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Free Learning and Publications - beBee

Free Learning and Publications

~ 100 buzzes
There's tons of free publications, books and learning resources available on the net. Some of it is promotional, some of it is there in its entirety, whether it's an online MOOC, a book chapter or entire book, and so on.

Since I make available a ton of free chapters and mini-guides, I thought: "Why not create a hive so we can share with each other".

Feel free to use this to promote your free publications, sample chapters, and so on, but please respect others by not inundating this hive with junk, or posting too often.

Please upload material that belongs to you, or is available legally (no links to or uploads of copyright material)

Take what you like, and if you like it, share the original post, or the hive.
Buzzes
  1. Robert Bacal

    Robert Bacal

    26/12/2016
    If you are interested in maxing out your presence on the major social media platforms - Twitter, Facebook, LinkedIn, Instagram, etc, check out this page of various free ebooks, mini guides and such. There's a huge selection here, so you'll certainly find things to help you whether you are marketing yourself or a business.
    Robert Bacal
    Free Social Media Research Library of White Papers, Magazines, Reports, and eBooks
    work911.tradepub.com #1 Resource for Free Social Media Research, White Papers, Case Studies, Magazines, and...
    Relevant

    Comments

    Aleta Curry
    26/12/2016 #1 Aleta Curry
    Did someone say 'free' - and mean it? ;)

    Will certainly have a look, thanks @Robert Bacal
  2. Robert Bacal

    Robert Bacal

    26/12/2016
    I know some of you are interested in automating stuff on social media, from the response @Paul "Pablo" Croubalian is getting from his emerging app, so I reviewed this. I learned about a few of the services and options I didn't know about before, so I found this valuable as a starting point.

    A beginner's guide to social media automation tools and getting automation right.

    Automation is one of the most useful and strategic ways to maximize your social media presence. It enables you to reach your target audience at optimum times, maintain an active social media presence without having to be physically online 24/7 and ensure you remain constantly aware of all relevant mentions and updates related to your brand. It can also be a major turn off for prospective customers if you automate too much.

    In this eBook, you will learn about:

    What you can automate
    Tools of the trade
    Buffer
    Hootsuite
    IFTTT
    Zapier
    Best practices
    Learn what you can achieve through automated processes and why millions of businesses and individuals around the world are utilizing automation to maximize their social media activity today.
    Robert Bacal
    Social Media Automation 101, Free Adel de Meyer eBook
    work911.tradepub.com Free eBook to Social Media Automation 101 A beginner's guide to social media automation tools and getting automation...
    Relevant

    Comments

    Gerald Hecht
    27/12/2016 #30 Gerald Hecht
    #26 @Mark Anthony You're instincts are spot on; humor plus karma will prove to be a birch -even though I no longer have any skin in this game...my screenshots, etc. are in the proper hands; they will, of course, try to automate leverage...hahaha!
    Gerald Hecht
    27/12/2016 #29 Gerald Hecht
    #19 @Robert Bacal What do you get when you cross a ghostwriter with a bot? A) a new app called "Suddenly Blonde", B) @Robert Bacal, C) Both "A" and "B" are the correct (and politically incorrect) answers
    Gerald Hecht
    27/12/2016 #28 Gerald Hecht
    #18 @Dean Owen So you are experiencing our shared dread now; be well my friend
    Mark Anthony
    27/12/2016 #27 Mark Anthony
    Also, @Robert Bacal your website , 911 isnt that the US equivalent of 999 and this 101 is the London UK local police number. Is it all a coincidence?
    Mark Anthony
    27/12/2016 #26 Mark Anthony
    I have to be honest, I find this auto stuff a bit scary. We may well get to a point where we , as a human species, dont do anything creative other than create auto thingies to do it all for us. I mean , how do I know who is even real here? How do I even know if I am real? I'm gonna go and prick myself with a pin just in case. We are moving into a strange big eye of an automatic scary thing I think.
    CityVP 🐝 Manjit
    27/12/2016 #25 CityVP 🐝 Manjit
    #24 BTW Robert this eBook is written by Adel de Meyer and @Jan 🐝 Barbosa recently introduced her to beBee her profile is here https://www.bebee.com/bee/adel-de-meyer
    Robert Bacal
    27/12/2016 #24 Robert Bacal
    #20 Eliza was a program in Basic designed to emulate the responses/conversations of a Rogerian psychotherapist. Initially written as a joke, it did a good job, not quite to the Turing test level, perhaps, but close.

    Twitter is easy in terms of the Turing test. Which says a lot.
    Robert Bacal
    27/12/2016 #23 Robert Bacal
    #21 and the fake porn accounts, or other spam machines, the same as for spam email, I guess.

    The interesting thing about BeBee if it implements rss feeds for our own posts is that then BeBee can be the endpoint for automated promotion of BeBee honey, without opening up BeBee to a stream of crap if they have an open API.

    I use a fraction of the automation functions I "could" use, don't auto-follow or auto return follow, and automate stuff that would be tedious to do if I was to do it manually.

    But I can't speak to all the tools described in this particular ebook. but in the spirit of people knowing what's available.
    Dean Owen
    27/12/2016 #22 Dean Owen
    #20 Yes, I recall a good article by Michael Spencer on poor innocent Tay:
    https://www.linkedin.com/pulse/tay-what-michael-spencer?trk=mp-reader-card
    Dean Owen
    27/12/2016 #21 Dean Owen
    #19 He didn't define it and I expect his definition would include manual accounts using automation software like Hootsuite, MeetEdgar, Tweepi and the up and coming champ from Paul C. I guess we all have no issue with that as these are promotion tools. What is frightening is the proliferation of fake accounts using algorithms to pick up hashtags and redistribute propaganda as we saw heavy usage during the US election cycle.
    https://www.youtube.com/watch?v=SYP_3DDLYEI
    CityVP 🐝 Manjit
    27/12/2016 #20 CityVP 🐝 Manjit
    #18 @Dean Owen yikes! Looks like the bar for all chatbot competitions is to pass the Turing Test. I just read a piece about Microsoft's "teen girl" where the bot's tweets began to become a PR nightmare http://www.telegraph.co.uk/technology/2016/03/24/microsofts-teen-girl-ai-turns-into-a-hitler-loving-sex-robot-wit/
    Robert Bacal
    27/12/2016 #19 Robert Bacal
    #18 I'd be interested in knowing what Cuban's definition of a bot might be, @Dean Owen Automating some processes in social media isn't like setting up completely fake accounts to spam indescriminately, so there are shades of automating.

    I don't think automation is necessarily a good thing, but since I see social media, generally, as a rather vast wasteland, it doesn't bother me much.

    I try to use automation responsibily and in ways that should benefit followers and readers and to share what I think is good content.
    Dean Owen
    27/12/2016 #18 Dean Owen
    I recall Mark Cuban recently saying 40% of his Twitter followers are Bots. Even if an exaggeration of sorts, whilst it might be a great place to promote, it doesn't appeal as a place to hang out. I dread the day when I see automation invade beBee.
    Gerald Hecht
    27/12/2016 #17 Gerald Hecht
    #14 @Milos Djukic yeah, that's pretty much I feel; not a fan --but respectful of the ...wait a second ("what? Yes, I'm getting to the e-book; just gimme a ...alright!")... I'm sorry that interruption
    Gerald Hecht
    27/12/2016 #16 Gerald Hecht
    #14 @Milos Djukic yeah, that's pretty much I feel; not a fan --but respectful of the ...wait a second ("what? Yes, I'm getting to the e-book; just gimme a ...alright!")... I'm sorry that interruption
    Gerald Hecht
    26/12/2016 #15 Gerald Hecht
    #14 @Milos Djukic yeah, that's pretty much I feel; not a fan --but respectful of the ...wait a second ("what? Yes, I'm getting to the e-book; just gimme a ...alright!")... I'm sorry that interruption
    Milos Djukic
    26/12/2016 #14 Anonymous
    #13 @Gerald Hecht, I am not a fan of automating stuff on social media, but also respect that a lot. and @Robert Bacal eBook. Thanks Robert!
    Gerald Hecht
    26/12/2016 #13 Gerald Hecht
    @Milos Djukic any thoughts; I think the importance of getting this right can't be underestimated
    Gerald Hecht
    26/12/2016 #12 Gerald Hecht
    @Robert Bacal BTW, that RSS suggestion was interesting; but if you think about it... it's already "walking the line"...consider the "FB Parable" (you know the one) is it SM or the other kind of SM...it's already...once people are "citizen telejournalists";the Legal and PR units had better be continually briefed to fullest security clearance specs
    Gerald Hecht
    26/12/2016 #11 Gerald Hecht
    #9 @Robert Bacal yeah, butmy revised "Best Practices Thingie" is going to STRONGLY SUGGEST routine automation of all NON-AUTOMATED activities and MANUAL ONLY delivery of automated/triggered activities...better safe than sorry; am I right or am I write?
  3. Robert Bacal

    Robert Bacal

    15/12/2016
    I just subscribed to this new publication (It's free) for small businesses, called Small Business Trends. From the blurb and the cover, it looks like this will cover all kinds of issues important to small business owners and sole entrepreneurs, so I thought I'd share it.

    Here's the info

    Subscribe to the newly launched small business trends digital magazine.

    Planning is so important, so we decided to focus this month’s issue on planning at all levels in your business. We cover strategic planning with a piece from Clate Mask, co-founder and CEO of Infusionsoft Marketing Automation Software. If you’ve ever wondered whether strategic planning is necessary, you’ll be convinced of its value after reading Clate’s take.

    Next up we explain why you need a “living, breathing” business plan—and what it is. And if your business has hit a wall, check out the advice for how to regroup and revamp your approach from Nellie Akalp, founder of Corpnet.com.

    Every successful business should allocate time for tax planning. Read how to maximize deductions to improve profits. If you are just starting a business, don’t miss our 30-Point Startup Checklist of important planning steps not to overlook.

    Finally, don’t forget to plan for personal productivity. Our list of 25 Keyboard Shortcuts for Windows 10 is sure to save time that could be put to more strategic and critical priorities.
    Robert Bacal
    Invest in Your Success with Strategic Planning -- Business Planning Issue, Free Small Business Trends Publication
    work911.tradepub.com Free Publication to Invest in Your Success with Strategic Planning -- Business Planning Issue Subscribe to the newly launched small business trends digital...
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  4. ProducerMax🐝 J. Carter
    The Suicide Flowers: Rock 'N' Roll, Family and this weekend free download on Amazon
    The Suicide Flowers: Rock 'N' Roll, Family and this weekend free download on AmazonIn the buzz The Last Book I ever read I talked about this book. What I didn't talk about is the dream that Pete Conrad has of taking this and turning into a film. Pete writes the script at the same time he writes the book as a solution to the book...
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    Comments

    Max🐝 J. Carter
    10/12/2016 #4 Max🐝 J. Carter
    #3 Thank you for sharing @Franci🐝Eugenia Hoffman.
    Franci🐝Eugenia Hoffman
    10/12/2016 #3 Franci🐝Eugenia Hoffman
    Thank you for sharing, Max.
    Max🐝 J. Carter
    10/12/2016 #2 Max🐝 J. Carter
    #1 Thank you @Robert Bacal
    Robert Bacal
    10/12/2016 #1 Robert Bacal
    Shared to Free Learning and Publications Hive
  5. Robert Bacal

    Robert Bacal

    09/12/2016
    This free eBook explains why managers across the globe have embraced emotionally intelligent leadership, an idea that is now used routinely in almost all businesses and professional training programs.

    Successful management is all about getting work done through other people, some of whom you have no direct authority over. This is directly correlated to your success in self-awareness, self-management, and social awareness, all of which are essential elements of emotional intelligence.

    You will learn:

    Understand the emotional intelligence model and its core competencies
    Discover the benefits of emotional intelligence for yourself, your team, and organization
    Identify strategies and opportunities to apply emotional intelligence in your role
    Choose perceptions and behaviors that will lead to positive outcomes
    Robert Bacal
    Understanding Emotional Intelligence -- Developing Your People Skills, Free Free Management Ebooks eBook
    work911.tradepub.com Free eBook to Understanding Emotional Intelligence -- Developing Your People Skills This free eBook explains why managers across the globe have embraced emotionally intelligent leadership, an idea that is now used routinely in almost all businesses...
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  6. Robert Bacal

    Robert Bacal

    09/12/2016
    Looks interesting for those interested in "leading oneself", whatever that means......maybe buzzword, maybe not? What do you think?
    Robert Bacal
    work911.tradepub.com Free eBook to Self Leadership - 12 Powerful Mindsets & Methods to Win in Life & Business FREE For a Limited Time It's time to take control of your life and...
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  7. ProducerRobert Bacal

    Robert Bacal

    08/12/2016
    SmallBiz Book Excerpts: Small Business: The Mental Game - Attitudes, Focus, Commitment
    SmallBiz Book Excerpts: Small Business: The Mental Game - Attitudes, Focus, CommitmentSInce a lot of BeBee members seem to be working in small businesses, or run their own small businesses, I've put together some excerpts from my book, Perfect Phrases For Managing Your Small Business. It's a book I'm really proud of, but it's kind of...
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  8. Robert Bacal

    Robert Bacal

    07/12/2016
    Here's another free Kindle book for those out there running small businesses, or planning to move in that direction. Again, you can read Kindle books on any platform with the appropriate reader software. Get this one while it's still free, since these offers change quickly.

    and, make sure to join the Free For Learning...Hive at https://www.bebee.com/group/free-learning-and-publications so you won't miss any of the free stuff we dig up.
    Robert Bacal
    Amazon.com: Small Business Management: Essential Ingredients for Success (Best Business Books) eBook: Meir Liraz: Kindle Store
    amzn.to
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  9. Robert Bacal

    Robert Bacal

    07/12/2016
    Free in Kindle format, the Little Big Small Business Book. It's been a while since I featured some of the free Kindle titles available. Keep in mind that you don't have to have a physical Kindle device since there's free reader software for virtually any platform. It's free as of this writing, but these offers often are for a short time only.

    Also, make sure to visit my new Small Business Resource Center. The theme is how David can complete with the big Goliaths in business. http://work911.com/smallbiz
    Robert Bacal
    Amazon.com: The Little Big Small Business Book eBook: Micah Fraim: Books
    amzn.to The Little Big Small Business Book - Kindle edition by Micah Fraim. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading The Little Big Small Business...
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  10. Robert Bacal

    Robert Bacal

    07/12/2016
    Don't miss any free publication offers and make sure you join the Free Learning and Publication Hive at: https://www.bebee.com/group/free-learning-and-publications

    Today, Brian Tracy's eguide on successful habits.

    95 percent of everything you think, feel, do, and achieve is the result of a habit.

    You will learn:

    How to think more effectively, make better decisions, and take purposeful actions
    The specific habits shared by the most successful people on the planet
    How to accomplish 10-20 times as much as the average person
    7 steps to take to establish a new habit
    BONUS - 7 action exercises to get you started!
    Get started on developing the habits of success that lead inevitably to achieving everything that is possible for you.
    Robert Bacal
    The Power of Habit - 7 Steps to Successful Habits, Free Brian Tracy eGuide
    work911.tradepub.com Free eGuide to The Power of Habit - 7 Steps to Successful Habits You can create your own future by changing your behaviors. You can make new choices and decisions that are more consistent with the person you want to be and the things you want to...
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    Comments

    Jared 🐝 Wiese
    07/12/2016 #4 Jared 🐝 Wiese
    Thanks for feedback. I just tried to download and they want WAY more than email. :(
    Robert Bacal
    07/12/2016 #3 Robert Bacal
    #1 Forgot to mention that it's not a bad idea to set up a free email address at gmail, yahoo or your choice of email providers JUST to use for situations where you need to supply an email address but aren't sure how it might be used. I don't bother for the reasons I stated previously, @Jared 🐝 Wiese but it's a good practice. If you ever want to stop using that address because it becomes clogged, you can delete it, and it separates out the emails you are less interested in from those that you really have to see.
    Robert Bacal
    07/12/2016 #2 Robert Bacal
    #1 Yes, @Jared 🐝 Wiese That's true. I guess in a sense there's no such thing as a free lunch. Personally, it doesn't bother me. I have only rarely found that giving out my address, or subscribing to a newsletter has been honorous, and laws demand that one can unsubscribe at any time.

    I get so much junk email already that I don't care, so I sometimes forget that others might be more protective. Thanks for pointing this out.
    Jared 🐝 Wiese
    07/12/2016 #1 Jared 🐝 Wiese
    Thanks so much for sharing, Robert!

    I love these, but do note that they usually require your e-mail, as that is golden to them.
    "By downloading this PDF you also are subscribing to Brian Tracy's newsletter for weekly content on Personal, Business and Sales Success."

    You may get more e-mails than you want. You should be able to unsubscribe.
  11. Robert Bacal

    Robert Bacal

    01/12/2016
    Harnessing your passions - free ebook on the Entrepreneur's Path

    Inside each and every one of us lies the spirit of business.

    Entrepreneurship is about:

    Being creative
    Coming up with useful solutions
    Using your life to make an impact through your business
    The contributions you want to establish
    Finding and fulfilling your life's purpose profitably
    Making profits by making a difference
    If you want to figure out how to formulate an idea you're passionate about and see it progress into a successful business, then this eBook if for you!
    Robert Bacal
    The Entrepreneur's Journey, Free Tito Philips, Jnr. eBook
    work911.tradepub.com Free eBook to The Entrepreneur's Journey Inside each and every one of us lies the spirit of...
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  12. Robert Bacal

    Robert Bacal

    29/11/2016
    I'm both a contributor to and subscriber of this HR newsletter, so thought I'd share it.

    "BlogNotions' HR Newsletter delivers a diverse series of perspectives provided by human resources thought leaders, and delivers compelling updates on topics ranging from best practices for motivating employees, legal developments that affect how to do business, and much more. This newsletter not only provides thought provoking content, but also is accompanied by an open forum for savvy HR professionals to collaborate with experts in the industry."
    Robert Bacal
    BlogNotions HR Newsletter: Monthly eNewsletter Featuring Blogs from Industry Experts, Free NetLine Corporation eNewsletter
    work911.tradepub.com Free eNewsletter to BlogNotions HR Newsletter: Monthly eNewsletter Featuring Blogs from Industry Experts Receive the BlogNotions monthly email series and stay up-to-date on the latest happenings in human resources and employment with insight from...
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  13. Robert Bacal

    Robert Bacal

    29/11/2016
    Of special interest to women, this is a book excerpt.

    Working women today are better educated and more well qualified than ever before. Yet men still predominate in the corporate world. In The Confidence Code, Claire Shipman and Katty Kay argue that the key reason is confidence.

    Combining cutting-edge research in genetics, gender, behavior, and cognition—with examples from their own lives and those of other successful women in politics, media, and business—Kay and Shipman go beyond admonishing women to “lean in.” Instead, they offer the inspiration and practical advice women need to close the gap and achieve the careers they want and deserve.
    Robert Bacal
    The Confidence Code: The Science and Art of Self-Assurance -- What Women Should Know (Exclusive Sneak Peak Sampler!), Free Harper Collins Publishers eBook
    work911.tradepub.com Free eBook to The Confidence Code: The Science and Art of Self-Assurance -- What Women Should Know (Exclusive Sneak Peak Sampler!) An informative and practical guide to understanding the importance of confidence and learning how to achieve...
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    Comments

    Franci🐝Eugenia Hoffman
    29/11/2016 #1 Franci🐝Eugenia Hoffman
    Interesting article, Robert. Thank you for sharing.
  14. Robert Bacal

    Robert Bacal

    28/11/2016
    For those of you who would like to improve your online networking skills for business (or for any other reason):

    With Business Networking For Dummies, you’ll learn to:

    Use business networking to grow and develop your business
    Find the right platform or platforms to build your own network and ‘assemble your crowd’
    Pitch yourself and your business with confidence
    Get the most out of face-to-face networking events - including valuable tips on presentation skills and sound bites!
    Join up your ‘real life’ and online networking
    Measure your networking success
    Follow up with new contacts successfully

    This free offer expires on 11/30."
    Robert Bacal
    Business Networking For Dummies ($12 Value) FREE For a Limited Time, Free Wiley eBook
    work911.tradepub.com Free eBook to Business Networking For Dummies ($12 Value) FREE For a Limited Time Grow your business, build your career, find more customers, and build a valuable support network of likeminded business...
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  15. Robert Bacal

    Robert Bacal

    28/11/2016
    Be mindful now, in the present moment, so you can live a happier and more fulfilled life. When you are mindful it positively impacts both your personal and professional life. Don't get so caught up in life that you shut out the important things that bring you real joy.

    This eGuide includes:

    The art of mindfulness
    Mindful body
    Mindful mind
    Mindful spirit
    Mindful relationships
    Mindful finances
    Mindful career
    It's time to take responsibility for you own happiness!
    Robert Bacal
    The Mindful Living Guide, Free Simple Mindfulness eGuide
    work911.tradepub.com Free eGuide to The Mindful Living Guide See how you can apply mindfulness to your body, mind, spirit, relationships, finances and...
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  16. Robert Bacal

    Robert Bacal

    28/11/2016
    This is actually a brief introduction to Mindfulness, as a way of addressing depression and anxiety;

    "Don't become more stressed by using traditional methodologies.

    The next time you're feeling depressed, anxious, or any other unwanted emotion, be gentle with yourself as you walk through these 7 steps. Find more effective ways to being successful, without all the stress.

    It's time to take control of your life!"
    Robert Bacal
    How to Transform Depression & Anxiety to Happiness, Free Simple Mindfulness eGuide
    work911.tradepub.com Free eGuide to How to Transform Depression & Anxiety to Happiness Don't become more stressed by using traditional...
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  17. Robert Bacal

    Robert Bacal

    08/11/2016
    Free Brian Tracy Goal Setting Guide: Here's the info:

    Explore the countless benefits of developing a greater sense of self, while accomplishing your goals.

    For successful results, download the proven step-by-step guide for setting and achieving your goals. Discipline yourself in an organized way to reach your dreams!

    Inside you'll find:

    An In depth look into the 12 steps and how to complete each one
    A two part goal-setting exercise that transforms the steps into the real world
    Robert Bacal
    12 Step Goal-Setting Guide, Free Brian Tracy eGuide
    work911.tradepub.com Free eGuide to 12 Step Goal-Setting Guide Explore the countless benefits of developing a greater sense of self, while accomplishing your...
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  18. Robert Bacal

    Robert Bacal

    25/10/2016
    Free Report on Performance Management: Companies want to improve, but lack information around the how of implementing dynamic and innovative performance management systems. Download this quick review of the six essential elements we've identified that can help any organization begin implementing a new model for performance management.
    Robert Bacal
    The Six Key Elements of Performance Management Innovation, Free Human Capital Institute Tips
    work911.tradepub.com Free Tips to The Six Key Elements of Performance Management Innovation The shortfalls and failures of traditional performance management have become glaringly apparent for most of today's...
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  19. Robert Bacal

    Robert Bacal

    04/10/2016
    The Meatball Sundae Marketing Research Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your marketing solutions. This kit includes the Meatball Sundae - Is Your Marketing Out of Sync Summary eBook that normally is $8.50. Seth Godin's book is the definitive guide to the 14 trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says 5,000 people who want to hear your message are more valuable than 5 million who don't. Godin doesn't pretend that it's easy to get your products, marketing messages and internal systems in sync. But he'll definitely convince you that it's worth the effort.

    The following kit contents will help you get the most out of your Marketing research:

    Meatball Sundae: Is Your Marketing Out of Sync?
    A Blueprint for Content Marketing Success
    The Fast Lane to Great Design
    How to Deliver Content Your Employees Will Love to Share
    Robert Bacal
    Meatball Sundae Marketing Research Kit - Includes a Free $8.50 Book Summary, Free TradePub Kit
    work911.tradepub.com Free Kit to Meatball Sundae Marketing Research Kit - Includes a Free $8.50 Book Summary Download this kit to learn everything you need to know about...
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    Comments

    Robert Bacal
    25/10/2016 #1 Robert Bacal
    The Meatball Sundae Marketing Research Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your marketing solutions. This kit includes the Meatball Sundae - Is Your Marketing Out of Sync Summary eBook that normally is $8.50. Seth Godin's book is the definitive guide to the 14 trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says 5,000 people who want to hear your message are more valuable than 5 million who don't. Godin doesn't pretend that it's easy to get your products, marketing messages and internal systems in sync. But he'll definitely convince you that it's worth the effort
  20. Robert Bacal

    Robert Bacal

    04/10/2016
    BeBee is using advocate marketing strategies via its ambassador program, and it may be unique in its approach.

    Here's a free "playbook" on how to do it.

    The Advocate Marketing Playbook provides marketers with a blueprint from which to build and manage a successful advocate marketing program; it's a detailed “how-to” guide based on proven best practices.

    The Advocate Marketing Playbook focuses on how to create and manage an advocate marketing program. Think of the Playbook as a roadmap to guide you through the process of planning and launching your own advocate marketing program in 5 parts.

    Part 1: Your introduction to advocate marketing

    Part 2: Laying the foundation for a world-class advocate marketing program

    Part 3: From planning to identifying and onboarding advocates

    Part 4: Engaging and rewarding your advocates

    Part 5: Tracking and analyzing the results of your advocate marketing program
    Robert Bacal
    The Advocate Marketing Playbook, Free Influitive Playbook
    work911.tradepub.com Free Playbook to The Advocate Marketing Playbook The Advocate Marketing Playbook provides marketers with a blueprint from which to build and manage a successful advocate marketing program; it's a detailed “how-to” guide based on proven best...
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    Comments

    Pamela 🐝 Williams
    07/10/2016 #7 Pamela 🐝 Williams
    Interesting! Can't wait to read this over the weekend Robert. Thanks for sharing.
    Franci🐝Eugenia Hoffman
    07/10/2016 #6 Franci🐝Eugenia Hoffman
    This is a very worthy share, Robert. Thank you for your positive attitude toward beBee.
    Milos Djukic
    05/10/2016 #4 Anonymous
    "3 Things You Should Know About Advocate Marketing According to an Expert" by By Kendall Walters on blog.hootsuite.com:: https://blog.hootsuite.com/3-things-you-should-know-about-advocate-marketing/
    Robert Bacal
    04/10/2016 #2 Robert Bacal
    #1 I am SO a fan of Bebee for its use of the Ambassador program. It's just so brilliant, @Javier 🐝 beBee I don't want to be one, but it is just genius for a startup.
    Andrew 🐝 Goldman
    04/10/2016 #1 Andrew 🐝 Goldman
    Might be very Efficient
  21. Robert Bacal

    Robert Bacal

    01/10/2016
    The reasons that traditional performance management no longer works varies from the academic (the traditional model is based on an archaic view of worker performance) to the everyday (it's viewed as a hassle and time drain that doesn't truly benefit the employee, the manager, or the organization).

    This paper explains:

    Why the traditional method of performance management doesn't work and what's changing
    The key components for an organization to understand to begin implementing performance management innovation
    A brief look at the first course developed specifically to help any organization gain a working model for how to think about and conduct performance management innovation and effect change in their organization.
    Robert Bacal
    Performance Management Innovation: HR's Next Big Move, Free Human Capital Institute White Paper
    work911.tradepub.com Free White Paper to Performance Management Innovation: HR's Next Big Move The reasons that traditional performance management no longer works varies from the academic (the traditional model is based on an archaic view of worker performance) to the...
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  22. ProducerRobert Bacal

    Robert Bacal

    26/09/2016
    Free: Procrastination Fighting Techniques
    Free: Procrastination Fighting TechniquesOh, golly. I've been procrastinating for weeks putting this together, so it's time to take the advice of experts and get it done.One of the things about putting off things is that we do so for a number of DIFFERENT reasons. Sometimes we...
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  23. ProducerRobert Bacal

    Robert Bacal

    22/09/2016
    Free Chapter 1 — You ARE The Words You Use - From Imperfect Phrases For Relationships
    Free Chapter 1 — You ARE The Words You Use - From Imperfect Phrases For RelationshipsThe following is the first chapter from ImPerfect Phrases For Relationships: 101 COMMON Things You Should Never Say To Someone Important To You... And What To Say Instead By Robert Bacal. It's a straight forward guide to help you eliminate the...
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    Comments

    Robert Bacal
    22/09/2016 #2 Robert Bacal
    #1 Good question, @Angelique Austin. The answer often depends on the specific WAY the person does that -- if s/he says certain things, the positive response is one thing, and it changes depending on what the other person says.

    So, if you give me an example, I can try to answer with some constructive responses?
    Angelique Austin
    22/09/2016 #1 Angelique Austin
    But what do you do when a person turns the most diplomatic conversation into negative intent
  24. Robert Bacal

    Robert Bacal

    21/09/2016
    Great set of FREE resources on leadership skills and teams.

    Contents Include:

    Team Development: A practical guide to understanding team development to help you with practical day-to-day team building.

    Why Teams Underperform: Explains why teams underperform and provides practical advice about how to identify and fix performance problems.

    Leadership Theories: The ten most popular contemporary leadership theories.

    Team Building: Explains the core principles of team building that will help you get the best out of any team that you find yourself managing.

    Leadership Models: Describes the ten most popular contemporary leadership models.
    Robert Bacal
    Developing Your Leadership Skills -- Essential 5-Book Bundle, Free Free Management Ebooks eBook
    work911.tradepub.com Free eBook to Developing Your Leadership Skills -- Essential 5-Book Bundle Use the contents of this bundle to help you understand team dynamic, choose the best leadership style and fix team performance...
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    Robert Bacal
    22/09/2016 #1 Robert Bacal
    If you have an interest in team building and leadership, whether in business or in your personal life check out this free bundle of ebooks on effective leadership.
  25. Robert Bacal

    Robert Bacal

    21/09/2016
    Free: Ultimate Guide To Behavioral Assessments

    People-related issues can tear at the fabric of a company, eating away at even the most solid foundation built on the best products or services. On the talent acquisition front, making a bad hire can cost you through potential earnings, replacement costs, ineffectiveness, or worse, as a drain on morale.

    From a management perspective, a dearth of leaders or ineffective leadership can result in stagnant growth, bungled initiatives, and even corporate collapse. Attrition, team dysfunction, failed acquisitions or strategic initiatives, and lack of productivity are all directly attributable to lack of leadership, mismanagement of people, and/or not putting the right people in the right roles.
    Robert Bacal
    The Ultimate Guide to Behavioral Assessments, Free The Predictive Index Guide
    work911.tradepub.com Free Guide to The Ultimate Guide to Behavioral Assessments As much as 80% of employee turnover is due to bad hiring...
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