Thiago Smicelato
12/7/2016 · 16 min read · +200
To Pokémon GO and 6 more
Quick Take: Why Pokemon Go Will Bring AR To The Mainstream

Quick Take: Why Pokemon Go Will Bring AR To The Mainstream

AR has so far struggled to produce a compelling proposition for the mainstream to engage with (except possibly Snapchat). Pokemon Go has executed this masterfully because it:Is free and does not require buying additional hardware (subject to...

jenny singh

jenny singh

We have been here for this. http://pokemongohacker.net

16/11/2017
John Valledor

John Valledor

This craze is insane and a brilliant move by a dying brand. Last weekend while visiting the MIT campus in Cambridge, MA I was shocked to see scores of uber smart geeks, of all ages, out and about like a scene from Zombieland with smartphones in hand chasing these virtual critters. Funny watching in real time as the rest of the world is trying to catch up with this craze. Best part is the effect on kids...forcing them outdoors to actually experience this thingy some call sunlight!

12/7/2016
Froilán Pérez
27/7/2016 · 15 min read · +500
To Pokémon GO and 3 more
Die Bundeswehr vs. Pokémon Go (via SZ)

Die Bundeswehr vs. Pokémon Go (via SZ)

Das Smartphone-Spiel "Pokémon Go" macht der Bundeswehr Probleme: Zivilisten geraten nicht nur beim eifrigen Spielen in Schießübungen, sie lassen sich auch kaum von Spionen unterscheiden.Eigentlich waren die Warnsignale nicht zu übersehen. Die...

Anonymous

Die Zocker vielleicht nicht ... aber wo werden denn die Daten hingeschickt? Ist der Chef der Entwicklerfirma nicht vorher bei Google Earth gewesen und hat dort finanzielle Unterstützung von einer FBI-nahen Institution bekommen? Naja, man muss ja auch nicht paranoid werden.

24/8/2016
Jens Werner

Jens Werner

Naja, so ist es hal mit Moden. Aber "durchgehdret" würde ich nicht verwenden, um die "Zocker" zu beschreiben...

27/7/2016
Neil Hughes
5/8/2016 · 40 min read · ~100
To Pokémon GO and 2 more
Why Pokémon Go and the Mainstream Arrival of Augmented Reality Is Good For Business

Why Pokémon Go and the Mainstream Arrival of Augmented Reality Is Good For Business

Since its release just a few weeks ago Pokémon Go has been catapulted into the headlines for a variety of reasons. The explosive popularity of the mobile game has divided opinion. Bad news sells and traditional media seized on the opportunity to...

David B. Grinberg

David B. Grinberg

Nice post, Neil Hughes, good info and analysis as usual.

8/8/2016
Andrew Books

Andrew Books

Sorry Neil Hughes...I don't get it. I give credit to the inventors of the game and the roll out excuses to justify its existence but beyond that, I tend to think it's another way to make us dependent on the electronic device. My kids already spend too much time texting and messaging, so why would I condone it further? Just seems like a dumbing down to me. Then again, I'm older, so I expect to be among a certain group who feel the same way. Kind of the same thing my parents said when they complained about me playing that "damned rock n roll. " :)

5/8/2016
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