- Producer21/06/2017Self Employed and Wondering…Working for yourself, be it as a freelancer, running your own company or any other permutation, is an interesting way to make a living. Everyone says that it’s the way to go, but the truth of it is that our world is ill-equipped to deal with people...
- Producer25/04/2017Human Behavior HackingMy friend Vanessa is a strange combination of introvert, scientist and heroine.Here's how she describes herself and what drives her from the introduction of her book which releases April 25:"Hi, I'm Vanessa and I'm a recovering awkward person...On a...
- Producer17/06/2017How I Conquered the Lack of Support; A Start Up StoryWhen I started my vision for vigorintel.com a few months ago, I had a general idea of what I needed in order to start a website. I had a goal to have everything designed and on the web by June 1st of this year. I knew I needed to start a hosting...
Comments19/06/2017 #4 Bengt HahlinHi Kevin,
Sorry to say, this is not an unusual story when it comes to “customer service”. Many companies, and I would say especially the big brand ones, does not even know what the word stands for anymore. It seems that the worse “service” they have the more grandiloquent statements on their websites like this one from United Airlines:
“We are committed to providing a level of service to our customers that makes us a leader in the airline industry.”
I don’t think David Dao agrees with that.
You are on the right track even if it is extremely frustrating some times. So good luck.18/06/2017 #3 Louise SmithHi Kevin
Thanks for the explanation of the process you went through for your start up.
The concept of Start ups really intrigues me but I don't know if it's for me.
I have a friend who works in a PR/Admin role for a Philanthropist who bankrolls Start ups.
Up to 10 at any one time.
I like this idea too as I have office space and like to see people learning and succeeding.
I certainly understand your problem getting Help Service from big entities.
And good on you - you solved it yourself !
I feel like I have missed something between Section 1 & 2 below?
1. "So I followed the instructions and it worked - I met my goal and had my site up and running........for less than 12 hours. "
2. "My site was gone - but I had a backup in Adobe Muse. No worries."
- Tim Cook's opinions are worth 5 min. reading , share it in your favorites 3 hives, on Twitter and Facebook.Tim Cook on Donald Trump, the HomePod, and the Legacy of Steve Jobswww.bloomberg.com The head of the most valuable company in the world talks to Bloomberg Businessweek Editor Megan...
- 16/06/2017📉 Michael Jordan:
A Profile in Failure
by Jeff StibelMichael Jordan: A Profile in Failuredld.bz The greatest people in history have been failures. Certainly, we remember these individuals as successes--success stories--and we treat those...
- Producer14/06/2017Old is New. Again. Many years ago, the beer industry had a brain fart. Grow market share by changing the way beer is packaged. At the time, I was an analyst at the biggest Canadian brewery and remember well the long days and nights and the $100 million spent to bring...
Comments16/06/2017 #9 @Julio Angel 🐝Lopez LopezYes, there are few movements but they are emerging.
Open Codes, street science with published studies in open, and
Something moves behind the ice wall @Charlene Norman14/06/2017 #4 Charlene Norman#3 Thanks Phil. Your comment reminds me of my first stand off (with a guy). I was annoyed because all the 'deal' were made on golf courses by men. I was exasperated at my man at the time. Apparently I threw back at him, well I am not a man, I will not play like a man. I will play like a girl and damn it, we can win too. I honestly don't remember saying it, but he throws it in my face periodically. Yup, the nice ones do win. We are around. We just play differently. LOL
- Producer13/06/2017How to Hire the Right Lead Generation RepresentativeIf you are a Lead Generation, Market Development, or Sales Development hiring manager, you know that a bad hire can cost you. Not only do you lose time, money, and potential customers -- the wrong person is likely to reduce productivity and decrease...
- Producer09/06/2017Your Brand is Your Secret Funnel Story You can’t sell anything if they don’t buy your story. You can talk at people until you are blue in the face and it won’t do any good. You can “logic them” and “feature them” and even “benefit them” but your results will be negative. ...
Comments12/06/2017 #7 Vincent 🐝 ManlapazThanks for the message Jerry. I find it very useful and inspiring.
I’ve learned a lot along the way. The most important:
· What you know is significant
· Who you know is important
· But the single most critical factor in building a business, a career or a life of joy is who trusts you.
- Producer10/06/2017What executive search firms really want!For those of you who’ve read any of my previous blog posts you’ll know that in the executive job market I advocate taking proactive control of your job search.The knee-jerk reaction for many is to rely on third parties to champion their cause...
Comments10/06/2017 #1 Simone Luise Hardthi Simon :) great article ;) and I guess with so many "demand" and so little "supply" nowadays ;) it´s even more difficult to get the right person for the "right job" ;) At so much "overflow" it´s really important to "stick out of the crowd" ;) and of course social media (in particular LinkedIn and beBee, if you´re looking for execs ;) is the place to be ;) for both ;) employers & employees.
- Producer10/06/2017HSHS Vol 29: Roses May Be Red, But Are Views Really True Blue?My brother from another mother, Phil, and I have been discussing the idea of page views and what they actually mean on LinkedIn vs beBee. Fact is this is one of the top 10 social media mysteries and it is one that is decidedly more a concern for...
Comments12/06/2017 #32 Anonymous"10 Reasons Social Media Won’t Work For Your Small Business" on beBee by @Lance 🐝 Scoular. Aussie knows :)
https://www.bebee.com/producer/@lancescoular/10-reasons-social-media-won-t-work-for-your-small-business11/06/2017 #27 Anonymous#25 Phil, OK, so if I leave out the "all" to make it "we agree" - or is the answer to that "nope" as well? I guess I was referring to those of us (the we) who care about the robustness of measures and their comparability. Anyone else doesn't really count. I.e. doesn't know how to count.11/06/2017 #26 Jerry FletcherJust finished reading a couple of books in the "Longmire" series about a county sheriff in Wyoming. Walt, the Longmire of the titles takes his lunch at a local diner where he orders "the usual." Dorothy, the gal who owns the diner serves him whatever she has at hand so "the usual" is usually a good meal but it is never the same. I just read another "usual" from you two.11/06/2017 #25 Phil Friedman#21 Michael > "We all agree that the measures are not the same between platforms."
Nope, that is the point, we don't all agree on that. I continually see beBee promoters, for example, referring to the relatively high view counts on beBee as reason to make beBee one's "blogging home". Why do I care if some people prefer to drink Kool Aid? I don't really know. For the same reason it vexed me that so many people believed Trump would make America great again, I guess. Thank you for reading and commenting. Cheers!11/06/2017 #24 Phil Friedman#20 Not true, Michael. In 2014 and early 2015, it was possible at times to break into tens of thousands or more views, verified by hundreds, even thousands of comments. One of our early Writers4Wruters members, Justin Bariso, published a couple of pieces that racked up more than half a million views each. Took Justin months to answer all the comments. What happened? LI management did not like the fact that some independent writers were building better track records than their lackluster appointed "Influencers" and started tampering with the algorithm and other elements in order to control the game. And what began in 2014 as a heady adventure into the uncharted territory of mega-audience exposure devolved into a ham-fisted waste of potential. Which obviously doesn't mean spit to those recently paid 26'billion dollars for the company that promised so much and delivered so little. Cheers!11/06/2017 #22 Phil Friedman#17 Your comment on my comment, Michael, might be copied straight out of a union prompt book. I was not complaining, just observing a fact. When we took 180, 000 hours to complete a $20M yacht that by rights should only have taken 140,000 hours, the answer was not "we need to sharpen up and not make so many avoidable mis-steps". It was, "You need to get a higher price for these yachts".Mever mind that we were already priced higher than 90% of the competition. My point is that most employees lack any understanding of where the money comes from to pay them. And many who are being paid at a scale well above national averages develop the attitude that it is their God-given right to collect their paycheck. Again not a complaint, just an observation about some company cultures. Cheers!11/06/2017 #21 Anonymous#6 Phil, what beBee does in terms of how it counts anything is only useful in comparing numbers on beBee alone. We all agree that the measures are not the same between platforms. They will never be so. Give up on this quest for the holy grail of number comparison. You will only ever see an increase in your ulcer count.11/06/2017 #17 Anonymous#14 "When I was running a 600-employee company, how many employees do you think truly understood the pressures involved in facing a million dollar per month payroll?" Probably only those who were paid enough to do so Phil. If you were not paid enough to do so, why did you do it?11/06/2017 #16 Phil Friedman#15 I get it, Franci, really I do. Business mixed with pleasure, friends doing business together, business relationships grounded in personal affinities, etc., etc. But do you remember the "Where's the beef?" ad campaign? Well... where's the business? Or perhaps, more aptly, where are all the business people? Just asking... Thank you for joining the conversation. Always a pleasure to hear from you. Cheers!11/06/2017 #15 Franci🐝Eugenia Hoffman, beBee Brand AmbassadorNice chat, gentlemen. IMO, LinkedIn has become drab. With that said, I have a few new connections on LI and also I have joined a couple of new groups, hoping to spark my interest. I've noticed within my groups, there is not as much discussion as there used to be. I see "likes" or nothing at all. I joined a large group quite some time ago and I couldn't keep up with the discussions. Now, the engagement is nothing like it used to be.
Thus my reason for being so fond of beBee and it's "chatting over coffee personal touch" mixed with entertainment, business and a plethora of interesting stuff.
Different strokes for different folks - buzz on.
- Producer12/04/2017Why Your Story Will Define The Future Of Your Life & CareerOne of my favorite podcasts I've ever been on is #TaughtLeaders ! Jim Keenan dug deep and asked me questions around my personal story that anyone could apply to their day to day. Your story is the most powerful thing you have whether you know it or...
- 01/06/2017Why is a leader's personal branding on social media so crucial? by @Aleen 🐝 ZakkaWhy is a leader's personal branding on social media so crucial? For detailed information about the service, visit http://www.net2work-solutions.com/en/ How to build your personal online reputation? The first impression...
- Producer31/05/2017Personal Branding: How to Grow Your Following One-to-ManyDo you have any one-to-many strategies in your toolbox that I missed here? Share them with us in the comments. Also, why not include a link to your website so we can learn from one another.This is part four in a six-part series about how to grow...
Comments15/06/2017 #17 Chris Spurvey#16 Great question Brian! Sorry for the delay in replying. I don't think it is a one or the other strategy. I believe in building both. Four years ago I was a nobody in terms of my 'following'. I still am a nobody if I compare myself to someone a few rungs ahead of me. But, I began by adding content to my personal site ChrisSpurvey.com and various social platforms. I am now beginning to see my site become a destination ie people check out my site on a regular basis. I am sure there is an applicable graph I could add here to show a correlation. Both elements need care in the overall personal branding strategy. Hope this helps.02/06/2017 #16 Brian McKenzieWhat do you see the difference of having a blog vs long form posting here on beBee? Seriously, I am a Nobody in the infinite sea of interwebs - I don't even make a Google Search until page 6. At least here I get a posting hit and easy share out to Twitter & Facebook01/06/2017 #12 Jerry FletcherChris, Downloading the guide. Solid info here. Based on 25 years of consulting with small businesses, consultants, coaches and professionals I can vet your advice. the things you mention all work. Even though social media supposedly leads the way the key factor in any business, career, or life of joy is still establishing Trust.31/05/2017 #5 Joel AndersonChris thanks for the great insights. I may be off track here, but it made me really think about entity (or in the case of beBee--affinity) relationship diagrams and approaches to the Thing of Things (ToT). One to One. One to Many. Many to Many. Many to One. Keep making a difference.
- Producer19/05/2017Crimes of Ignorance Part 1: Gay & Transgender DiscriminationThe first gay person I ever knew was a guy named Donny Marks. He lived down the street from me in Fort Erie and he and my mother were really good friends.Donny was a kind, gentle soul. He worked in an office somewhere and was obviously successful...
Comments21/05/2017 #23 Praveen Raj GullepalliThis is marvellous introspection Jim. Specially so, for it addresses an issue most of us are comfortable assigning to that NoMansLand of the mind. It is most important to understand before we take a stand. But it is equally important to take a stand. On Gender. Orientation. Colour. Tyranny. Etc. It is essential for personal closure if for nothing else. Coming back to orientation, archetyping is probably to blame. Conditioning the accessory. Pushed through politics and religion. Consent should be the crux and not coercion, in any relationship. And orientation (lesbian, gay, or otherwise) cannot/must not be connected with professional status or performance. Great works of art, literature and music has been given us by those we have labelled so variously over time. Some things are just human nature. Chronicled since ages. Genetically induced as you have mentioned. I have had all sorts of friends over the years. I have respected their differing prefereneces and let it go at that. I have expected the same. Their personal life is none of my business. Or anybody's for that matter. It is important to respect differences and be human first.21/05/2017 #14 Simone Luise Hardthi Jim :) I wouldn´t have "called" it "Ignorance" ;) because most people know ;) that homosexuality isn´t a disease or curse hahhahahahhaa (or sin ;) whatever any religious book may say ;) I´m really glad ! that I´m not religious nor homophobic. Have a lovely day and evening today :)21/05/2017 #9 AnonymousJim, your sister may be right about your southern neighbours in describing it as "a symptom of the last dying gasp of the bigoted old white guys." but given that this is more widespread in the world, and seriously entrenched in some places, the "old" and "white" might be a bit limited of a description. The "cause" of "gay" or gender identification outside the "expected norms" whether genetic or behavioural is irrelevant. An enlightend world would not care. The Samoan culture is the exemplar for the world with its recognized identity/role "fa'afafine", those who are male at birth, and explicitly embody both masculine and feminine gender traits.
You are to be commended for raising the subject at a time of increase intolerance in your part of the world because for the world to move towards more acceptance of diversity the taboo subjects must be discussed.20/05/2017 #8 Phil Friedman#1 Yea, Kevin, some of my best friends are Beezers.
Seriously, I think the single most important sign of having driven prejudice -- whether racial, religious, ethnics or by sexual orientation -- from your heart is that you never think of it. When, as you say, you think of someone only in terms of his or her name... or accomplishments.
Good on you, Jim, for talking about this. Cheers!20/05/2017 #6 Jerry FletcherJim,
I saw Michael Mead speak last night. His take on this as part of an overview of the difficult times we find ourselves in is that each of us is born with a calling and ow our sexuality presents is of no consequence if we are, indeed, answering that call in our life. As he said, "There is a test on the other side and it only has one question: did you answer the call in your soul while you walked the earth?"20/05/2017 #4 Peter AltschulerPart 1
Referring to the Bible, Oscar Wilde said, "When I think of all the harm that book has done, I despair of ever writing anything to equal it." Pair that with Blaise Pascal's observation that "Men never do evil so completely and cheerfully as when they do it from religious conviction" and you begin to understand why so many people run toward the Bible while others run from it. You can find support for virtually any argument within its pages. Just ask the Aaronids and the Levites.
My favorite association between the Bible and homosexuality comes from Dorothy Parker. She named her pet parakeet Onan: it spilled its seed upon the ground.
When I was in grade school, one of my best friends was a boy whose mannerisms were effete, whose speech somewhat affected, and his passion for the theater was matched only by mine. What he didn't have a passion for was baseball, getting dirty, melting plastic toy soldiers, or stealing Playboy magazine from newsstands. Yet, between us, we may have known every Broadway show tune from Cohan to Gershwin to Rodgers to Bernstein. He was a K-6 Liberace.
When his family moved away, I never learned why. I had to wait until I entered junior high to find another individual who shared my still-abiding love of performing, and she happened to be a girl (which, by then, was much better).
After leaving the New York suburbs for the city, I went directly to whatever drama programs I could find (my all boys high school had nothing beyond glee club), and that led me to all girls schools. However, by the time I went to college, it was clearer that gender was flexible.20/05/2017 #3 Peter AltschulerPart 2
Apart from all my straight, gay, and bi-sexual cohorts in the drama department, one of my closest friends was unmistakably and unapologetically gay. (This was Greenwich Village in the '60s, and the closet was wide open because the Village was the closet.) He spent a good portion of his time defending me from his gay male friends who were convinced I must be, too, and he even would serve as protector when my girlfriend and I made the rounds of gay bars. We went because the music and the dancing in those dives were so much better. The other patrons just assumed that my girlfriend was either a lesbian or, as the phrase of the time described it, a fag hag. (Don't send me hate mail. I'm just stating a historical fact.) Nobody bothered us and nobody was bothered by us.
Prejudice is driven by fear, and fear shows its face when people will not make the effort to comprehend others' differences. Fear, in turn, sows insecurity and insecurity reaps violence -- against LGBTQ individuals, women, Muslims, and anyone who qualifies as "other." Men tend to be the usual purveyors of this psychological weakness, but women aren't immune to it. Psychoanalysts can offer reasons why. Or maybe it's just easier to say something's wrong than to formulate specific reasons to defend why it's not right. And that's why leaning on the Bible for support cannot work.
If scripture is the basis for bias and the faithful won't accept the precepts to "love they neighbor as thyself" and "do unto others as you would have them do unto you," they don't deserve acceptance for themselves. You can't use the Bible for defense selectively when your own actions are an offense to God: https://www.youtube.com/watch?v=Xi05UiLzEo0
- Producer24/05/2017Volume 28...Wherein Grumpy & Grouchy Ponder Whether Or Not The Personal Brand Is Really A ThingThis is the 28th edition of a conversation column Phil Friedman and I started 2 years agove over in the Lumpy Kingdom of the Not Yet Microsoft Hamsters. The main purpose of our mutual efforts is not unlike that of our individual efforts. The ask...
Comments28/05/2017 #82 Jim MurrayJust wanted to say thanks to everybody who contributed to this comment stream. We value the participation that our little 2000 mile back and forth encourages and engenders. We're having a hell of a good time with this series and hope you are as well. Thanks again and I'm sure I speak for the Grumpster too.,28/05/2017 #81 AnonymousPart II
@Lada Prkic "by just being me" is the essence of the uniqueness of the root personal brand. You are consistently you. You are reliably you. This is not something you can fake.
What you describe to me is that your preference is that you do not have other brands (such as a professional brand) that has any attributes that differ from that root personal brand.
Perhaps that personal brand is so strong and all encompassing that differentiating yourself with sub-classes of professional brands is unnecessary.
And as Phil said, there are lessons in that. Brand to my mind is about authenticity. Personal brand is all about that. I recognize some very strong personal brands here.
I distinguish them from their extensions into various professional brands layered over the top.
Phil and Jim, I think it is your maturity and self awareness that comes through strongly. Your personal brands have been nurtured by life.
My experience of the women who have achieved sustained success in their "professional" lives, is that their personal brand is very strong and authentic. It appeals to a wide "market segment" in its own right first, and any relevant professional attributes are fairly minor but very relevant extensions, but these are not core.
There has also been some discussion of the connection of brand to a desired outcome. Professional brands are tied to a fiscally measurable outcome in most cases.
Personal brands are tied more to non-fiscal outcomes, and those outcomes are purely for the individual to measure for themselves.28/05/2017 #80 AnonymousPart I
I came to this discussion late. Been off the grid in the real world for a few days. It's been wet, windy, and cold here. Wellington living up to its brand.
Phil Friedman and Jim Murray thanks for another thought provoking post.
Having read through the thread it clarified a few things for me.
Brand as it relates to people can be considered the class. A person's professional brand (and they might have more than one) is an instance of the class brand.
A person's personal brand is also an instance of the class brand. What I have distilled from the discussion is that there is really only one personal brand per person.
Perhaps the person's professional brands "inherit" from the root which is this single personal brand. For particular reasons, a person might want to "override" one or more aspects of their personal brand that might inhibit one or more of their professional brands. I'm thinking for example "openness" and "transparency" might need to be deprecated in some current professional contexts, but I'm not entirely sure about this.27/05/2017 #77 Gerald Hecht#70 @Jim Murray yeah...exactly; the scarecrow didn't need a brain, and the tin man didn't need a heart, and the lion didn't need courage...but that was the thing...they didn't realize it; they fell for the empty symbolism embodied by a framed piece of quality paper with fancy calligraphy and an embossed gold sheet star, an old fashioned clock, that echoes like a pacemaking organ of circulation inside a barrel, and some trinkets from the trophy store..and then...someone woke up, the bubble burst and reality returned27/05/2017 #76 Gerald Hecht#62 @Milos Djukic Bullseye! The whole concept has a weird "carnival freak show" vocabulary to it...or the con artists on the boardwalk in Atlantic City in front of the Casinos...when I was a kid...a "Wizard of Oz Effect"...if two people were stranded on (really) deserted islands (like a real "Castaway/Gilligan's Island" but WITH NOTHING EDIBLE, NO POTABLE WATER, AND NO CHANCE OF DISCOVERY/RESCUE) and you "armed" one subject with suitcases full of hundred dollar bills and a "certificate of being a bonafide influencer" with a "top notch personal brand" and the other subject just had the clothes on their back...my experimental hypothesis is that they would both succumb to starvation/dehydration/exposure at approximately the same rate.
The Necessary and Sufficient Conditions for human life CAN NEVER BE ALTERED BY MONEY/ASSETS, PERCEIVED QUALITY OF PERSONAL BRAND, LEVEL OF "MCGUYVER-ISH EDUCATION" (OR CERTIFICATE OF ANY ATTAINED LEVEL OF EDUCATION. AS I FOUND OUT EARLIER, IN A POST BY SOMEONE WHO APPARENTLY WRITES DOCTORAL DISSERTATIONS FOR OTHER PEOPLE).
When the asteroid hits... the truth about the value of one's personal brand will be revealed...T-Rex had a bite strength of 8 tons per square inch...very impressive.26/05/2017 #71 Deborah Levine#69 @Milos Djukic I'm intrigued by your discussion of leadership with regards to personal brand. I agree that its a term that gets tossed out frequently with a variety of meanings. I've seen some refer to leaders as the inspiration of the company while the managers do the implementing. Others refer to leaders as simply prominent in their fields, which does connect to branding & recognition issues. I've often seen 'leaders' referred to the pay scale and titles in a corporation, which I gather is something that you feel can often be undeserved. I appreciate your sense of how many women deal subtly with branding and my concern is that too many of them lack that leadership recognition and pay scale. They are stuck in middle management - appreciated & respected, but not too loudly and rarely overpaid. Teaching them to brand themselves for a bold move up the ladder is truly an art form for all involved, and may involve some of the crassness that they have not had the privilege to develop.26/05/2017 #70 Jim Murray#68 Honestly @Phil Friedman, call me naive but I thought that was implicit in the definition of a brand. @Peter Altschulert made a reference to that. A brand is not what you call yourself, but what other people recognize you as. (pardon the dangling participle). A real guru/expert/genius/whatever never calls him or herself that. Other people do. So yes, your point is well taken but I honestly thought everybody got that.26/05/2017 #69 Anonymous#64 #65 #66 Yes @Deborah Levine, @Lada 🏡 Prkic and @Jim Murray, I respect both approaches. The essence is in balance, and that is a personal decision. My observation is that women are generally a bit more subtle in approach and also in their perception of someone else approach. I agree this is a big challenge. Leadership is about social influence, mutual support and organizing of people in order to achieve a common goal. Yet, common goals can be very different: correct or incorrect, very material and social, but also immaterial (spiritual). The only thing I do not like too much is the term: "Leader". This is one of the most misused terms and not only in social media. It is generally associated with the power and corporate resources. Employees (human capital) of the company is the most valuable capital. Leaders are commonly associated with their strong personal brand. The human interaction, which is a synonym for leadership, means to learn from someone and to educate someone. Future leadership is about social complexity with a growing trend of social encounters and exchanges, also including this type of inspired discussions. Thank you.26/05/2017 #68 Phil Friedman#65 I suggest to all, including @Jim Murray, that the discussion thus far has failed to highlight what I believe is a crucial point. Namely that there are NO UNSUCCESSFUL brands, whether company or personal. If a would-be brand does not function as it should, then it is not a brand. Nabisco is a brand. BMW is a brand. Papa Phil's Potty Pizza is NOT a brand, never mind how I might write or rewrite it's or my profile. Why? Because it has not taken root in the market.
If a profile or persona has not yet achieved market recognition, it remains simply that, a profile or a persona. It has not achieved status as a brand.
@Lada 🏡 Prkic has, I think, a personal brand on social media, because when I see her name and image, I immediately know that what she is sharing will be interesting and the discussions that she fosters interesting and polite. Cheers!26/05/2017 #66 Jim MurrayThis comment stream does a really good job of pointing out that everybody has their own perception of what a brand or personal brand might be. But at the end of the day, they are all just different ways of saying basically the same thing. So I guess that's interesting. Although for someone who might be just starting to build a brand, it might be a bit confusing. And that would make it just about the same as everything else in the world.26/05/2017 #65 Deborah Levine#62 Thanks for the analysis @Milos Djukic. There seems to be 2 opposing views of personal branding here. The first is the egotistical, self-important personal branding that continually adjusts to attract various audiences. The second is the authenticity model where you are known organically for your positive attributes and recognized by others without self-promotion - as if by osmosis. I suggest that the two approaches are not always at the extremes of these definitions, and are not mutually exclusive, especially in our social network age.
Expecting that our intrinsic value is our billboard is highly workable, to a point. That approach is certainly the preferred one by most women, including myself, @Lada 🏡 Prkic. But the top positions in industries ranging from banking to movie making are elusive with this approach alone. The political nature of these visible leadership positions require self-branding & promotion, not as a moveable feast of ingratiating, but as the expression of power & charisma. On the flip side, overdoing this makes you appear obnoxious, and the overdoing comes faster in the perception of women who try it. A tough balancing act, and not for the faint at heart. Yet, given the tone of the times, emerging leaders will be increasingly pushed into that act.26/05/2017 #64 Lada 🏡 Prkic#37 Deborah, I’m glad you tagged me. Regarding my professional life, I never felt a need to advertise and glorify myself because my work speaks for itself. Instead of pursuing personal brand (whatever it means) I’ve chosen to pursue excellence in what I'm doing at work. Such approach led to recognition and a good position in the management hierarchy. I did all that without knowing what a ‘personal brand’ is.
My brand is by definition a perception or emotion, maintained by somebody other than me, that describes the total experience of having a relationship with me. Or in the Phil Friedman's words, my brand is like a billboard with the sign “Lada Prkic” that immediately evokes certain images of me, my qualities or experiences, or what would be expected of me at work.
I’d like to be recognized by my authenticity, and don't want to make the endless adjustment of myself in order to be acceptable to others, as Milos beautifully said in his comment.26/05/2017 #63 Brian McKenzieLuckily, "personal brand" is only what you show, tell and leave behind. It is easy enough to drop and shed an identity that you have created - you only have to piece together a sefies of lies that are verifizble by a lazy Google search. Witness the HIMYM Snip https://youtu.be/rdneEKrYUVY26/05/2017 #62 Anonymous#60 Wow Professor @Gerald Hecht :)
"Milos and his fractal troll personal brand".
#58 Personal brand - A sophisticated word that means something defies the laws of complexity. It is also an introduction to the endless agony. Endless adjusting of yourself in order to be acceptable to others. This is the perfect personal brand. For whom are these lessons? If I follow my intuition in social media circus and writing I will not be better to everyone, but certainly to myself and also to some precious self-similar people. If I manage to stay true to myself in writing, I will become a bit clearer and much closer to some people, while simultaneously I will dissociate from some people. And then, there is serenity. So called "powerful personal brand" in SM will never empower anyone to steer clear of the abyss of ignorance. But this is only one step to irrelevance. The pervasive commercialization of everything that is human, such as furiously branding, personal branding, and pompous self-aggrandizement represent the current trend, particularly in social media. I'm not sure that it brings good to each individual.
This new trend in a way represents a generalization and somehow discrediting the human need for creative self expression, including chaos theory. Sometimes, "the end justifies the means", fortunately relatively rare. Putting the individual in place of product and aggressive personal branding brings with it a number of shortcomings and pushing us away from the essence. Long live our authenticity through diversity.
- Producer25/05/2017People Do Business With People, People Hire People - not ResumesThis is a MUST READ if you want to be more successful , if you want to sell more, if you want to find a job, if you are an entrepreneur, ......... whatever ! I am working on it, we always need to improve.... and what about you ? Rafael Nadal has...
Comments26/05/2017 #49 Ian WeinbergThanks @Javier 🐝 beBee for this insightful reminder of what it takes to re-connect with our humanness and establish higher values of engagement. Since you have integrated these principles into the very fabric of beBee, beBee itself could serve as a means of elevating the values and behavior of its participants even beyond the SM dimension.26/05/2017 #46 🐝 Fatima G. WilliamsFantastic buzz great points @Javier 🐝 beBee People should be connected to their passion and display a sound performance through actions or words to showcase their true capabilities. Opportunities will automatically come knocking the door.
You are much more than what's on your resume. You are unique and awesome 🤗🤗🤗🤗🤗🤗🐝🐝🐝🐝🐝🤗🤗🤗🤗25/05/2017 #42 Renée 🐝 CormierYou are absolutely right. Too many people miss the golden opportunity to position themselves as a brand in social media. Present yourself as a subject matter expert, be a good social media citizen and write regularly about your passions and interests. Practice makes perfect!25/05/2017 #41 Peter AltschulerFrom your lips to God's ears, @Javier. Perhaps it's my locations -- New York and LA -- but they're towns in which, as Leo Durocher observed, nice guys finish last.
In the Big Apple, people were unafraid to be blatantly unpleasant. In Los Angeles, they're more conscientious about appearances. Or, as a friend asked me when I first arrived, "Do you know how to say f**k you in Hollywood?"
"No," I said.
"It's 'Trust me.'"
Though those characteristics haven't hardened me, made me willfully unpleasant, inconsiderate, or rude, they're a palpable presence. Or, to steal a line from a movie, which seems appropriate in Tinsel Town, "This is reality, Greg."
So, while I embody your guidelines in my own interactions, it's rare to find reciprocating souls inside the city limits. Pity.
It might be time to move.
- Producer23/05/2017Work and Leisure - "Why would I pay you to be on Facebook all day?"A few years ago I started working in the digital marketing field. I explained to my wife at the time (she is still my wife, only the time has moved on) that this form of business advertising would replace brick and mortar advertising quite...
Comments28/05/2017 #12 Sarah ElkinsOur education system seems - finally - to be recognizing the value of playtime for children, though it stops at middle school. When will our corporate and public sector puppet masters recognize the importance of leisure time in our global communities? Good article, Don.28/05/2017 #11 Sarah ElkinsGreat rant, Don, and totally relatable. Thanks to @Alan Culler for tagging me in his comment. I had a similar conversation with my current boss when I started 4+ years ago. "Why would I pay someone to play on FB all day?" As the first-ever public affairs person for this small city in Montana, USA, I explained that I needed access to FB, at a minimum to monitor what was being said about our local government, and eventually to create our own page in order to better engage our community. It took me 4 months. We're getting there, slowly, but the understanding of the value of engaging online is limited.
I'm ready to get into this discussion of leisure time and it's important role in our community, economic, social and personal health. What's next?27/05/2017 #9 Alan Culler@Don Philpott
Lots of great ideas
Leisure vs. work -my late nephew a brewer used to say " Uncle Alan, I can't believe they pay me to do this." - on good days I feel that way.
On the need for leisure: recreation is re-creation.
On the blood-sucking, soul-sucking, capitalist economy and the education system, military, and job-hiring, training, that keeps good people poor and slime buckets rich- ultimately we all work for ourselves- once I realized that I could feel oppressed by my boss (me) only on alternate days😎
On social media's place in the world of business- connections have always been a part of business- but it's more than clicks- see @Sarah Elkins No Longer Virtual.
Thanks for the inspiration, Don.24/05/2017 #8 ☘️Don Philpott#6 Hi Gert, Social/Media/Leisure - tough to define. Maybe that is the thrill. Its still evolving, shaping, growing and taking on form. The second question is key too. I got fired one time on the basis of a penguin on my LinkedIn headline (and blocking the guy who fired me:)...so there is a definite reality/virtuality crossover. Networking is a key part of the social experience - that is a given. A topical point is that here on Bebee people are "more real" in the comments than in YouTube, for example, so as usual the medium is (at least partly), the message. Its a huge topic, and getting bigger. Lets enjoy the ride!24/05/2017 #7 ☘️Don Philpott#5 Hi Harvey, I saw your post, then my internet skipped a beat:) Fair points all - I am counting on Murphys Law, youth being feckless and carefree + all the people who for many reasons build the network as openly and fairly as possible. As a sage American once said - "can't fool all the people, all the time."24/05/2017 #6 Gert Scholtz#4 @☘️Don Philpott My pleasure Don. I find your post very thought provoking. When is social media leisure and to what extent is it part of work? What is leisure and how has it changed over the last decades? Does enhancing social connectivity count as pure leisure, or is it part of expanding work interests? None of these questions I have a good answer to, as I think these are evolving concepts. But interesting to think about it. Thanks for a good post.24/05/2017 #5 Harvey LloydWow great piece of writing and concepts. I enjoyed your foray to the edge of corporate and personal existence. My thought has always been that groupthink always looks for ways to shorten the distance between A-B. In a vacuum the ideas may sound plausible. Unfortunately in the real world things rarely track in a straight line. Murphy's law, humanity and the law of unintended consequences exist at all times.
The group think has a huge investment in what they create, they are "bought in". When the reality laws come into play then they must find some reason for its diminished returns. This usually is found in productivity issues. I do agree with the thought but in the reality, the group thinkers, set a schedule that didn't allow folks to live through the bell curve of success.
Interestingly the fulfillment of the group thinkers and implementers is the demise of leisure for others. Clearly a disconnect has formed between the creators and executors.
- Producer18/05/2017Brand. Social SuperHero - Badder, Bigger, Better!In the words of the great philosopher (JayZ)... " I'm not a businessman. I'm a business, man." We all have a clear idea what branding is...but how does it work?If someone pays 140 dollars for Nike, when a similar thing from another Chinese...
- Producer09/05/2017Branding vs Marketing - Why Branding ?Marketing and branding are two of the major "buzz words" that we use in the industry. Your brand is who you are. Marketing is your message.Branding comes first, marketing second.You own your marketing; your consumers own your brand....
Comments13/05/2017 #26 Robert CormackI would add to this @Javier 🐝 beBee that we all need strategy. When you have a brand and people see it, they want consistency, meaning they expect certain things from you. If your posts (and your brand) are scientific, people expect science (not self-promotion). Your strategy has to be a matter of giving. You give information in an insightful, interesting manner, and people follow. This is strategy and very different from marketing. Before you sell yourself or your product, make sure you've built a level of trust. This is key and extremely important. So many people fail on social media because they jump right to marketing. Build a friendship with your audience first. Attract people through your knowledge, your insights, your humour, etc. Once people follow you as a person (trust) then you can implement brand and marketing. Always have your strategy down first. And make sure it's long-term, not "shoot and split" (second biggest mistake on social media). Thanks for the post, Javier.10/05/2017 #20 Mario L CastellanosThis is a great post but, I highly advise anyone who wants to "brand" themselves to think very carefully. A Brand can sometimes be seal-defeating. It can align you with only one major focus. We as humans are much more complex than this. We have multiple abilities and multitudes of interests and because embedded in all of us is the most advanced technology ever developed - our mind - we constantly change it. What's more difficult is to change someone else's. So if you intend to brand yourself, be prepared to except the consequences for the long haul.09/05/2017 #10 Praveen Raj GullepalliGreat perspectives Javbee! I would like to add more to this deck hopefully soon, but for now I would just like to add a point:
The Brand is bigger than the hands that build it.
And yes it ( the B) is the starting point. The brand, identity and ethos come before all else and constantly evolves through the other efforts.
If bees are the ambassadors, the hive is the Brand, the honey is the Product. ;)
- 06/05/2017Why is a leader's personal branding on social media so crucial? For detailed information about the service, visit http://www.net2work-solutions.com/en/ How to build your personal online reputation? The first impression...
- Producer24/03/2017“A little cornstarch between the legs helps cure 'The Wolf'...”“The Wolf”, “Cook’s Crack”, “Chef’s Cheeks” is an affliction that cooks get from time to time due to the long hours of standing on their feet, running around, the heat and sweat. As the heat and sweat build up, the rubbing of your upper legs and...
Comments06/05/2017 #2 Lisa 🐝 GallagherWhat a great story you shared @Randall Burns. You wrote, "It’s funny that we can read something, be told something and intellectually accept it and believe it but sometimes it takes time for the lesson to actually sink in, sometimes years, and there are still some that I’m trying to learn to this day" I agree, many times lessons can take years to sink in but when they do it's wonderful to have a light bulb moment! I agree with you regarding self-perception. We may grow up for years with certain perceptions about ourselves only to have a very good friend point out to us that it's our thinking patterns that are getting in the way of our own successes and internal peace. It takes a good friend to point out something like this, and it appears you had that with Dave. I like the Wolf concept. I wondered where you were going with the story about chafing, it tied in very nicely. I like the way you think and you keep it real!
- Producer03/05/2017The Top 5 Things Damaging your Personal Brand Everyone is time poor, there are so many things going on and choices to be made every day. People often ask me, “if I had to implement just a handful of touch points that communicate my brand well what would they be?” Whilst everyone is different...
- Producer02/05/2017How You Can Build Your Personal Brand Through StorytellingWhat’s your story? One of the most effective tools for building your personal brand is storytelling. The emotional connection it creates with your clients and leads is a marketing powerhouse. People often make decisions based on feelings and things...
- Producer02/05/2017What Makes Adele’s Personal Brand so Powerful?Last Sunday night I was fortunate enough to attend Adele’s second sold-out concert in Brisbane. It was the city’s biggest-ever concert, with more than 60,000 adoring fans packed into Brisbane’s iconic sporting stadium, The Gabba. It’s no wonder. The...