDDY GARCIA VEGA
    Countries with most millionaires. #countries #millionaires #statista #infographic... EDDY GARCIA VEGA
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  24. EDDY GARCIA VEGA
    The most successful people and successful entrepreneurs lknow are all obsessed with solving a problem that really matters to them. #entrepreneur #successful #drewhouston #dropbox #ceo #inspiration #motivation #startup... EDDY GARCIA VEGA
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  25. EDDY GARCIA VEGA
    In life, as well as in business, getting doors slammed in your face is just part of the process, and it's all about moving on and finding the next opportunity. #PaddySpence #zevia #ceo #startup #entrepreneur #inspiration #motivation... EDDY GARCIA VEGA
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