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Email Marketing - beBee

Email Marketing

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Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either sold lists or a current customer database. Broadly, the term is usually used to refer to sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and adding advertisements to email messages sent by other companies to their customers.
  1. ProducerAtul Chaudhary

    Atul Chaudhary

    Professional PR Services For Improving Your Business
    Professional PR Services For Improving Your BusinessRunning a successful business with Quality product and service is most important. With the lack of planning, infrastructure and attention, it is quite difficult to make the day-to-day operations. One of the main aspects of the business...


    Rebecca Matias
    24/11/2017 #1 Rebecca Matias
    Running a successful business with Quality product and service is most important.
  2. ProducerPaul "Pablo" Croubalian
    How to Make Email Work for You
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    Paul "Pablo" Croubalian
    27/10/2017 #16 Paul "Pablo" Croubalian
    A BIG SPECIAL THANK YOU goes out to @Wayne Yoshida who pointed out that we were not supporting a bunch of people who prefer text-only email.

    Not only that, he also volunteered to be the test subject for us to fix that. I spent half the day spamming the heck out of him until, I think, we got it right.

    Thanks, again, Wayne
    Paul "Pablo" Croubalian
    27/10/2017 #15 Paul "Pablo" Croubalian
    Ahhh, Joycie, Joycie, Joycie. Let me assure you that there is no change needed on your part. I'll go over your questions in order.

    What goes out in these emails? - Whatever you bloody well like. In your case, the best use might be to just link your beBee Articles Feed to an email distribution list. That way, whenever you write a new post, myTweetPack will eventually find it, store a tweet of it, promote it on Twitter AND email a link to anyone who subscribes to your "beBee Articles by Joyce Bowen" list.

    Do we personally build those lists? - You can but it's better to let your readers build them for you. See lower down

    Resistance is futile? - Hey, it's myTweetPACK not myTweetBORG. You don't NEED to use any of the 83+ functions.

    Yes, I know all about you and change. So, here's what I did.

    I went ahead and created that "beBee Articles by Joyce Bowen" campaign. Anyone who clicks on this link https://www.myTweetPack.com/members/emailSubscribe.php?id=13 will join it. They can unjoin anytime.

    I'm even your first subscriber.

    Put that link in blog posts, on your email signature, in a text message, anywhere that can connect to the web. You can even use the link with some sort of graphic in Tweets. Heck, you can tattoo it on your heinie, but clicking it won't help.

    FYI: someone asked if several feeds can feed a single list. Yes and no. You can't do it, but I can do it for you on the back-end.
    Claire L Cardwell
    26/10/2017 #14 Claire L Cardwell
    @Paul "Pablo" Croubalian - thanks again for the info, I've signed up - I think I need all the help I can get right now!
    Joyce 🐝 Bowen   Brand Ambassador @ beBee
    26/10/2017 #13 Joyce 🐝 Bowen Brand Ambassador @ beBee
    Rubbing my eyes. What goes out in these emails? And do we personally build these email lists? Resistance is futile? Remember me and change?
    Lisa 🐝 Gallagher
    26/10/2017 #12 Lisa 🐝 Gallagher
    @Paul "Pablo" Croubalian, you will never cease to amaze me. I love the new look by the way. MyTweetPack has become easier to navigate too.

    I'm in my fantasy zone right now. If I were to market and thought of this 10 years ago, I would be taking photos of plating, new foods, wines/wineries and resort photos, then I would have an online publication that I could add the photos (showcase) and do a write up about the food/wines/resorts to help them market their products. So, there you go, you know my dream now. Why did I just share my dream? Because I would love to do testing for you based on a business I had but I don't so I have nothing to market except myself LOL.

    I think the opt in is a great idea. I've ran into many, many, many issues with opting out too, so I understand completely what you are saying!

    Anyone want to pay for my travel and cost of a hotel room in exchange for Photos and promotion of goods? ;-)
    Randall Burns
    26/10/2017 #11 Randall Burns
    HaHa! @Paul "Pablo" Croubalian! "Margarita squared", I love it!
    Wayne Yoshida
    26/10/2017 #10 Wayne Yoshida
    #7 #9 Sure @Paul "Pablo" Croubalian - I can be a guinea pig. . . and you know me - I am a newbie to all this stuff, so I probably can show how a bunch of ways to get confused . . .

    "If you are having difficulty viewing this message, please click here to view it in a browser" - is quite common on messages I receive, so this could be a nice feature. PLUS, it may provide an easy/familiar way to share the item/post/buzz/share, by using the URL.
    Paul "Pablo" Croubalian
    26/10/2017 #9 Paul "Pablo" Croubalian
    #4 Second reply: You gave me an idea, Wayne. That's what I like best about starting this myTweetPack thing for Lisa and Pam in the first place. Most of the ideas and functions came from user suggestions.

    What if we include a "If you are having difficulty viewing this message, please click here to view it in a browser" type of thing? That should be easy enough to do (we already have the HTML from the email). Triggering the open counter would be a piece of cake compared to "tricking" an email program into thinking a PHP counter script is an image.

    (Okay, so it isn't really "tricking" we DO return an image.)

    We would just need to add a few lines to make a Multi-Part Mime message which is a fancy-pants way of saying we send plain text and HTML simultaneously and let your email program choose which to display. EZ PZ. I wouldn't include a full text-only option because there would be no way to track opens.

    The other question would be how do we present it? I don't think a myTweetPack-branded view would be cool even though I wouldn't mind the exposure. Maybe a clean "letterhead" type of page?


    I'll look at that tomorrow. I have to get my pizzas ready... it's Margarita Squared tonight... that's Margarita pizzas with Margarita cocktails.
    Paul "Pablo" Croubalian
    25/10/2017 #7 Paul "Pablo" Croubalian
    #4 To be honest, I'm not sure, @Wayne Yoshida. Care to be a Guinea Pig? Join the Drip Campaign, it's the second link. The first email will go out almost immediately. Let me know and I'll check the back-end. Unscribe after if you want, but there are a lot of tips, tricks, and best practices in that campaign.

    I'll be writing a User Manual for the email system once the users tell me what confuses them. I tried to put a lot of explanation right on the pages.
    Paul "Pablo" Croubalian
    25/10/2017 #6 Paul "Pablo" Croubalian
    #5 Agreed, Javi. I decided to ignore double-opt-in simply for ease of implementation and keeping it a free part of normal membership
    Javier 🐝 beBee
    25/10/2017 #5 Javier 🐝 beBee
    Opt-out is for quantity. Opt-In is for quality. Doble Opt-In or Confirmed Opt-In is for avoiding false email addresses
    Wayne Yoshida
    25/10/2017 #4 Wayne Yoshida
    Thanks for the "open rates fallacy" @Paul "Pablo" Croubalian - what happens if the recipient (like me) sets e-mail preference for text-only and not HTML? Does it not count because of the non-delivered image?
    Paul "Pablo" Croubalian
    25/10/2017 #3 Paul "Pablo" Croubalian
    Cool, so the RSS to email thing works... That's how I got here
    Paul "Pablo" Croubalian
    25/10/2017 #2 Paul "Pablo" Croubalian
    #1 Thanks, @Pamela 🐝 Williams! That means a lot since you were one of the people that got me to start on this path (along with @Lisa 🐝 Gallagher) .

    When you sign in with LinkedIn there is no access to your connections list. Signing in with Twitter, with us, is on a read-only basis and we don't bother loading anyone's follower or following list. (what would be the point?) Heck, we don't even store the access tokens Twitter sends us to read with.

    I haven't started looking at Facebook yet, but I doubt they allow will-nilly access to friends. That would be irresponsible.

    Using Twitter or LinkedIn (and, I assume Facebook) always brings you to a screen that describes what permission they want. EXAMPLE: the regular myTweetPack system Twitter authorization asks for read, write, and access direct messages permissions. It's right there on Twitter's authorization screen. The email list sign up only asks for read permissions and for access to your email.

    Either way there's a link to terms of use and privacy policy.

    If you see a sign-in with anything that wants write permissions, DON'T unless there's a logical reason for it! myTweetPack's regular authorization tweets for you, processes your follows/unfollows, updates LinkedIn, etc. IT NEEDS to be able to write to your account but has no access to your email. We used a different connection for joining email lists because we don't need to write for you there, but we do need your email.

    It sounds like you were added to an opt-out list. Yes, that can be annoying.
    Pamela 🐝 Williams
    25/10/2017 #1 Pamela 🐝 Williams
    OMG Paul the TweetPack has gone so far since I last checked in! Great work. Question: I always hesitate signing up with LI or Facebook because I fear them tapping into my contacts and bombarding them with the opt-out only email scenario and saying I invited them to join. I've gotten on some list like that but the supposed inviter said they never sent the invite. If this possible?
  3. Producergrace northrop

    grace northrop

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  4. ProducerAlberto Alcocer

    Alberto Alcocer

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    Alberto Alcocer
    20/11/2017 #2 Alberto Alcocer
    #1 gracias Jorge... .. Un abrazo !
    Jorge 🐝 Carballo Pérez
    10/10/2017 #1 Jorge 🐝 Carballo Pérez
    Excelente @Alberto Alcocer todos los detalles suman, hasta el más aparentemente insignificante !!
  5. ProducerKraig Landers

    Kraig Landers

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  6. ProducerKraig Landers

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    Julie Dawn Harris
    31/08/2017 #1 Julie Dawn Harris
    Thank you for sharing this article Paul! :)
    Have a nice day.
  12. Julie Dawn Harris
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  18. Levin George

    Levin George

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  25. Judy Caroll

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    #emailmarketing #pickuplines
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