logoSign upLog in
Marketing Manager - beBee

Marketing Manager

+ 500 buzzes
Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities.
Buzzes
  1. Jesse Caesar

    Jesse Caesar

    28/04/2017
    Another hairy situation that could've been avoided by including new perspectives...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Another PR disaster due to a lack of #Diversity and insights. Don't alienate your base when targeting new consumers #DoYourResearch...
    Relevant
  2. Jesse Caesar

    Jesse Caesar

    27/04/2017
    Butts and dumps...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Gem headlines like this show @Charmin swiped up something solid...especially if @JBooty_88 goes to the @Browns #dumptruck...
    Relevant
  3. saumya mishra

    saumya mishra

    26/04/2017
    A to Z glossary of those tricky #SocialMediaAcronyms. Find them here and flaunt everywhere
    saumya mishra
    Flaunt Your Decoding Power With Our 101 Social Media Acronyms
    www.solomofy.com Social Media Acronyms is in trend. Learn the most frequently used acronyms here and flaunt your decoding...
    Relevant
  4. Jesse Caesar

    Jesse Caesar

    26/04/2017
    ‪Now you get to feel depressed before you eat it too‬...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “All for updates, but @McDonalds shouldn't turn its back on #brand - colors they've just shown they own, friendly familiarity, and #fun...
    Relevant
  5. ProducerCody Howell

    Cody Howell

    25/04/2017
    360 Marketing Intro
    360 Marketing IntroCheck out my new blog...
    Relevant
  6. Jesse Caesar

    Jesse Caesar

    25/04/2017
    Keep the consumer in mind or they'll quickly forget you...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “This goes for qualitative market research - and, really any touch point of consumer experience - design with #empathy...
    Relevant

    Comments

    John White, MBA
    25/04/2017 #1 John White, MBA
    Jess: retweeted and followed! Have a great one.
  7. Jesse Caesar

    Jesse Caesar

    24/04/2017
    Good AI will come from real intelligence on consumers...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “As @Accenture says, #AI is the new #UI - time for real consumer insight to feed the machine #DoYourResearch #MRX #TECHVISION2017...
    Relevant
  8. Jesse Caesar

    Jesse Caesar

    21/04/2017
    Everybody must get stoned (or boneless)...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Responding to consumer behavior, @wingstop says #Happy420 with dope VR...
    Relevant
  9. Jesse Caesar

    Jesse Caesar

    20/04/2017
    When you're here you're in your comfort zone...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Learned in my planning days that @olivegarden didn't even count Times Sq in traffic analysis. Visitors wait/pay more for what's familiar....
    Relevant
  10. Johnathan Jones

    Johnathan Jones

    19/04/2017
    According to Forbes, customers who have the best past experiences spend 140 percent more compared to those who have the poorest past experiences. A Forrester report found that customers mention a good brand experience to an average of nine people, but will talk about a bad one to 16 people. And perhaps most powerful, a study by the Harvard Business Review concluded that those with positive experiences remain customers for 5 years longer than customers with negative customer experiences.
    Johnathan Jones
    Everything is branding: The expanding influence of the CMO - Digiday
    digiday.com Every marketer knows that customer-centric companies are winning in our digital world. For marketers, these trends are upending their old adage from “Branding is everything” to “Everything is branding.” That simple flip of words may seem like just...
    Relevant
  11. Jesse Caesar

    Jesse Caesar

    19/04/2017
    Tickle funny bone, hand pulls out wallet...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “If it ain't fun nor funny, then forget it! #GenZ #Advertising #survey...
    Relevant
  12. Jesse Caesar

    Jesse Caesar

    18/04/2017
    Check us out (but don't look too closely)...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Clearly a more insight-driven campaign than the @BurgerKing @Google ads. Now @McDonalds just needs to change their food processing practices...
    Relevant
  13. Jesse Caesar

    Jesse Caesar

    17/04/2017
    Our prices are ca-razy, so come on down...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Checking out local ads is one useful way to understand a community's needs, values, and language #Insights #Ethnography...
    Relevant
  14. Jesse Caesar

    Jesse Caesar

    14/04/2017
    When you #DoYourResearch you avoid mistakes like this Whopper...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Brands need to walk, not run, to the newest #tech like Google Home. Understand it, how it's used, then align with strategy. #DoYourResearch...
    Relevant
  15. Jesse Caesar

    Jesse Caesar

    11/04/2017
    Flying into some totally avoidable turbulence...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Dragging passengers off of planes puts @united in a brand tailspin. Overbook algorithms has made them pound foolish....
    Relevant

    Comments

    April Lynn
    11/04/2017 #1 April Lynn
    Sad part, it wasn't really even "overbooking" as they stated, 4 United employees showed up at gate after boarded and they were "accommodating" them not customers.
  16. Jesse Caesar

    Jesse Caesar

    10/04/2017
    eSports is a growing opportunity for brands who don't meddle like parents in traditional sports...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “With no bleacher parents #eSports is a growing community, prime for brands that can give fans more access/ ownership and protect the fun....
    Relevant
  17. Jesse Caesar

    Jesse Caesar

    07/04/2017
    Amazing offer! Just click and save...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “As with direct mail and #socialmedia posts, lead copy should bolster #brand and consumer relationship. Discounting is a race to the bottom....
    Relevant
  18. Rebecca Matias

    Rebecca Matias

    07/04/2017
    This guide is a primer on predictive lead scoring. It walks you through some key questions and tips to help you get started on using a predictive lead scoring system for ranking and classifying leads.
    Rebecca Matias
    Weeding Out Junk Leads with Predictive Lead Scoring - Callboxinc.com - B2B Lead Generation Company
    www.callboxinc.com Weeding Out Junk Leads with Predictive Lead Scoring - Callboxinc.com - B2B Lead Generation...
    Relevant
  19. Jesse Caesar

    Jesse Caesar

    05/04/2017
    The pop just fizzled...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Might have won the taste test, but @pepsi fails the smell test with their @KendallJenner "protest" ad....
    Relevant
  20. Jesse Caesar

    Jesse Caesar

    04/04/2017
    Human connection brings bigger impact...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Using technology for better planning and transparency @charitywater is also cultivating person to person empathy...
    Relevant
  21. Jesse Caesar

    Jesse Caesar

    03/04/2017
    Sometimes you have to goose them...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Great subway stunt by @UNWomenWatch @mexico @jwaltert targeting the real problem: men! #noesdehombres #empathy...
    Relevant
  22. Jesse Caesar

    Jesse Caesar

    31/03/2017
    Do you see what I see...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Putting @Spectacles on cool kids, @Marriott brings its own personal storytelling to the @Airbnb fight #InfluencerMarketing #socialmedia...
    Relevant
  23. Jesse Caesar

    Jesse Caesar

    30/03/2017
    Driving while candy crushing...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Just wrapped a mobile usage study. Many are messing with apps while driving. Be careful on the roads, folks! #MobileApp #Phones...
    Relevant
  24. Jesse Caesar

    Jesse Caesar

    29/03/2017
    Bright idea...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Using the light bulb from consumer insights @IKEAUSA is offering easy, low-cost smart lights #marketresearch #mrx #IoTchat...
    Relevant
  25. Jesse Caesar

    Jesse Caesar

    28/03/2017
    Kids say the darnedest things...
    Jesse Caesar
    Jesse Caesar on Twitter
    twitter.com “Producing @TheToyBoxABC is a smart way for @Mattel to combine #Marketing and #innovation - @SharkTankABC if the sharks were adorable...
    Relevant
See all