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Customer Loyalty in E-commerce - beBee

Customer Loyalty in E-commerce

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  1. Jessica Mizerak

    Jessica Mizerak

    06/09/2016
    A nice article for the small business crowd
    Jessica Mizerak
    How can your business hold onto customers?
    www.telegraph.co.uk It's one thing to attract a customer, it's quite another to keep them coming back. Small businesses share their customer retention...
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  2. Jessica Mizerak

    Jessica Mizerak

    02/09/2016
    Slideshare of some of the best loyalty programs in the industry 💄
    Jessica Mizerak
    The Best Loyalty Programs in Beauty and Why They Work
    www.slideshare.net Beauty and loyalty programs are such a gorgeous fit, don’t you think? That’s because beauty products are a necessity to many, and need to be purchased...
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  3. Jessica Mizerak

    Jessica Mizerak

    19/08/2016
    Nice article on the psychology behind fee-based membership programs - and tips for retailers, based on Restoration Hardware's program.
    Jessica Mizerak
    Forbes Welcome
    www.forbes.com The trick is in understanding the psychology behind accepting such...
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  4. Jessica Mizerak

    Jessica Mizerak

    16/08/2016
    Do you think Starbucks Rewards changes were the right decision for truly building loyalty? Here's my opinion, on Loyalty TV
    Jessica Mizerak
    Starbucks Loyalty Program Changes a Success? - Antavo Loyalty Software
    antavo.com Did Starbucks make the right decision when they changed their loyalty program? Our video shows why the changes were made and whether or not it’s a...
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  5. Jessica Mizerak

    Jessica Mizerak

    09/08/2016
    Create offers that resonate the most - for all stages of the customer life cycle
    Jessica Mizerak
    Enticing Loyalty Offers Based on the Customer Life Cycle
    antavo.com What is lifecycle marketing? Why is it important in your customer retention strategy? How can a loyalty program help with it? Read our comprehensive guide for the...
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  6. Jessica Mizerak

    Jessica Mizerak

    03/08/2016
    Keep those carts in good company :) Here's how a loyalty program can help online retailers reduce cart abandonment, on LiveChat's blog
    Jessica Mizerak
    4 Ways to Reduce Cart Abandonment With a Loyalty Program
    www.livechatinc.com Want to keep more customers from leaving without making a purchase? Use a loyalty program as an incentive to stay and finish the...
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  7. Jessica Mizerak

    Jessica Mizerak

    25/07/2016
    A bit of a different spin on loyalty programs, from Marvel
    Jessica Mizerak
    EXCLUSIVE: Marvel Announces "Insider" Loyalty Program For True Believers At #SDCC
    www.fastcocreate.com Engage with Marvel and win prizes but not the coveted...
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  8. Jessica Mizerak

    Jessica Mizerak

    20/07/2016
    Wish Forbes would have a better social sharing image!

    I just read this great article about learning from high-performing companies (Amazon, Hershey Park) about customer experience and sharing. Enjoy!
    Jessica Mizerak
    Forbes Welcome
    www.forbes.com Today, customers are constantly sharing their impressions of the brands and companies that interest them, and of the products, services, and customer experience that those companies provide. The smart businesses that have learned to embrace this...
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  9. Jessica Mizerak

    Jessica Mizerak

    12/07/2016
    I was just reading through this article on customer experience and how only customers can create their story, not brands. I agree that brands can't control everything like emotions, but I think there's a lot more they can do than this particular piece gives credit for. Any thoughts?
    Jessica Mizerak
    Forbes Welcome
    www.forbes.com Customers don’t experience their time with your company, their “customer journey,” like a string of equally weighted...
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  10. Jessica Mizerak

    Jessica Mizerak

    06/07/2016
    How's everyone doing on this fine Wednesday? I just found this short article about building customer loyalty and wanted to share
    Jessica Mizerak
    The 4 Fundamental Attributes of Customer Loyalty, Part 1 | Customer Experience | CRM Buyer
    www.crmbuyer.com As I see it, there are four basic capabilities, or attributes, needed to build better customer loyalty. I learned about them from two McKinsey researchers. Those attributes, according to David C. Edelman and Marc Singer -- and I agree -- are the...
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  11. Jessica Mizerak

    Jessica Mizerak

    30/06/2016
    Chipotle to reward customers on "mild, medium and hot" loyalty levels :D It's creative, for sure!
    Jessica Mizerak
    Chipotle seeks customer loyalty with summer rewards, chorizo
    wqad.com Chipotle’s stock has been knocked around and its shares fell to their lowest level in almost three years earlier this...
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  12. Jessica Mizerak

    Jessica Mizerak

    23/06/2016
    What on earth is the value of unspent loyalty points? Zero! Encourage point redemption with these tricks
    Jessica Mizerak
    5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points - Antavo Loyalty Software
    antavo.com Are people stocking up their loyalty points? Don’t underestimate this problem! In this guide we share 5 tactics to avoid this...
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  13. Jessica Mizerak

    Jessica Mizerak

    21/06/2016
    Loyalty programs have been a hot topic in the news this year. Starbucks, Uber, McDonald's - can't wait to see how the changes pan out for these companies.
    Jessica Mizerak
    How Retail Giants Have Changed the World of Loyalty Programs?
    antavo.com Did Starbucks, American Airlines and Uber really make loyalty program mistakes? We explore how big brands are trying to update their customer loyalty tactics in this blog...
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  14. Jessica Mizerak

    Jessica Mizerak

    14/06/2016
    The. Definitive. Guide. (For setting up a loyalty program in ecommerce!)
    Jessica Mizerak
    The Definitive Guide to Creating a Successful Loyalty Program - Antavo Loyalty Software
    antavo.com Starbucks, Amazon and Google. Lessons these giants can teach us about successful loyalty...
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    Comments

    Jessica Mizerak
    14/06/2016 #1 Jessica Mizerak
    What you need to know about loyalty programs, who's doing it well and what makes them a success. Check it out :)
  15. Jessica Mizerak

    Jessica Mizerak

    10/06/2016
    The battle for best coffee loyalty. That reminds me, it's time for a cup.
    Jessica Mizerak
    Dunkin' Donuts Upstages Starbucks with Quick, Easy Free Coffee Rewards
    time.com Coffee chain reward program battles heat...
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  16. Jessica Mizerak

    Jessica Mizerak

    09/06/2016
    Jessica Mizerak
    5 ways to increase conversions in online retail
    blog.olark.com Jess Mizerak of Antavo explains why being human and personal is key for online retailers that want to increase...
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  17. Jessica Mizerak

    Jessica Mizerak

    06/06/2016
    Jessica Mizerak
    6 Ways to Inspire Customer Loyalty
    www.business2community.com Vendors that rely on rewards programs to keep customers in the fold are discovering that even so-called satisfied customers can easily churn. Research shows these customers will go elsewhere for a...
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  18. Jessica Mizerak

    Jessica Mizerak

    06/06/2016
    Dealing with an outrageous amount of cart abandonment in your store? Here are a few ways you can cut back:
    Jessica Mizerak
    The Complete Guide to Cut Cart Abandonment With Loyalty Programs - Antavo Loyalty Software
    antavo.com Cart abandonment happens, but with a little loyalty love, it could happen a lot less. Here are 5 tips how a loyalty program can...
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    Comments

    Jessica Mizerak
    06/06/2016 #1 Jessica Mizerak
    My colleague recently wrote this guide to reduce cart abandonment in online retail - enjoy!
  19. Jessica Mizerak

    Jessica Mizerak

    26/05/2016
    Jessica Mizerak
    Brands form customer loyalty even after they purchase an item
    www.businessinsider.com This story was delivered to BI...
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    Comments

    Jessica Mizerak
    26/05/2016 #1 Jessica Mizerak
    Business Insider's report on customer loyalty before and after purchase- interesting stats about the effect of customer service on purchase intent and follow-through.
  20. Jessica Mizerak

    Jessica Mizerak

    25/05/2016
    Jessica Mizerak
    7 Principles Italian Fashion Brands Can Teach Us About Customer Loyalty
    antavo.com The entire world envies Italians’ La Dolce Vita. In this post, we shed light on the secret behind the success of the “Italian...
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  21. Jessica Mizerak

    Jessica Mizerak

    17/05/2016
    Marketing and web design mistakes to steer clear of in your ecommerce business
    Jessica Mizerak
    8 Ecommerce Pitfalls to Avoid for Having a Successful Business - Antavo Loyalty Software
    antavo.com Ecommerce might seem like a very straight-forward business with very few complications. In a way, it is all about a customer liking a product and the business selling it to them. But, because all this business happens in a virtual space where the...
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    Comments

    Jessica Mizerak
    17/05/2016 #1 Jessica Mizerak
    8 marketing and design mistakes to avoid in Ecommerce
  22. Jessica Mizerak

    Jessica Mizerak

    12/05/2016
    What's happening in retail today when it comes to customer service and purchase decisions? Decent read on Forbes.
    Jessica Mizerak
    Forbes Welcome
    www.forbes.com Customer loyalty isn't what it used to be. In fact, research company Access Development reported that 79% of customers would take their business to a competitor within a week of experiencing poor customer service, while the estimated cost of...
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  23. Jessica Mizerak

    Jessica Mizerak

    11/05/2016
    How a mobile payment system can help your loyalty program and overall growth.
    Jessica Mizerak
    4 Ways Mobile Payments Can Help Your Business Grow
    www.entrepreneur.com There are more benefits to mobile payments than you might...
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  24. Jessica Mizerak

    Jessica Mizerak

    05/05/2016
    Sincerity doesn't cost a penny! And other good lessons in customer service. Can be easily applied to in-person and online communications.
    Jessica Mizerak
    Customer Service Lessons Learned on the Road
    www.entrepreneur.com What's the difference between how you're treated by a) an airline and b) a car rental company. Sometimes, a...
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  25. Jessica Mizerak

    Jessica Mizerak

    04/05/2016
    The first official post in the Customer Loyalty hive, an infographic full of tips on getting customers to really love your store.
    Jessica Mizerak
    9 Ways to Make Customers Fall in Love with Your Webshop
    ecommerceloyalty.com How can we then earn customer loyalty when we have a limited time to do it? Here is an infographics that shares 9 tried and true ways to achieve...
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