- Producer07/12/2016Estrategia para conciliar el sueño cuando te desvelas por la nocheEn lugar de ponerte nervioso porque no logras dormir, si te desvelas, procura relajarte y visualizar imágenes relajantes que te puedan a ayudar a conciliar el sueñoCuando te desvelas por la noche tu cerebro inicia una compleja espiral donde se...
- Producer27/10/2016How to Self-Publish? Writing is the Easy PartMy apologies. This post will likely raise more questions than it answers. I’m hoping to tap our collective mind for a solution. I don’t mean for the title to be click-bait. Oh, and this is a re-post. I even mention here that I've been thinking about...
Comments30/10/2016 #34 Lisa Gallagher@Paul "Pablo" Croubalian, I went to the App with no name to add a buzz and under 'text to add' it says -2 and I haven't added anything yet. I thought maybe it would disappear when I added the link, etc.. it increased. I logged out and back in, still showing -2. Not sure if I did something wrong? You can PM me if you want. I haven't tried to link my accounts yet, but did see the instructions, thanks so much! Sorry to put this here, but I miss many PM's, not sure if you do?30/10/2016 #33 Robert Bacal#28 I see a lot of parallels between ebook success, website success, and business success in general in one specific way.
The people who are succeeding aren't spending their time online telling everyone what big successes they are. They are working at maintaining their successes.
I certainly know of people who have succeeded with ebooks, although the definition of what is success needs to be specified. However, over the years, I've certainly made enough money with e-books to buy a nice new car.29/10/2016 #31 Phil Friedman#28 Make a decent living self-publishing eBooks? I'd have to say no. If you're talking non-fiction. The Internet has killed not only print media, but for the most part pay-to-play information and expository publishing. Because there is so much now available "free" online. Admittedly, much if not most is trash, but the market is undiscerning. Look at what flows daily across the feeds on social media. Why should some pay for a book when they can FOR FREE fill their screen with more purported expert information and opinion on just about any given topic than they can read in a month or a tear? Never mind most of it is dreck. To be sure, there are exceptions. But I'd guess they involve first building a rep and profile independently of publishing and selling eBooks. So that readers are willing to pay for something they see as non-comparable to what is available free on the web. It all comes down to three key element: marketing, marketing, and ... marketing. Cheers!29/10/2016 #30 Paul "Pablo" Croubalian#20 Funny you should say that Jesse. My thoughts: A book cover is the book's salesman just like a display ad, or a yellow pages ad for a retailer. It is not where one should skimp. If you have the skills to do it yourself, fine. But, just a quick thought, a $40 book cover is probably a bad idea.
Based on rates from graphic designers of my acquaintance (including my wife), that would mean about a half-hour's work. That's if they were feeling generous. I redid a cover for Gary Sharpe's book. It took me about two-and-a-half hours. I have a modicum of Photoshop/Illustrator skills. It would take my wife about an hour and a half to two hours.
The cover needs to pull the buyer's attention to the book. It needs to scream "click here and check me out." I buy a lot of ebooks. How many do you think I just scroll on by?29/10/2016 #29 Paul "Pablo" Croubalian#25 LOL, well, yes and no, Robert. I AM a procrastinator. I fight it every day. I do what I need to do as soon as possible. I know that I can't put it off until tomorrow. If I do, it may never get done.
That said, this is not the only thing on my plate. Nor is it the most important. This is strictly me satisfying my curiosity.
My purpose here is not to pontificate or the like. I am curious as to why such a huge market, with built-in tools to access it, is so tough to crack. If it's so easy, why do most people fail? Is it only shitty product? Is it poor marketing? Is there more to it?
When something doesn't make sense to me, I like to look into it. That's what I'm doing here. I just thought I'd share the journey with the community. If they are not interested, Ok. I'll do it anyway.
FYI: Off and on, since this post was first published, I wrote two books to use as my test vehicles with two more in the works. Writing is definitely the easy part.
Thank you for you offer to meet. I would love to meet you whenever either of us is in the other's neck of the woods.29/10/2016 #28 Paul "Pablo" Croubalian#26 Answer to the first question: Did they propose a charge to publish? No.
Second question: Yes, I did give Lulu a once over but frankly, I'm more interested in why authors meet so little success with eBooks. If I was a professor or the like, I would definitely use Lulu on all textbooks, or maybe Createspace.
I recognize the marketing/vanity aspect of the discussion. This is actually more an academic type of discussion. Is it possible for someone with decent skills to earn a living in self-publishing? If so, how?
Too many people fail. It can't be as simple as many make it out to be.28/10/2016 #26 Phil FriedmanPaul, my compliments for keeping this conversation going. Two questions, if I may. The first is from curiosity. Was the publisher you mention at the start proposing to charge you for publishing your book? The second is have you analyzed the costs of publishing via Lulu in print? They seem to print on demand, with unit cost decreasing as lot size per printing goes up. I personally agree with @Jeffrey Strickland that the costs are well within the range that makes self-publishing potentially profitable --- assuming, of course, you can achieve reasonable distribution and are binding material you've already written into a volume, and not spending 6 months writing a book for a retail price of $5.95.
I'd also suggest that the hardest part is marketing your book. I have one of my eBooks that is industry-specific on free offer in PDF form, in exchange for only an email address. It's received great reviews from a dozen marine magazines, and total distribution to date is approaching 5,000. Not bad. But if I could have sold it at, say, $5.95 retail, the gross revenues would have been about $30K. Cost to print and deliver, maybe $9K. Leaving $21K before indirect overheads and taxes. Not exactly a way to make a decent living. Which is why most self publishing these days is ether marketing supportive (free eBook) or purely a matter of vanity. IMO. Cheers!28/10/2016 #25 Robert Bacal@Paul "Pablo" Croubalian I get the feeling that you might be a procrastinator and use planning as a means to do that. If it helps, I can help you, and the bonus is I'm about an hour and half away from you. I could be convinced to meet, since I like getting to Montreal. Offer is on the table. So, will that get you a'movin?28/10/2016 #24 Robert Bacal#18 @Paul "Pablo" Croubalian Paul, the process of creating an ebook is not difficult. All the information you need is easily availalble via Kindle and Smashwords. Doing hardcopy via Createspace is also easy if you have deskpublishing skills, and have a good eye for layout to create a nice PDF.
There is absolutely NOTHING that should stop you from doing a book, except your own mental state.
PS. Today is royalty cheque day. Been receiving them twice a year for the last 16 years. I also generate between 300-1000 dollars a month via createspace, and additional sales for my books in PDF and Kindle formats and via SMashwords. You don't need a promotional budget, and these days you can make money by using your time instead of money to promote. Lots of guerilla tactics, to get your book out there - doing radio interviews, making promo videos, doing direct mail outs to well targeted recipients, social media.....28/10/2016 #23 jesse kaellisThis should be at the bottom of the post below. Why did this happen? Because I called out "bad ass" James Frey on Facebook. I knew he'd bite.
"I can write and every little thing I say happened."
------ Forwarded Message
From: "Signorelli, Michael"
Date: Wed, 2 Mar 2011 17:17:14 -0500
To: 'James Frey'
Subject: RE: Attached manuscript.
This guy is what you say he is: raw and talented. I love the feel of his
voice. But I do not have the personal resources necessary to shape this into
a market-ready book. The major difficulty, as I see it, is its being a
collection of many, very short stories. If he comes up with a novel-length,
sustained narrative, I would be happy to look. But as it stands, there would
be too many factors working against this in-house.
Still, I would be interested to know what else this guy's up to. Is he
placing stories? Writing online? Giving readings? If ever he wanted to chat
about book publishing, if you haven't already taught him everything he needs
to know, I'd be happy to speak with him.
As always, thanks for the look.
Michael28/10/2016 #22 jesse kaellisHere's the real deal -- when a top of the food chain publisher buy a book they expect to invest about $100,000 into moving it. And they know what they are doing. They have the machinery and the expertise. Do you have one hundred grand? Do you have reviews ready to tout your book? Can you afford to advertise in the NY Times? Ever heard of these people? I thought it was going to be that easy.
This is pretty great. You mind if I show it Harper/Collins and my agent,
From: James Frey
To: Jesse Kaellis
My agent is digging it so far. Waiting to hear from Harper Collins.
From: James Frey
To: Jesse Kaellis
The book is with Harper Collins. I haven't heard no, so the book is still in
the system. It always takes awhile. I'll follow up with them tomorrow.
I have to split this into two parts. I'm over the character limit.28/10/2016 #21 David B. GrinbergThanks for another interesting and educational read, Paul. You really provide a lot of helpful info on e-books, buttressed by good data points. So does this mean you plan to publish one? Do you have something written and ready to go? I like your vision and would likewise love to "spend my whole day at the keyboard. Cats, cigars, and single-malt Scotch could surround me, a la Ernie Hemingway."
Ideally by a beach in a warm climate for breaks to swim in the ocean and enjoy the good weather. See you there!28/10/2016 #20 jesse kaellisPS I never paid more than 40 bucks for a cover. Sometimes sixty for front and back. Smashwords has what they call a meat grinder. You can feed your manuscript into there if you can't format it and it will do it for you. I paid an "editor" over five hundred bucks and the book was still littered with typos. My publisher's editor went over it again and it was STILL rife with typos. Go know. I am familiar with "experts" who are going to "teach" you how to write and move a book. Maybe a meteor will fall on these people. These are failed authors that are making a buck off of someone's dreams.28/10/2016 #19 jesse kaellisIf you want hard copies of your eBook Create Space can do that for you. I think Lulu will make hard copies. But I never used Lulu. Writing IS the easy part. It's also the fun part. The rest? Not so much. There is one avenue -- find a small publisher. It's not that hard. At least you will be published. You will have a platform. When I had a publisher I broke the top 100 on Amazon a couple of times, climbing as high as, I think #13 once. What did it mean? It meant I sold two books in 24 hours. That works on logarithms. And my publisher gave me a virtual plaque for being her bestselling Canadian author of the month.
Never mind that she only had one other Canadian under contract. Did you ever see a writer touted as an award-winning bestselling author? Now you know.28/10/2016 #17 Deb Helfrich#15 #16 I guess my point is that it is possible to just do it, with whatever someone has available. My book was created on LI and is now available on Amazon. I broke every rule. It took under 30 minutes 'work' - I did use the Amazon cover creator.
I just sent myself a free sample of my ebook and it looks perfect to me. https://www.amazon.com/dp/B01GM70MOS
There can certainly be more to it than that, it depends on ones goal for the book. But as a testing ground for what we wanted to do for Out-Thinking Parkinson's I am pleased with the product. Now onto those pesky sales.....28/10/2016 #16 Paul "Pablo" Croubalian#14 Forgot something. . . I recently bought an eBook that was so gawd-awful ugly and difficult to read that I nearly returned it. Then I opened it on my phone . . . it was fine. The web reader was horrible. I tried on two kindles, the new Kindle was ugly, the old one was fine.
Because of its nature, an eBook must be tested on several platforms
- Producer27/10/2016How to Tell if Your Customer is an IdiotAs business people, we always try to meet or exceed our customers' expectations. Whether we call them clients, customers, patrons, or guests is irrelevant here. They are the ones we depend on to keep our doors open. They are the ones we opened our...
Comments11/11/2016 #32 Wayne YoshidaThanks for the chuckle this morning, Paul. I thought the title had something to do with the VW diesel-gate thing. Anyway . . . on the other side of this "customer is an idiot thing," I had a friend who owned a camera shop. He went out of his way to accommodate strange requests from customers. For example, since his shop was near an international airport, people would come into the shop and try to buy things with foreign currency. Most shops would not take their money. Kurt would always take out his calculator, look up the exchange rate and let them buy whatever they wanted. He figured money is money, right?
He also had this twisted sense of humor. He would do this trick to young kids working a cash register when he bought something. He would pay in cash, and extend his hand for the change. He would accept the change, but kept his hand extended. Way too often, the cashier would look uncomfortable and hand him some more money. Yikes.08/11/2016 #31 Ben Pinto@Paul "Pablo" Croubalian Why any vegan would want to even eat at this establishment is beyond my understanding. A true vegan would be mortified at the mere thought of shared cooking utensils. Pulling out the cash from their Louis Vuiton canvas handbag, with real leather straps would be further proof of a Troll. A sign in the window stating "If you are Trolling just keep Strolling," would give a similar clue of not being wanted there as my social media quote of the same verbiage ending with the word Scrolling instead of Strolling gives.29/10/2016 #27 Paul "Pablo" Croubalian#26 CUSStomer... I LOVE it! The reality is that excellent customer service is a partnership between the provider and the customer.
I was once in a crepe house (the Creoes breton type... huge very thin dough filled with all sorts of good stuff). A woman asked the owner to make her crepes without egg. Note, crepe batter without egg is glue. When the owner explained that it was impossible, the customer flew into a rage. People do not control the laws of physics and chemistry29/10/2016 #26 Praveen Raj GullepalliLOL PC! Again! Delighted to hear of some lingering rabbity habitties... ;) Coming back to the crux of it all...am wondering if CUSTOMER (a sacred word that simply cannot be used in conjunction with any negative) is the right nomenclature to use here at all in the first place when the person doesn't fit the profile one bit! A cuss-tomer more like it, for lack of a better word!29/10/2016 #24 Paul "Pablo" Croubalian#22 It takes all kinds to make a world. Most vegans I know are not militant. They recognize that it's a choice they made. They may not understand how we can eat meat or wear leather. They let us be.
Come to think of it, if they were militant they wouldn't be friends, would they?
That said, I don't eat my extra-rare steak in front of vegan friends. It's a two-way street.29/10/2016 #22 AnonymousApart from the fact that some people take advantage of being your potential customer, and try to play the rol of God with every illogical requirement, just for the fun of making you twist under "their power", the thing goes to apocalyptic proportions if one mixes "customer" with "vegan" .
I had some disgusting experiences with vegan people, and what i really don't understand is that they claim they are vegan due to the highest human values, while forgetting that to be vegan is THEIR choice, pointing out that everyone who is not in agreement with them should not belong to the human race. For the same reason, in my opinion, this is a clear aggression to one of the most valuable rights of humans, that is, the freedom to choose. They choose a way of life and expect that the rest of humankind should do the same, just because they see it this way.
Under my point of view, there is no much difference between this behaviour and fascism.
I am not even trying to convince a vegan to eat meat. For the same reason, I don't want to be insulted by them because of their own choice.
As it uses to happen, some individuals belonging to a minority are so desperately willing to reaffirm their choice, that they feel compelled to convince the rest of us to follow their own choice by all means. It´s simply pathetic.28/10/2016 #20 Jerry FletcherPaul,
I once thought it was age that brought out the curmudgeon in people than I went to work in advertising. I quickly realized that age had nothing to do with it. It is a reaction to stupidity. It seems more and more that the world abounds in it. Excuse me I've got to get my oil changed...28/10/2016 #13 Paul "Pablo" Croubalian#6 LMAO, Randy. Yup, it is only in English. I guess I could have written it in French too. But, I have never met two French-speakers who could agree on phrasing. Come to think of it, I never met two English-speakers who could either.
Satire is difficult to write, particularly on an international stage. Don't sweat the shit lists.28/10/2016 #12 Alexa SteeleThanks for sharing a great story, @Paul "Pablo" Croubalian. I clicked over and read the original article, but I'm not sure I read it right. Did that whole fiasco really start because the customer couldn't be bothered to google "idiosyncratic" and assumed she'd been called an idiot? I think maybe we have a bigger problem than people feeling entitled...
- Producer29/05/2016How to Use beBee Hives to Your Best Advantage?We approach anything new by comparing it to what we already know. That's normal. It's expected. It's a great strategy. It helped us survive. It's one of the things that allowed us, a prey animal, to rise to dominance on this big blue rock of...
Comments29/10/2016 #93 Phil FriedmanPaul, there is a single undermining problem running through most of your suggestions, namely, the inability of a hive owner/manager to require moderation. For example, you mention "hive as an aggregator". How does that work when every time you return to your aggregation to find it has been joined by a number of posts that you do not want there? Oh sure, you can post guidelines, then reclassify and remove posts that don't meet the guidelines, but that sucks up a lot of time ---- indeed, it will become impossible to keep up with as beBee grows to currently projected user levels. The important aspect of "privacy" is not just ---- indeed it may be other than ---- the ability to restrict who can read the material in the hive; it is the ability to restrict what material is placed in the hive. Without that, the hive system will remain pretty much the undifferentiated mass of postings, little different from the main feed, that it is now. Cheers!25/10/2016 #88 Jared WieseAnother [early] great post, Paul. Just re-found this one, as I believe I saw it as a NewBee.
Love the Box metaphor. As well, Meat.
Here's some of the latter:
I have a way to STING comments, posts, buzz and - in fact - anything on the web:
I saw others saving their beBee content in Hive boxes, but this limits one to beBee. Even once Stings are here.
Just something to chew on.... ;p25/10/2016 #84 Paul "Pablo" Croubalian#80 Here's a hack from @Kevin Pashuk regarding getting notifications on other people's posts when you share them.
The notification is a link. If you hover over it, you will see where the link aims. In Chrome, it's on the bottom left-hand corner. From the link, you can see if it's for a real one of your posts, or if it's from a share.11/06/2016 #74 Paul "Pablo" Croubalian#73 ? I may not be understanding what you mean, Wayne. To write a Publisher post, you can start anytime. It will autosave occasionally. You can close the tab/window and go back to it again. Post drafts are in the producer window under your littel profile picture