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Marketing and Communications

4K buzzes
Latest information, tips and contacts in marketing and communication.
Buzzes
  1. ProducerJuan Imaz

    Juan Imaz

    22/03/2017
    We All Sell Something
    We All Sell SomethingEverybody is selling something, be it a product, service, or themselves. A strong personal brand is crucial for you to sell yourself more effectively, be it for a promotion, change in job, business partnership or pitching.Social media and content...
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    Comments

    Mamen 🐝 Delgado
    22/03/2017 #16 Mamen 🐝 Delgado
    Great Producer @Juan Imaz, I like to say we are selling even when we are buying... πŸ˜‰
    It is a way of being on Earth, the way we move, we talk, we act and react... And overact sometimes...
    And that is so because we never stop communicating, even on our owns we communicate with ourselves which is the primary relationship.
    Thanks for sharing this gift!! 😘
    Steve Jones
    22/03/2017 #15 Steve Jones
    Still as true as ever @Juan Imaz Everybody lives by selling something. This statement was coined back in the late 1800's by Robert Louis Stevenson
    Gert 🐝 Scholtz
    22/03/2017 #14 Gert 🐝 Scholtz
    @Juan Imaz Thank you for an excellent post Juan. I find it very interesting that leads coming from social media activities are seven time more likely to convert. There are a number of Bees that have mentioned their activity on beBee has resulted in more business opportunities and sales.
    Laurent Boscherini
    22/03/2017 #13 Anonymous
    Thank you @Juan Imaz for sharing your consistent educational approach.
    You are right, Social Media is not the enemy, but can be one of the greatest tools to People, advancing themselves personally and professionally. Β beBee engages all users in realizing that their branding / social media usage should be the story they want to share about themselves for the world to see. That lasting impact, beyond all existing virtual walls, enlights our own relevant and singular commintments to make us more approachable to others. Well done ! :)
    Matt 🐝 Sweetwood
    22/03/2017 #12 Matt 🐝 Sweetwood
    I agree.. we are selling ourselves every time we interact with others. And building your personal brand on beBee is the way to go.
    Javier 🐝 beBee
    22/03/2017 #11 Javier 🐝 beBee
    @Netta Virtanen you are the very best !!! 😎😎😎😎
    Julio Angel 🐝Lopez Lopez
    22/03/2017 #10 Julio Angel 🐝Lopez Lopez
    Great buzz, @Juan Imaz at beBee we found the best way to show us. No doubt we have reached another level.
    Lance  🐝 Scoular
    22/03/2017 #9 Lance 🐝 Scoular
    Succinct Savvy summary 🐝🍯
    🐀🐳πŸ”₯🚴
    Devesh Bhatt
    22/03/2017 #8 Devesh Bhatt
    #7 same to you :)
    Tausif Mundrawala
    22/03/2017 #7 Tausif Mundrawala
    #6 You are correct my friend. By the way, Congratulations for being a new beBee ambassador.
    Devesh Bhatt
    22/03/2017 #6 Devesh Bhatt
    #4 i think therefore i am :) and yes nurturing too.. because branding oneself includes self.. start now and keep evolving :)
    Javier 🐝 beBee
    22/03/2017 #5 Javier 🐝 beBee
    @Juan Imaz I love it !!! 😎😎😎😎 vamossss
    Tausif Mundrawala
    22/03/2017 #4 Tausif Mundrawala
    Branding oneself is not an easy task to achieve. It needs regular nurturing in order to put oneself forth in front of an entire world. Not only regularly commenting and reading one's buzzes, one should even try to encourage others to present their best to this universe. I am glad to be a part of this wonderful platform who have recognized my efforts of serious personal brand building. I have always loved helping others which is bearing fruit in the form of being a bee on beBee.

    An excellent buzz to begin my day, @Juan Imaz
    Harvey Lloyd
    22/03/2017 #3 Harvey Lloyd
    I am usually the late adopter to most things. Branding was and is no different. This article helped me make the connection between branding, our website, social media and our goals of customer interaction.

    The funny thing is i have read enough material about branding to cause brain freeze up, but this article really cleared some things up in making those connections from such diverse resources..

    Thanks @Juan Imaz
    Harvey Lloyd
    22/03/2017 #2 Harvey Lloyd
    This was a good post on the prolific need, in today's market, for branding. Thanks
  2. Donald 🐝 Grandy
    5 simple tricks that elite Marketers use to consistently WIN traffic-pumping No.1 rankings with video: Source Noble Samurai
    Donald 🐝 Grandy
    The Ultimate Youtube SEO Cheat-Sheet | Content Samurai
    www.contentsamurai.com 13 Simple Tricks Elite Marketers Use To Consistently WIN Traffic-Pumping No.1 Rankings With...
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  3. Wayne Yoshida

    Wayne Yoshida

    22/03/2017
    Into Marketing? Why not join the AMA - American Marketing Association, and your local chapter.

    It is a great place to meet new people, learn from marketing experts and expand your reach.

    My local chapter -- the Orange County, Calif. Chapter (AMA OC) always has great networking events and a big schedule of guest speakers.

    BONUS:
    They are having a membership drive -- take advantage of the discount!
    Wayne Yoshida
    www2.oneama.com
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  4. ProducerDebbie Jollie

    Debbie Jollie

    22/03/2017
    Understanding who your customers are determines business success
    Understanding who your customers are determines business successAs a marketing lecturer I always tell my students that it makes no sense to develop a product with the best packaging and design and don’t know who will purchase the product from you and continue to give you repeat business.An ideal customer to your...
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  5. ProducerVirginia Zuloaga
    The Power of Color in Marketing
    The Power of Color in MarketingWhat is Color? β€œColor” is defined in many different ways. Technically, it can be defined as a visual attribute of bodies or substances that depends upon the spectral composition of wave lengths, stimulating the retina and its associated neural...
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  6. ProducerBrian Walt

    Brian Walt

    20/03/2017
    5 Essentials of Content Marketing
    5 Essentials of Content MarketingThe phrase β€œcontent marketing” is all over the web these days. Content has become a mixture of many things: webi nars, blog posts, videos, social network shares and more. It sounds like a great idea. If done right, a well-executed digital...
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    Comments

    Sara Jacobovici
    20/03/2017 #1 Sara Jacobovici
    Great resource @Brian Walt. Thanks for posting.
  7. ProducerKate Paine

    Kate Paine

    18/03/2017
    Your Slice-of-Life Story Can Define Your Personal Brand
    Your Slice-of-Life Story Can Define Your Personal BrandGrowing up, I wanted to be the next Diane Sawyer on CBS TV’s ’60 Minutes’ news program. While that never happened. I did come close. Sort of. During college in the late β€˜80s, I was accepted as a production assistant intern at...
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    Comments

    Kate Paine
    20/03/2017 #6 Kate Paine
    #5 You're welcome @Mercy A. Ananeh-Frempong. Glad it was helpful.
    Mercy A. Ananeh-Frempong
    20/03/2017 #5 Mercy A. Ananeh-Frempong
    Just learned a couple of networking tips, thanks for sharing. I'm new on beBee too.
    Wayne Yoshida
    20/03/2017 #3 Wayne Yoshida
    #2 Excellent Kate! You will be an excellent addition to beBee - I am looking forward to your next post!
    Kate Paine
    20/03/2017 #2 Kate Paine
    #1 Thank you, @Wayne Yoshida. I had started my article about an hour before our call. Then I was inspired to get my profile up on beBee and post an article. I thought the one I was working on would be a good "starting point." I wasn't quite sure, so thank you for your comment and making me feel better with my decision. I'm working on a few more articles, too.
    Wayne Yoshida
    20/03/2017 #1 Wayne Yoshida
    @Kate Paine - what an excellent story on so many levels. You have elements of "doing business" and networking and mentorship here. I am looking forward to seeing more stories!
  8. Migdalia Burgos

    Migdalia Burgos

    18/03/2017
    β€œA small investment can have an insane multiplier effect”
    Migdalia Burgos
    How will the next billion web users affect your IoT strategy?
    insights.hpe.com Any digital transformation strategy will need to embrace not only the next billion customers to go online, but also the billion more devices that will be joining them...
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  9. David B. Grinberg
    Luck of the Irish: I was included below for article, "10 Crucial Steps to Great Media Interviews" (click link)
    The 5 most popular stories on PR Daily this week | Articles | Home
    www.prdaily.com This week's PR Daily readers were interested in important skills for future PR pros, how to choose the best brand-influencer, PR lessons from the BBC Skype interview and...
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  10. ProducerJerry Fletcher

    Jerry Fletcher

    18/03/2017
    Is Brand Relational or Transactional?
    Is Brand Relational or Transactional? Yes No Relational Transactional All the Above Yes. If you believe that Brand inevitably comes down to someone taking an action you desire it has components of both. No. Only if you are not interested in connecting with...
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    Comments

    Devesh Bhatt
    18/03/2017 #5 Devesh Bhatt
    #4 thank you for everything
    Jerry Fletcher
    18/03/2017 #4 Jerry Fletcher
    #3 Devesh, I will appreciate whatever positive effect comes from your sharing. If it helps convince your clients that is sufficient reward for me. But feel free to pay it forward. I have been writing about relational versus transactional networking since about 1990 and speaking about it for nearly as long. My consulting fees because of where I live and the fact I no longer like flying are relatively low. Speaking fees, on the other hand, are not. Good luck with your prospects.
    Devesh Bhatt
    18/03/2017 #3 Devesh Bhatt
    #2 i will give you credit, maybe people may be interested in reading your posts. I am not sure that most of the market can afford you, except for maybe politicians and godmen, but they usually lack an honest offering.

    But this is India, someone else may quickly copy your works or my works.

    So i will use it in rare cases with the very few who honor the efforts put into content.

    Precisely speaking, two really old and trusted companies here which have decided to spend on marketing after 20 years of leading the market, simply because they have competition now.
    Jerry Fletcher
    18/03/2017 #2 Jerry Fletcher
    #1 Be my guest Devesh. I would appreciate a credit if that is possible but use it without if that is necessary.
    Devesh Bhatt
    18/03/2017 #1 Devesh Bhatt
    Nice post. If i may, can i use this comparative to explain the imporatnce of Brands in relationships and transactions.

    To convince people for branding services?
  11. Wayne Yoshida

    Wayne Yoshida

    17/03/2017
    The Dodge Demon is saturating social media. I have to admit, I have not been so excited about a new car since - the Ford GT and the new Chevy Corvette . . . .
    Wayne Yoshida
    Home
    www.dodge.com The Dodge Demon is set to be unleashed. Watch high octane drag racing videos of the Quarter Mile King and get the lowdown on the ride....
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  12. ProducerRobert Cormack

    Robert Cormack

    17/03/2017
    If Your Clients Don’t Trust You, Who Does?
    If Your Clients Don’t Trust You, Who Does?β€œI do not have time for things that have no soul.”  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β  Β Charles BukowskiAdvertising agencies should be worried these days. Clients are leaving faster than angry in-laws after...
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    Comments

    Robert Cormack
    17/03/2017 #4 Robert Cormack
    Quite true, @Donna Wood. We're awash with buzz words in our industry (probably all industries). My personal pet peeve is with acronyms. I've been in meetings where the clients used nothing but acronyms, even though the agency had no idea what they were. That's about the worst thing you can do in a client briefing. #3
    Donna Wood
    17/03/2017 #3 Donna Wood
    The first thing that sets off my 'lie detector' is buzz words. I don't know why, exactly, but the second I see advertising that uses buzz words, I immediately think what a load of crap. There's just something in my psyche that tells me that people who don't use real words aren't genuine. Also, when I see phrases like 'awesome sauce' or other such juvenile language, especially coming out of the mouth of someone who is old enough to be my sister/brother, I question the authenticity and the trustworthiness of whatever is being sold. I think we have lived so long in the virtual reality of the internet that we have forgotten to consider that real people read/watch the content - which as you say, requires soul.
    Robert Cormack
    17/03/2017 #2 Robert Cormack
    Yes, living products are much more saleable than dead ones, that's for sure.
    Ali Anani
    17/03/2017 #1 Ali Anani
    Selling a dream means you demonstrate humanness. Without some semblance of humanity, nobody believes you- this is your writing @Robert Cormack and I agree. Bodies with no souls are dead bodies and so are agencies. They must have souls to be alive and then keep their clients' business alive.
  13. Odile Faludi

    Odile Faludi

    17/03/2017
    I am having the pleasure of coaching an extraordinary group of professionals who all work full and part time but understand the merits of "residual" income. If you live in Australia, United States or Canada and wish to be part of a dynamic team please contact odile@odilefaludi.com.au If you have 10 hours or more available to commit to #network marketing for No 1 in the US Anti-aging skincare products I would welcome an email from you or call +61 425 250 677 . Described by Harvard Business School, "An opportunity of a Lifetime." Ground floor entry - don't delay pre-enrolment is happening NOW! Go Live in May 2017. Proud #sales coach Odile Faludi
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  14. Producerstephan metral 🐝 Innovative Brand Ambassador
    Employees want authentic communications in real-time
    Employees want authentic communications in real-time"Perhaps this has always been the case, but more than ever it seems employees expect to have answers at their fingertips. They want the straight goods too, no beating around the bush. If a topic has made it to the proverbial coffee machine,...
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    Comments

    Javier 🐝 beBee
    16/03/2017 #1 Javier 🐝 beBee
    many thanks @stephan metral 🐝 Innovative Brand Ambassador. This is very interesting ! Communications are very important !
  15. George Touryliov
    Ethical marketing involves engaging your audience by telling a story. It’s about standing out by providing content that’s relevant to your audience. Learn more -
    George Touryliov
    How to Do Ethical Marketing Through Engaging Storytelling - Mirasee
    mirasee.com A quick guide to creating a marketing campaign that feels right for those who have issues with the ethics of...
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  16. Anne Thornley-Brown
    What Goes Viral on LinkedIn - Enough with the Cheesecake https://www.linkedin.com/pulse/what-goes-viral-linkedin-enough-cheesecake-anne-thornley-brownAnne Thornley-Brown
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  17. ProducerJohn White, MBA

    John White, MBA

    25/11/2016
    Here Are The Challenges Your Marketing Department is Facing Right Now
    Here Are The Challenges Your Marketing Department is Facing Right NowIt's no secret that marketing has changed. Millennials and digital-savvy members of other generations have had an undeniable impact on the way marketers approach campaigns, interact with customers and record customer preferences.To deal with today's...
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    Comments

    Jim Murray
    27/11/2016 #8 Jim Murray
    As you know I don't write long comments on pieces I find excellent and relevant. Therefore I am done.
    Paul Walters
    27/11/2016 #7 Paul Walters
    @John White, MBA After a lifetime in advertising I simply got tired of being treated as an inconvenience and a 'cost' yhay was affecting the bottom line!
    Lisa 🐝 Gallagher
    26/11/2016 #6 Lisa 🐝 Gallagher
    Excellent tips and buzz @John White, MBA. It's great that some companies are finally getting it with regards to utilizing Social Media with their Sales Team and Marketing teams (together). Great job on your behalf that your company is doing this! One step ahead of many yet. Shared and tweeted!
    David B. Grinberg
    25/11/2016 #5 David B. Grinberg
    #4 Well, thank you as always, Ali. However, I must defer credit to John, as the marketing master via social media and otherwise.
    Ali Anani
    25/11/2016 #4 Ali Anani
    #3 @David B. Grinberg- I believe you outlined real marketing challenges. I wonder if sales and marketing are coalescing because the time available for marketing new products are diminishing. Look how many social media disappeared after a short while because of the advancement of new technologies. Human bahavior and habits are changing as well. May be the inoculation of marketing staff and sales staff in one team may help. I wonder.
    David B. Grinberg
    25/11/2016 #3 David B. Grinberg
    Thanks, as always, John, for the excellent advice and guidance. I appreciate your words of wisdom, as usual.
    Mohammed A. Jawad
    25/11/2016 #2 Mohammed A. Jawad
    @John White, MBA Truly said that 'marketing is still viewed as expenses'. Interestingly, people of finance who oftentimes deem themselves smart enough with manipulating balance sheets and untimely cost cutting strategies label marketing department as meaningless. Anything from marketing team...be it promo activity, outdoor events, incentive trip or campaigns are regarded as waste of money. On the other hand, marketing and sales ought to work with integrity and team spirit. One cannot be aloof from the other.
    Mohammed Sultan
    25/11/2016 #1 Mohammed Sultan
    @ John White,MBA.Nowadays,marketing is a race -day in and day out and marketers are the first to feel the heat of competition because they are closer to the market place.If the company does decide to put its weight behind the creativity of its marketers and effectively integrate it with the rigorous analytics through the innovation and tech expertise of R&D,there could be hard times a head for your competitors.The greatest challenge facing marketing executives is to know when and how fast to go to the market with an innovative strategy and what change to adapt to.In order to create and implement an efficient social media marketing strategy ,marketing executives need to work together with technical people in order to properly understand the offering of their company and what do they stand for.
  18. Tanya Todorova

    Tanya Todorova

    16/03/2017
    MichaΕ‚ Alczyszyn! Congratulations on your brand new Mercedes-Benz AMG C-Class Cabriolet πŸš— Your results are admirable!
    πŸŽ‰ Thank you for all the hard work that you put in the FM business every single day. Dare to dream with #FMWORLD πŸŽ‰
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  19. Tanya Todorova

    Tanya Todorova

    16/03/2017
    Today is the day I had fulfilled another dream of mine! Mercedes a class a - it's completion of my work at the company fm world! πŸ’―πŸ‘

    These 3 years gave me a lot of knowledge, motivation, inspiration and already at the age of 22 I can safely say that I'm independent! And it's all because of only one decision I made 4 years ago - that decision was coming to the meeting, I met with the company that I work today. πŸ‘πŸ’―πŸ‘Œ.
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  20. Tanya Todorova

    Tanya Todorova

    16/03/2017
    πŸŒ·πŸŒΈπŸ’ Spring is coming... Stand out with our #PURE perfume! What is your choice? ❀
    #myPUREperfume #spring #fmworld
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  21. Tanya Todorova

    Tanya Todorova

    16/03/2017
    β˜€The reciepe for a good day? β˜€
    Take a coffee break with #Aurile! β˜•

    ...you're amazing today... Remember!
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  22. Tanya Todorova

    Tanya Todorova

    16/03/2017
    Your favourite Shaving Foam is back in a brand new & stylish packaging! πŸ”₯ Check it out! ❀Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  23. Tanya Todorova

    Tanya Todorova

    16/03/2017
    What is your choice? πŸ’›
    #utique #luxury #fun
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    Tanya Todorova
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  24. Tanya Todorova

    Tanya Todorova

    16/03/2017
    FM Perfume Luxury Collection 146
    Floral Perfume, a mysterious blend of Jamaican Pepper Flavors Fresh Freesia and hibiscus.
    It's the most popular Luxury FM Fragrance for women. A perfume very youthful. Fancy, fancy, easy
    But glamorous. Ideal for a first date or party.
    Follow your dreams πŸ’“ Register now:
    http://www.fm4you.co.uk/lp/fmworldwide/
    πŸ‘ http://www.fmgroupuk.net/
    http://www.fmgroupuk.net/register-on-line.html
    http://www.fm4you.co.uk/lp/fmuk/
    Tanya Todorova
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  25. Anne Thornley-Brown
    Avoiding Groupthink: Coming up with Better Team Decisions

    https://www.bebee.com/producer/@anne-thornley-brown/avoiding-groupthink-coming-up-with-better-team-decisions
    Anne Thornley-Brown
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