CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

6d ago 路 5 min read 路 ~10 路 3
To Orange CityVP Hive and 4 more
Jim Murray

Jim Murray

7/12/2018 路 5 min read 路 ~10
To Managers and 4 more
Content Marketing Is Not Everybody鈥檚 Glass Of KoolAid

Content Marketing Is Not Everybody鈥檚 Glass Of KoolAid

The core of this piece was actually the response to a comment on a post I did on LinkedIn sometime in 2015. Oddly enough, there has been very little that has happened since then to make this opinion less relevant. If anything, the opposite is...

Don Philpott鈽橈笍

Don Philpott鈽橈笍

Hi Jim Murray - I think you missed a bit (maybe P&Gs CMO was too long winded). Nowadays people use phones to access google (to get info + buy things). That is the key dynamic. I run part of a 5k -10K per month ad budget (not as big as P&G granted), it goes to; in order ...FB, Amazon, adwords, content (meaning image, video and text) and email. We've done one print run (audi driver VW driver in the UK). I follow the numbers, so does the boss - we're not throwing cash down the drain (very P&G), we're quite frugal, in fact. He said to me recently he spent 500k on Amazon fees alone. My previous boss paid 20k to Linkedin for recruiter licences...now extend that to what P&G pays in market research alone. Accenture tried to re-brand as a"digital agency, "guess why? Money, Jim. And not as we know it.

5d ago
Jim Murray

Jim Murray

Don Philpott鈽橈笍 There's a guy named Bob Hoffman who has an agency called t he Type A group who has a very interesting newsletter that comes out every Sunday. I think you would like him. I don;t have his email address since I just cleaned out my files.

5d ago
CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

6/12/2018 路 2 min read 路 ~10 路 1
To Orange CityVP Hive and 3 more
Katrina Chua 馃悵 Brand Ambassador

Katrina Chua 馃悵 Brand Ambassador

6/12/2018 路 2 min read 路 ~10
To Email Marketing and 3 more
Database Solutions for Improving and Managing your Marketing List

Database Solutions for Improving and Managing your Marketing List

Fortune 50, Global 2000, and even medium-sized companies are all aware that data drives business transformation. That is why, it is no surprise that even the biggest players in the field, Delphix and Datical, are taking their partnership to the next...

Walkyria Olivas

Walkyria Olivas

Appreciated [url=www.google.com]nice[/url]
https://olatcc.com.br/comprar_tcc

6/12/2018
CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

4/12/2018 路 3 min read 路 ~10 路 1
To Orange CityVP Hive and 3 more
Katrina Chua 馃悵 Brand Ambassador

Katrina Chua 馃悵 Brand Ambassador

4/12/2018 路 3 min read 路 ~10
The Top Marketing Strategies For Tech Companies in Singapore

The Top Marketing Strategies For Tech Companies in Singapore

Tech products are often a hard sell, which is why the companies that sell them put a lot of work and love into marketing them. One thing鈥檚 for sure, these tech companies (especially in the B2B industry) face a lot of challenges along the way when...

CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

4/12/2018 路 4 min read 路 ~10 路 2
To Orange CityVP Hive and 4 more
Paul Walters

Paul Walters

2/12/2018 路 4 min read 路 ~10
To Lifestyle and 4 more
 Living Life Based On a Three Word Headline.

Living Life Based On a Three Word Headline.

Its been a few years now since I left the big, bad world of advertising and, although I don鈥檛 miss it too much I am still drawn to every form of advertising I see, hear or watch. Its one of those professions that, once it gets into one鈥檚...

Jim Murray

Jim Murray

A life of sloth in Bali? LOL. We should all be living like that.

6d ago
Paul Walters

Paul Walters

Ren茅e 馃悵 Cormier . perhaps I was too slothful at the time to negotiate...and after all...its only money!!!

7/12/2018
CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

20/11/2018 路 3 min read 路 ~10 路 2
To Orange CityVP Hive and 3 more
Katrina Chua 馃悵 Brand Ambassador

Katrina Chua 馃悵 Brand Ambassador

20/11/2018 路 3 min read 路 ~10
4 B2B Marketing Trends in Asia for 2019 (That Aren鈥檛 AI or Blockchain)

4 B2B Marketing Trends in Asia for 2019 (That Aren鈥檛 AI or Blockchain)

It鈥檚 almost time for planning season, and that means we should now start bracing ourselves for the annual tsunami of marketing predictions and forecasts that are bound to hit the Internet very soon. In fact, we at Callbox are kicking off this...

Katrina Chua 馃悵 Brand Ambassador

Katrina Chua 馃悵 Brand Ambassador

Wow, good to know Manjit. Hope this blog helps you. :)

29/11/2018
CityVP 馃悵 Manjit

CityVP 馃悵 Manjit

Was not aware of what micro moments were so good to know !

20/11/2018

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