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Digital Marketing - beBee

Digital Marketing

4K buzzes
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phones, display advertising, and any other digital medium.

This hive was created so you can share all Digital Marketing related content.
  1. Cody Howell

    Cody Howell

    Time is limited! Make sure you use your time better!
    Cody Howell
    Manage Your Time Better
    www.howell.marketing Don't waste your time on social media or television. Go out and achieve your...
  2. Federico 🐝 Álvarez San Martín
    127 Facts You Probably Didn’t Know About The Video Marketing. Federico 🐝 Álvarez San Martín
  3. ProducerJim Murray

    Jim Murray

    One Of The Best Ways I Have Found to Balance Your Perspective On Digital Marketing & Advertising
    One Of The Best Ways I Have Found to Balance Your Perspective On Digital Marketing & AdvertisingI have a secret weapon in my battle to stay on top of what’s what in the zany world of digital marketing and advertising. (DMA for short).I came across this weapon, more or less through the osmosis of having been in the marketing and advertising...
  4. Aman Saini

    Aman Saini

    Importance of Web Accessibility >> https://goo.gl/z2KLDQ Aman Saini
  5. ProducerSten Martin

    Sten Martin

    Link building benefits for SEO
    Link building benefits for SEOLink building, which is also considered as a type of search engine optimization (SEO), is arguably the most difficult forms of digital marketing for small and medium-sized enterprises (SMEs). This article would guide you through the wilderness of...
  6. ProducerJavier 🐝 beBee
    Content Marketing For Non-Believers
    Content Marketing For Non-BelieversContent MarketingContent Marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its...


    Timothy welch
    28/05/2017 #36 Timothy welch
    the pyramid is so true but the inverse is also true. alot of people have short attention spans so its easier to start at the bottom of the pyramid.
    Kristen Edens
    23/05/2017 #35 Kristen Edens
    Great description of content marketing @Javier 🐝 beBee! The biggest challenge for businesses & business owners is being PATIENT with the process! That process begins with tools and systems, including finding an effective writer. One blog, one newsletter, one video won't attract paying clients--and that's where people quit prematurely. It needs to be consistent. Using Gary V as an example, he used video as his tool for YEARS before he made that $45M empire.
    Also--great selection of articles and infographics!!
    Lisa 🐝 Gallagher
    06/05/2017 #34 Lisa 🐝 Gallagher
    Great info that helps others to think outside of the box. Great speech by Gary Vaynerchuk! He proves that anything is possible and how!
    Rafael García Romano
    03/05/2017 #33 Rafael García Romano
    #32 First image too, beating slideshare... :-|
    Javier 🐝 beBee
    03/05/2017 #32 Javier 🐝 beBee
    @Rafael García Romano @Juan Imaz @Julián Campos @Jaime Labiaga Ferrer not bad :-)

    Javier 🐝 beBee
    26/04/2017 #31 Javier 🐝 beBee
    #30 I agree @david frick! producing content is not an approach for immediate impact! It is a medium-long term investment but it is very powerful !
    david frick
    26/04/2017 #30 david frick
    #28 You bring up some great points @Anne Thornley-Brown. My experience has been that producing content is neither a hobby nor an approach for immediate impact. I like how other colleagues refer to it as a long-tail approach that integrates well with social selling, digital marketing, SEO, email programs, and enterprise-level CRMs. I still have people reading and commenting on article I published three years ago!

    One of the challenges leaders have with with implementing content strategy is that it is a specialized combination of art and science (kinda like advertising was back in the 6o's). We know that it works, but it is still new in execution and has lots of kinks to uncover. Unlike big media approaches of yesteryear, today there are infinite channels, strategies, keywords, and opportunities for results. There are LOTS more variables, but the good news is that we can test and interact with them easily.

    Lastly, my direct contracts have been less than $100K and the B2B2B contracts have likely been 2-5x that size. Companies like HubSpot, Buffer, and Hootsuite (and plenty more) are making much larger investments into developing platforms that serve this specific industry. It lets me believe it is very effective at all sizes of business transactions.
    Javier 🐝 beBee
    25/04/2017 #29 Javier 🐝 beBee
    B2B marketers are indeed finding success with content marketing: 62% of B2B marketers in North America say their organization's overall approach to content marketing has been much more or somewhat more successful than a year ago, according to B2B Content Marketing: 2017 Benchmarks, Budgets and Trends—North America.

    Probably this can help
    Anne 🐝 Thornley-Brown, MBA
    25/04/2017 #28 Anne 🐝 Thornley-Brown, MBA
    #26 @david frick The difference between producing content as a hobby and producing content for business is that expected R.O.I. Why would any business want to invest a lot of time in any activity unless it was a charitable endeavour if there is no expectation of R.O.I. Have the contracts been with large companies? What is your focus?
    Sabrina Cadini, Live Streaming Wedding Entrepreneur
    25/04/2017 #27 Sabrina Cadini, Live Streaming Wedding Entrepreneur
    Excellent post! I'm all about content marketing. It reinforces your brand and it creates solid relationships that are useful for: 1) Collaboration (this will amplify your message / visibility / authority); 2) Converting followers into clients / customers
    david frick
    25/04/2017 #26 david frick
    #24 Hi @Anne, I work in a variety of ways in the B2B space and have earned several contracts from the content I post. Content is a way of becoming a trusted advisor with your audience while they figure out that they are ready to make a move. I have also been able use content strategies to help clients do the same with new distributors. I suppose this would be a B2B2B relationship.

    The bottom line is that content can be a very effective tool. Too often people rush to attach an ROI on it to 'justify the investment'. I believe this is a bigger mistake than having NO content at all.
    Phil Friedman
    24/04/2017 #25 Phil Friedman
    Big companies, Anne, or big projects? I just recently completed a $6M project (not revenue to me, of corse) that derived directly to my publishing activities in LinkedIn.
    Anne 🐝 Thornley-Brown, MBA
    24/04/2017 #24 Anne 🐝 Thornley-Brown, MBA
    Is there anyone operating in a B2B space who can trace business directly to content they shared? I am not talking about coaches or consultants serving entrepreneurs but those with big companies as clients.
    Robert C. Stern
    24/04/2017 #23 Robert C. Stern
    Thanks for the mention @Javier 🐝 beBee
    stephan metral 🐝 Innovative Brand Ambassador
    24/04/2017 #22 stephan metral 🐝 Innovative Brand Ambassador
    Seems that someone en jefe did a lotvof research before shooting this excellent article into the blogosphere. THUMBS UP @Javier 🐝 beBee
    Franci🐝Eugenia Hoffman
    24/04/2017 #21 Franci🐝Eugenia Hoffman
    Bravo! @Javier 🐝 beBee. Your buzzes are always professionally written and POSITIVE! Your sincerity in making beBee a success is above the top. I'm proud to be a beBee bee.
    Javier 🐝 beBee
    24/04/2017 #20 Javier 🐝 beBee
    beBee, the collaborative publishing platform:
    Gert Scholtz
    24/04/2017 #19 Gert Scholtz
    @Javier 🐝 beBee Wow, this is exciting! I look forward in particular to the beBee eBook platform. Thank you Javier.
    Tausif Mundrawala
    24/04/2017 #18 Tausif Mundrawala
    A complete guide to build one's personal brand. You have always stayed true to the mission and vision of this wonderful platform. According to me the competitive advantage of beBee is the engagement of our very own @Javier 🐝 beBee View more
    A complete guide to build one's personal brand. You have always stayed true to the mission and vision of this wonderful platform. According to me the competitive advantage of beBee is the engagement of our very own @Javier 🐝 beBee by sharing., liking. commenting, welcoming and encouraging all the bees here to produce more honey. Even @John White, MBA, @Juan Imaz, @Matt 🐝 Sweetwood and the entire beBee team has been supportive. I never felt an outsider here and have always believed in taking this brand to new heights. I am confident that we would reach new heights.

    Thank you for this wonderful gift . Close
    Charlene Norman
    24/04/2017 #17 Charlene Norman
    Awesome content! Thank you
  7. ProducerMikal Kelaidis

    Mikal Kelaidis

    I'm Mikal.
    I'm Mikal. My name is Mikal Emmanuel Kelaidis (it's Greek). I live in Salt Lake City, Utah, proud father of a black German Shepherd named Royal, and voted most talkative in High School. For as long as I can remember, my communication and social skills have...
  8. ProducerRayvat Group

    Rayvat Group

    The Best 3D Architectural Animation Services for Real Estate
    The Best 3D Architectural Animation Services for Real EstateTutorials 3D Architectural Animation Services projects have incredible advantages in terms of recovery and create an emotional connection. They are simply one of the most effective pre-selling tools that can never use. The best tutorials quality...
  9. Federico 🐝 Álvarez San Martín
    Storyboarding in UX Design
    Federico 🐝 Álvarez San Martín
    Storyboarding in UX Design – UX Planet
    uxplanet.org by Nick...
  10. ProducerEldho 🐝Kuriakose
    8 Ways to Reduce the Risk Faced in Outsourcing
    8 Ways to Reduce the Risk Faced in OutsourcingMany organizations, including yours, strength observe outsourcing to be a smart thought as there is such a great amount to be picked up from it: operationally, financially and strategically. Be that as it may, there are additionally chances...
  11. Kohei Kurihara

    Kohei Kurihara

    Kohei Kurihara
    The Strange Loop in Deep Learning – Intuition Machine – Medium
    medium.com Douglas Hofstadter in his book “I am a Strange Loop” coined this...
  12. Michael Pilko

    Michael Pilko

    A pretty circulated article on why you're cutting yourself short if you offer cookie cutter programs or simple pricing packages.
    Michael Pilko
  13. ProducerLinda Adams

    Linda Adams

    Digital signage makes a different to the way drivers receive information
    Digital signage makes a different to the way drivers receive informationIn bus, coach and train stations and even lorry driver depots, you will often see paper notices all over the place alerting customers or staff to various items of information.Many public areas, especially in airports and ferry terminals and larger...


    Linda Adams
    25/05/2017 #1 Linda Adams
    Thank you Javier for viewing my article. How refreshing when the CEO of a social media platform takes an interest in fellow bees. I have no idea who is behind LinkedIn and Twitter. So refreshing, thank you. Regards, Linda
  14. ProducerRinki Sharma

    Rinki Sharma

    Easy Tricks to Get 100,000 Followers on Twitter, Instagram, Pinterest
    Easy Tricks to Get 100,000 Followers on Twitter, Instagram, PinterestSocial media is a very diverse field which has huge business opportunities related to your product or services. If you become successful in developing your brand across social media channels, you have a great chance to bring back humongous...


    Carlos 🐝 Tíscar
    25/05/2017 #1 Carlos 🐝 Tíscar
    I respect what Rinki Sharma has shown here, but frankly speaking I don't think that beBee is the best place to promote a service like that, due to the fact that is a real engaged community. These services would be more appreciated in www.blackhatworld.com Good luck selling!
  15. Peter Stefanov

    Peter Stefanov

    We have attracred 4 000 Bees in the Digital Marketing Hive! :)
    Thanks a million! :)
    Peter Stefanov


    Sadman Ishrak
    25/05/2017 #4 Sadman Ishrak
    That is pretty awesome!
    Dominique 🐝 Petersen
    25/05/2017 #3 Dominique 🐝 Petersen
    stephan metral 🐝 Innovative Brand Ambassador
    25/05/2017 #2 stephan metral 🐝 Innovative Brand Ambassador
    Congrats, quality contents....
    Javier 🐝 beBee
    25/05/2017 #1 Javier 🐝 beBee
    @Peter Stefanov this is great. I love digital marketing !
  16. Lada 🏡 Prkic

    Lada 🏡 Prkic

    Being creative is a good thing, but…
    Lada 🏡 Prkic


    Preston 🐝 Vander Ven
    26/05/2017 #15 Preston 🐝 Vander Ven
    #12 Thanks for that reply @Lada 🏡 Prkic
    Lada 🏡 Prkic
    25/05/2017 #14 Lada 🏡 Prkic
    #7 #11 It's located in Clifton Hill. Here is the link to official website
    Lada 🏡 Prkic
    25/05/2017 #13 Lada 🏡 Prkic
    #10 I've just seen your buzz, Francie. Thanks for sharing another example of topsy-turvy architecture (I like this word)👍
    Lada 🏡 Prkic
    25/05/2017 #12 Lada 🏡 Prkic
    #9 Preston, take a look at the attached video (below buzz title). Everything is topsy-turvy. :-)
    Anne 🐝 Thornley-Brown, MBA
    25/05/2017 #11 Anne 🐝 Thornley-Brown, MBA
    I've been to Niagara Falls many times and I've never seen it. I wonder where it is.
    Franci🐝Eugenia Hoffman
    25/05/2017 #10 Franci🐝Eugenia Hoffman
    Very cool! They have a few strange buildings on International Dr in Orlando, FL. I will share it in a separate buzz.
    Preston 🐝 Vander Ven
    25/05/2017 #9 Preston 🐝 Vander Ven
    I am very curious how the inside is designed.
    Lada 🏡 Prkic
    24/05/2017 #8 Lada 🏡 Prkic
    #5 Julio, thanks for sharing on beBee and Twitter. :-)
    Heenay Patel
    24/05/2017 #7 Heenay Patel
    lol, great image. I don't recall seeing that on my last visit.
    Yogesh Sukal
    24/05/2017 #6 Yogesh Sukal
    So cool :)
    @Julio Angel 🐝Lopez Lopez
    24/05/2017 #5 @Julio Angel 🐝Lopez Lopez
    Lada 🏡 Prkic
    24/05/2017 #4 Lada 🏡 Prkic
    #2 Something has obviously gone upside down. :-)
    Lada 🏡 Prkic
    24/05/2017 #3 Lada 🏡 Prkic
    #1 Deb, I'd say it's weird! :-) This tourist attraction is one of the examples of topsy-turvy architecture. Similar houses have been built in China, Germany, Poland, Georgia........
    Zacharias 🐝 Voulgaris
    24/05/2017 #2 Zacharias 🐝 Voulgaris
    That's why in all the engineering designs I've made I included a "this side up" note! :-)
    Deb 🐝 Helfrich
    24/05/2017 #1 Deb 🐝 Helfrich
    Wow, at first glance, I saw the profile of a ship in the image, only when I read your words a few seconds later, did I see the upside down aspect.

  17. ProducerAdam Tilsley

    Adam Tilsley

    Tale Of The Tape: Content Marketing vs. Copywriting
    Tale Of The Tape: Content Marketing vs. CopywritingAuthor's note: This is a post I wrote in February 2017 via my personal website that I have yet to update (and possibly rebrand). But the content you're about to read is still just as relevant. This will be the first of what I hope will be many posts...


    Adam Tilsley
    29/05/2017 #4 Adam Tilsley
    #1 That's what I aim for, Don. Glad to see I've hit the mark. Thanks!
    Adam Tilsley
    29/05/2017 #3 Adam Tilsley
    #2 Thanks, Joyce! Happy to make this as informative as possible!
    Joyce 🐝 Bowen   Brand Ambassador @ beBee
    27/05/2017 #2 Joyce 🐝 Bowen Brand Ambassador @ beBee
    Great, informative post.
    ☘️Don Philpott
    27/05/2017 #1 ☘️Don Philpott
  18. ProducerLevin George

    Levin George

    Maximize Your Reach with the Right Topics
    Maximize Your Reach with the Right TopicsSo we should begin with the objectives of a blog and afterward what an individual post needs to do, and after that, I'll walk you through sort of six organizations for concocting extraordinary thoughts for what to blog about. In any case, as a rule,...
  19. Kohei Kurihara

    Kohei Kurihara

    Kohei Kurihara
    Google launches free Google Attribution, hopes to kick last-click attribution to the curb
    marketingland.com Multichannel attribution data feeds back into Google AdWords and DoubleClick Search to inform bidding...
  20. Kohei Kurihara

    Kohei Kurihara

    Kohei Kurihara
    Instagram tops Facebook on engagement
    www.businessinsider.com This story was delivered to BI...
  21. Juan Imaz

    Juan Imaz

    Juan Imaz
    The revival of email newsletters and the rise of mobile-first email | ClickZ
    www.clickz.com In the age of social media and an abundance of content, why is the humble email newsletter suddenly thriving? We look at how the biggest innovations in...


  22. Producer☘️Don Philpott
    Work and Leisure - "Why would I pay you to be on Facebook all day?"
    Work and Leisure - "Why would I pay you to be on Facebook all day?"A few years ago I started working in the digital marketing field.   I explained to my wife at the time (she is still my wife, only the time has moved on) that this form of business advertising would replace brick and mortar advertising quite...


    ☘️Don Philpott
    28/05/2017 #15 ☘️Don Philpott
    #13 Hi Franci, Thanks for reading - wishing you a most productive (and sometimes leisurely:) week, D
    ☘️Don Philpott
    28/05/2017 #14 ☘️Don Philpott
    #11 Hi @Sarah Elkins I actually have an article to follow this one - more proactive than reactive this time. It also relates directly to public/private point that you just made...(so we'll adjourn this discussion to next weekend :)
    Franci🐝Eugenia Hoffman
    28/05/2017 #13 Franci🐝Eugenia Hoffman
    This is a much needed and timely article, Don. Sharing.
    Sarah Elkins
    28/05/2017 #12 Sarah Elkins
    Our education system seems - finally - to be recognizing the value of playtime for children, though it stops at middle school. When will our corporate and public sector puppet masters recognize the importance of leisure time in our global communities? Good article, Don.
    Sarah Elkins
    28/05/2017 #11 Sarah Elkins
    Great rant, Don, and totally relatable. Thanks to @Alan Culler for tagging me in his comment. I had a similar conversation with my current boss when I started 4+ years ago. "Why would I pay someone to play on FB all day?" As the first-ever public affairs person for this small city in Montana, USA, I explained that I needed access to FB, at a minimum to monitor what was being said about our local government, and eventually to create our own page in order to better engage our community. It took me 4 months. We're getting there, slowly, but the understanding of the value of engaging online is limited.

    I'm ready to get into this discussion of leisure time and it's important role in our community, economic, social and personal health. What's next?
    ☘️Don Philpott
    27/05/2017 #10 ☘️Don Philpott
    @Alan Culler Coming from a man whose material I greatly enjoy, a heartfelt Thank you! More Nan Culler stuff, if you're doing requests :)
    Alan Culler
    27/05/2017 #9 Alan Culler
    @Don Philpott
    Lots of great ideas
    Leisure vs. work -my late nephew a brewer used to say " Uncle Alan, I can't believe they pay me to do this." - on good days I feel that way.
    On the need for leisure: recreation is re-creation.
    On the blood-sucking, soul-sucking, capitalist economy and the education system, military, and job-hiring, training, that keeps good people poor and slime buckets rich- ultimately we all work for ourselves- once I realized that I could feel oppressed by my boss (me) only on alternate days😎
    On social media's place in the world of business- connections have always been a part of business- but it's more than clicks- see @Sarah Elkins No Longer Virtual.
    Thanks for the inspiration, Don.
    ☘️Don Philpott
    24/05/2017 #8 ☘️Don Philpott
    #6 Hi Gert, Social/Media/Leisure - tough to define. Maybe that is the thrill. Its still evolving, shaping, growing and taking on form. The second question is key too. I got fired one time on the basis of a penguin on my LinkedIn headline (and blocking the guy who fired me:)...so there is a definite reality/virtuality crossover. Networking is a key part of the social experience - that is a given. A topical point is that here on Bebee people are "more real" in the comments than in YouTube, for example, so as usual the medium is (at least partly), the message. Its a huge topic, and getting bigger. Lets enjoy the ride!
    ☘️Don Philpott
    24/05/2017 #7 ☘️Don Philpott
    #5 Hi Harvey, I saw your post, then my internet skipped a beat:) Fair points all - I am counting on Murphys Law, youth being feckless and carefree + all the people who for many reasons build the network as openly and fairly as possible. As a sage American once said - "can't fool all the people, all the time."
    Gert Scholtz
    24/05/2017 #6 Gert Scholtz
    #4 @☘️Don Philpott My pleasure Don. I find your post very thought provoking. When is social media leisure and to what extent is it part of work? What is leisure and how has it changed over the last decades? Does enhancing social connectivity count as pure leisure, or is it part of expanding work interests? None of these questions I have a good answer to, as I think these are evolving concepts. But interesting to think about it. Thanks for a good post.
    Harvey Lloyd
    24/05/2017 #5 Harvey Lloyd
    Wow great piece of writing and concepts. I enjoyed your foray to the edge of corporate and personal existence. My thought has always been that groupthink always looks for ways to shorten the distance between A-B. In a vacuum the ideas may sound plausible. Unfortunately in the real world things rarely track in a straight line. Murphy's law, humanity and the law of unintended consequences exist at all times.

    The group think has a huge investment in what they create, they are "bought in". When the reality laws come into play then they must find some reason for its diminished returns. This usually is found in productivity issues. I do agree with the thought but in the reality, the group thinkers, set a schedule that didn't allow folks to live through the bell curve of success.

    Interestingly the fulfillment of the group thinkers and implementers is the demise of leisure for others. Clearly a disconnect has formed between the creators and executors.
    ☘️Don Philpott
    24/05/2017 #4 ☘️Don Philpott
    @Gert Scholtz Thanks for the share! Appreciate it, D
    Marianne Naughton
    24/05/2017 #3 Marianne Naughton
    ☘️Don Philpott
    23/05/2017 #2 ☘️Don Philpott
    Ernesto Fuentes#1 Gracias Ernesto!
    Ernesto Fuentes
    23/05/2017 #1 Ernesto Fuentes
    En España todavia hay gente que tiene dudas por que hay que pagar?
    Thanks for sharing @don philpott
  23. María Montero Zalvide
    Hi! We are hiring! Basebone is plenty of opportunities. If you are eager to grow professionally, take a look in our website and apply if you think that could be interesting for both:
    María Montero Zalvide
    Opportunities - Basebone
    www.basebone.com Opportunities Work to Entertain Opportunities Work to Entertain CURRENT OPENINGS Interested in a Career at Basebone? We believe that being passionate is essential to success, only then will you be prepared to put...
  24. ProducerKunal Parmar

    Kunal Parmar

    Top 10 E-Commerce trends that will impact retail in 2017
    Top 10 E-Commerce trends that will impact retail in 2017According to the latest industry statistics, in 2020 online shopping will jump to $523B from the 2015 figures of $335B. This is a 9.32% annual growth. The annual current actual rate of growth is 14% though. The only way for the retailers to thrive...
  25. ProducerNeil Hughes

    Neil Hughes

    Google For Jobs - AI Will Not Take Your Job, It Will Help You Find One
    Google For Jobs - AI Will Not Take Your Job, It Will Help You Find OneHardly day passes by without yet another announcement about another groundbreaking use of Artificial Intelligence and Machine Learning. These are undoubtedly the biggest trends of 2017. But don't be fooled into dismissing as just another tech fad...


    Lisa 🐝 Gallagher
    23/05/2017 #5 Lisa 🐝 Gallagher
    This is technology I love, thanks for the great buzz @Neil Hughes!!
    Zacharias 🐝 Voulgaris
    22/05/2017 #4 Zacharias 🐝 Voulgaris
    A.I. has a great deal to offer to the world, through science, logistics, and a variety of optimizations in our infrastructure. When it is at the service of a company like G, I seriously doubt it will benefit anyone, apart from the company itself (at the expense of everyone else).
    Jared 🐝 Wiese: Find YOUR Work➡
    22/05/2017 #3 Jared 🐝 Wiese: Find YOUR Work➡
    'The next generation of job seekers will probably skip the search process entirely and set an alert that will find work in their area based on their preferences. Applying for a new role would then be as simple as a single click on the “Apply” button.'
    Jared 🐝 Wiese: Find YOUR Work➡
    22/05/2017 #2 Jared 🐝 Wiese: Find YOUR Work➡
    Great info. Thanks, @Neil Hughes!
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