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Content Marketing - beBee

Content Marketing

13K buzzes
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.
Buzzes
  1. Ben Shute

    Ben Shute

    17/01/2017
    Content curation is as equally important as creation for a balanced content marketing play.
    Ben Shute
    4 Discovery Sites for Content Curation - Ben Shute
    ben-shute.com I wanted to share with you four sites that I'm currently using to discover amazing articles as part of my content curation...
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  2. ProducerMartin Tolovski

    Martin Tolovski

    15/01/2017
    Why Do You Need A Website?
    Why Do You Need A Website?“Why?” is one of the most profound questions that every top notch entrepreneur has on his mind and asks his employees the same. Especially when it comes down to innovations and transforming their business.But “why” is not a question that is reserved...
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    Comments

    Sandra Smith
    16/01/2017 #5 Sandra Smith
    Would appreciate your feedback on my website Martin - from a fellow content marketer :)
    Martin Tolovski
    15/01/2017 #4 Martin Tolovski
    #1 Yes. I'm drafting a post about social media too, it's a must.
    Martin Tolovski
    15/01/2017 #3 Martin Tolovski
    #2 Good point. Social media drives traffic, but website is the pillar.
    Randy Keho
    15/01/2017 #2 Randy Keho
    Creating a website is only the beginning. It's useless if nobody knows it exists. It needs to be promoted.
    It's not a "Field of Dreams," where you simply "Build it and they will come."
    It needs to be continually updated, too. It can be a central command. Think of your LinkedIn, Twitter, beBee and/or Facebook pages as allied products.
    Link them to your website and vice versa. The content can be virtually identical, reinforcing your message.
    Mike Rana
    15/01/2017 #1 Mike Rana
    People also need to be on social media: Facebook and LinkedIn at a minimum. If you're a business and you're not on LinkedIn, and your business doesn't have a Facebook page, you won't go anywhere in 2017.
  3. Teddy Craig

    Teddy Craig

    15/01/2017
    Something I wrote based on my own experiences in Digital Marketing.
    Teddy Craig
    Why Digital Marketing needs SEO and Creative to work together.
    www.linkedin.com I’ve only been in the Marketing world for a relatively short period (3.5 years), but I do bring a decade’s worth of writing and production experience for TV & Radio before that, as well as a...
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  4. ProducerJordan Barta

    Jordan Barta

    15/01/2017
    Suck it up and get over it. Nobody cares! | Personalize your approach!
    Suck it up and get over it. Nobody cares! | Personalize your approach!Something that I’ve been sharing lately, with regards to social selling is the fact that personalization is huge… it goes a long ways and people feel like you care. It’s even better when you can show them you care!“One-to-one marketing takes time...
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  5. ProducerSandra Crowe

    Sandra Crowe

    13/01/2017
    6 Brilliant Ways in Finding New Clients for your Consulting Services
    6 Brilliant Ways in Finding New Clients for your Consulting ServicesEmail marketing has been around for quite some time, and it’s not showing signs of slowing down at all, despite the obvious shift toward social media.Businesses have been collecting email addresses for years. Now, top consultants are doing the same....
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  6. ProducerPatrick Osinski

    Patrick Osinski

    13/01/2017
    Great Instagram analytics
    Great Instagram analyticsGreat Instagram...
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  7. ProducerGiles Crouch

    Giles Crouch

    13/01/2017
    Busting Myths About Millennials, Social Media & Technology
    Busting Myths About Millennials, Social Media & TechnologyAs a digital anthropologist, I research, mostly for marketing departments and agencies, how people behave within social media and with technology as a whole. Millennials are a hot topic. Many a brand spends inordinate amounts of time and money to...
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    Comments

    Adam Weedy
    13/01/2017 #2 Adam Weedy
    Rockin' article Giles! I wrote one called: "I, too, am a millennial expert." Check it out! & by the way, the one thing I would add is that I think "millennials" main difference "at work" is they are more likely to leave a company that isn't working for them.
    Mohammed A. Jawad
    13/01/2017 #1 Mohammed A. Jawad
    To sum up, presumably millennials are mindful more about media.
  8. ProducerJudy Caroll

    Judy Caroll

    13/01/2017
    Is Quality B2B Content Dead?
    Is Quality B2B Content Dead?The idea that content occupies a commanding place in B2B lead generation never fails every marketer. In fact, numerous blog articles and experts in the B2B marketing field have already pointed out that most businesses today are spending a great deal...
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  9. George Touryliov
    The AIDA marketing model describes a common list of events that may occur when someone engages with an advert, leaflet, web page, sales letter or even blog post.
    George Touryliov
    Fascinating Aida: Translating AIDA Theory Into Practice
    www.business2community.com It’s a communication model that many copywriters will know, and it’s a great model for anyone that is doing content marketing or inbound marketing for their business: AIDA. The AIDA...
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  10. ProducerJudy Caroll

    Judy Caroll

    12/01/2017
    Social Media Promotion as an Effective Tool for Financial Services Marketing
    Social Media Promotion as an Effective Tool for Financial Services MarketingBusinesses today are seeking for savvy solutions to manage specific functions. In terms of managing their finances, merchant service companies and investment banking firms need low cost solutions in terms of processing and organizing a large amount...
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    Comments

    Donna-Luisa Eversley
    13/01/2017 #1 Donna-Luisa Eversley
    Great advice @Judy Caroll..Social media can help financial services tap into new markets through storytelling with credible referencing.
  11. ProducerbeBee in English
    8 Keys to Create a Successful Social Media Campaign
    8 Keys to Create a Successful Social Media CampaignIn the digital era every brand thinks about the impact of their marketing and communications campaigns on their social media channels. Raffles, product releases, new slogans… Every single thing a brand wants to communicate to the public will...
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    Comments

    Preston Vander Ven
    14/01/2017 #6 Preston Vander Ven
    Great info. I feel that some many people online understand so many of these steps expect the first one. They don't know who their target market is. A great answer is, "Yourself." If you are your best costumer, what are YOU looking for. Why are you doing what you you're doing? What would bring "You" back your own page. Brand Yourself. Be yourself, and your brand with be authentic and you will also find your target market.
    Jared 🐝 Wiese
    13/01/2017 #5 Jared 🐝 Wiese
    Shared to Instagram the first 5 (viewable) with link here.
    Lisa 🐝 Gallagher
    12/01/2017 #4 Lisa 🐝 Gallagher
    Perfect!
    Emily🐝 Bee
    11/01/2017 #3 Emily🐝 Bee
    Awesome stuff & I'm loving the Infographic!!!! Thank you!
    Rob McNaughton
    11/01/2017 #2 Rob McNaughton
    An excellent and relevant article
    Jared 🐝 Wiese
    11/01/2017 #1 Jared 🐝 Wiese
    This is GREAT!
  12. Jordan Barta

    Jordan Barta

    10/01/2017
    #Boom with Jack Kosakowski! #Sales & Social Selling baby
    Jordan Barta
    #SalesHackerChat Recap W/ Jack Kosakowski (with images, tweets) · Barta57
    storify.com The Art Of Social In Your Sales Process! #SocialSelling...
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  13. ProducerSandra Crowe

    Sandra Crowe

    10/01/2017
    Why Snapchat Will Be Great for B2B Companies
    Why Snapchat Will Be Great for B2B CompaniesI don't understand how people don't see the obvious, common trend of what happens to popular social networks like Snapchat.They don't see that these platforms start off young, start off consumer based, start in a niche, and then go mainstream. It...
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  14. ProducerAlexey Karlov

    Alexey Karlov

    09/01/2017
    content is still king 👑!
    content is still king 👑!So, we are talking about three complementary directions of work with content.1. PRODUCTION 🎥 2. EMPATHY👥👀, ANALYTICS 🔬🔭 people-followers don't know what they want...Just to use empathy and data analysis 3. SELECTION OF CONTENT🔀People have...
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    Comments

    Alexey Karlov
    10/01/2017 #2 Alexey Karlov
    #1 thanks!
    Cepee Tabibian
    10/01/2017 #1 Cepee Tabibian
    Hi @Alexey Karlov, thanks for the very informative content. ;) Love the layout too, very eye catching.
  15. Julia Rutherfod

    Julia Rutherfod

    10/01/2017
    Introduction To Data Mining Techniques Wins You Edge
    Julia Rutherfod
    Introduction To Data Mining Techniques Wins You Edge
    bit.ly Data mining services are considered the best for providing relevant information on marketing strategies to enhance...
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  16. ProducerDara Lin

    Dara Lin

    10/01/2017
    B2B Marketing Trends that will Thrive in Australia this 2017
    B2B Marketing Trends that will Thrive in Australia this 2017There has been a rise on some B2B strategies, techniques and tools that have become even more popular over the years. From digital, mobile, social, marketing technology and content marketing. These trends will continue to develop together with...
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    Comments

    Lisa 🐝 Gallagher
    11/01/2017 #3 Lisa 🐝 Gallagher
    Hi @Dara Lin, very important and well written buzz for Marketers!
    Dara Lin
    11/01/2017 #2 Dara Lin
    Thank you also @Franci🐝Eugenia Hoffman.
    Franci🐝Eugenia Hoffman
    10/01/2017 #1 Franci🐝Eugenia Hoffman
    Welcome to beBee @Dara Lin. Thank you for sharing a clear and well-written post on B2B marketing trends.
  17. Jordan Barta

    Jordan Barta

    09/01/2017
    Advice VS. Opinion! This is a must watch!!
    Iannarino Everyday - Episode 9 Advice and Opinions
    Iannarino Everyday - Episode 9 Advice and Opinions Without experience and the situational knowledge that comes from it, what looks like advice is really an...
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    Comments

    Wayne Yoshida
    10/01/2017 #2 Wayne Yoshida
    @Phil Friedman, thanks for commenting, since this puts it into my buzz feed. Thanks @Jordan Barta for sharing this.

    The phrase "Consider the source" comes to mind.
    Phil Friedman
    10/01/2017 #1 Phil Friedman
    Jordan, you are so right. This should be watched by everyone who looks for advice on social media. Thank you for finding and sharing it.
  18. Pat Bagano

    Pat Bagano

    09/01/2017
    I just thought maybe this will work. I am currently looking for writing gigs or jobs in brand reputation or online marketing. You can learn more about me at . I guarantee great service at reasonable rates. Thank you!
    Pat Bagano
    Pat Bagano - That "Banged" Asian
    www.patbagano.com That "Banged"...
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  19. Juan Imaz

    Juan Imaz

    09/01/2017
    Juan Imaz
    Long Medium
    500ish.com Given my vantage point as an investor, a former reporter, and a writer on Medium, I thought I’d share some of my own thoughts on the...
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    Comments

  20. Juan Imaz

    Juan Imaz

    09/01/2017
    Juan Imaz
    Content Marketing…. the Times They are a Changing – Content Shrub
    medium.com Things ARE changing. Traditional advertising certainly isn’t extinct, but there is simply too much noise out there, and people are sick...
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  21. ProducerAlexa Steele

    Alexa Steele

    09/01/2017
    The 12 best things I stuck in my Pocket in 2016
    The 12 best things I stuck in my Pocket in 2016When I run across an example of great content – a gripping headline, an inspiring image, a captivating video – I like to stuff it in my Pocket and save it for later. Pocket, in case you didn’t know, is a bookmarking app. Whenever I find something...
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    Comments

    Alexa Steele
    10/01/2017 #6 Alexa Steele
    #5 It's a powerful piece. The author has shared a very personal story that exposes a struggle many of us will never experience and hence may never fully appreciate. I think it's his honesty (or authenticity) that makes the writing so compelling.
    Pamela 🐝 Williams
    10/01/2017 #5 Pamela 🐝 Williams
    #8 made me want to cry for the father and rage against how our country is regressing to the stone ages
    Franci🐝Eugenia Hoffman
    10/01/2017 #4 Franci🐝Eugenia Hoffman
    High quality content is essential to obtain and maintain the attention of your audience. Audiences need more than the norm to make sound decisions. Thank you for sharing this and thank you for the word - compendium - @Kevin Pashuk View more
    High quality content is essential to obtain and maintain the attention of your audience. Audiences need more than the norm to make sound decisions. Thank you for sharing this and thank you for the word - compendium - @Kevin Pashuk. Close
    Alexa Steele
    09/01/2017 #3 Alexa Steele
    #1 Thanks, @Kevin Pashuk. And thank you for teaching me the word "compendium."

    #2 Glad you enjoyed it, @Renée 🐝 Cormier!
    Renée  🐝 Cormier
    09/01/2017 #2 Renée 🐝 Cormier
    You are right. Great content is great content. It doesn't need to sell anything. In fact, the best content doesn't sell anything at all. It informs and subtly generates interest. Thanks for sharing. I really enjoyed this.
    Kevin Pashuk
    09/01/2017 #1 Kevin Pashuk
    A great compendium Alexa. Thanks for sharing it with us.
  22. Camila Anderson

    Camila Anderson

    09/01/2017
    Camila Anderson
    How Can You Associate Content Marketing with Joomla website Design?
    bit.ly A great content is basic and it should be overseen legitimately. After you actualize your substance showcasing methodology, you have to figure out where the substance ought to be. A content...
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  23. ProducerMichael Hulleman
    Hotel SEO: 32 Ways to Leverage Content Marketing in 2017
    Hotel SEO: 32 Ways to Leverage Content Marketing in 2017The term “content marketing” has been outpacing “search engine optimization” on Google trends for a number of years now, which means that hotel marketers are now taking this powerful SEO tool and leveraging unlike ever before. SEO has had...
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  24. Patrick Osinski

    Patrick Osinski

    07/01/2017
    Patrick Osinski
    3 Obstacles Every Marketer Will Face in 2017
    www.inc.com Big Data, the Inbound Movement and Account Based Marketing are the biggest buzzwords in marketing, but they have obstacles to...
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    Comments

    Stéphanie Laurent
    07/01/2017 #1 Stéphanie Laurent
    J'entends beaucoup parlé d'une nouvelle menace pour le marketing du contenu et le référencement d'un site, même si j'ai encore du mal à me l'imaginer beaucoup d'experts disent que la recherche vocale risque de boulverser le référencement. Et ce, car par exemple, les mots-clés utilisés sont remplacés par de vraies phrases.
    Qu'en pensez-vous @Patrick Osinski?
    Cette menace ne s'applique peut-être pas à 2017, mais dans quelques années, on risque d'en réentendre parler
  25. ProducerPreston Vander Ven
    Blogging Tips – “What Should I Blog About?”
    Blogging Tips – “What Should I Blog About?”Article from Blog FreedomWhen it comes to blogging, the first thing you need to ask yourself is, “What is the purpose of my Blog?”  The majority of blogs are a funnel leads to another website or company.So, if this is you, you want to catch the eye...
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