Peter Pinfold
11/4/2016 · 2 min read · +100 · 2
To Entrepreneurs and 4 more
Stop Throwing Your Advertising Money in the Trash

Stop Throwing Your Advertising Money in the Trash

We’ve all heard the old saying, “I know that half the money I spend on advertising is wasted. But, which half?” It’s been attributed to Henry Ford, John Wanamaker, William Hesketh Lever (Unilever), and J.C. Penney.Maybe they all said it....

Suzan Chamberlain

Suzan Chamberlain

Fabulous article! We can ALL be experts now and you better believe we're doing our research and being researched! Haha! Fun times.

11/4/2016
Peter Pinfold
11/4/2016 · 2 min read · +100 · 1
So Who the Hell are Those People?

So Who the Hell are Those People?

We’re all in business to make a profit, we get that.  Our customers are people, just like us. We get that, too.  To make our profit, we need to give those people what they want, when they want it. It’s about the customer experience.We get all...

Peter Pinfold
11/4/2016 · 2 min read · +300 · 1
Why Your Customers Really Hate Your App & How To Fix It

Why Your Customers Really Hate Your App & How To Fix It

This headline is not click-bait. It’s the plain, unvarnished truth. Your customers hate your Mobile app.There’s no point in arguing. You know it’s true.Your customers aren’t the only ones who hate your mobile app. Your IT department hates it...

Peter Pinfold
11/4/2016 · 2 min read · ~10
How to Connect with the Always-On Consumer

How to Connect with the Always-On Consumer

In many ways, things were easier in the good ol’days. Business was local. Social media was gossip over coffee. POS was an unflattering name for an old car.Those were great times for mom and pop type places. For retail networks of hundreds or...

Paul "Pablo" Croubalian

Paul "Pablo" Croubalian

Good post, Peter Pinfold

11/4/2016

Members

  • Lori Smart

    Lori Smart

    IT - Information Technology

    Pennsylvania, United States

  • Eduardo Mota

    Eduardo Mota

    Customer service

    British Columbia, Canada