Erich Sollman

Erich Sollman

11/10/2018 · 2 min read · ~10
To philanthropy and 1 more
Incorporating Philanthropy into Your Business- Erich Sollman

Incorporating Philanthropy into Your Business- Erich Sollman

Donating to a worthy cause can be very rewarding and make an incredible impact. Introducing philanthropy into your business and marketing plan can improve your company’s image and give you a great promotion. Companies that give back have a better...

Ken Lucci

Ken Lucci

Thanks for sharing! Great article!

13/12/2018
Anmol Sharma

Anmol Sharma

23/11/2018 · 2 min read · ~10 · 1
Top 5 must have Components for an eCommerce Website

Top 5 must have Components for an eCommerce Website

Online selling is one of the major business strategy retailers are using to expand their business rapidly. But, to make sure that their eCommerce business is performing correctly, there are a few requisite components of eCommerce websites that need...

Geoffrey Byruch

Geoffrey Byruch

22/10/2018 · 2 min read · ~10
To Business and 2 more
What to Consider When Expanding Your Small Business

What to Consider When Expanding Your Small Business

If you are looking to grow your small business, you have likely experienced some significant profit and customer appreciation. This is very exciting, as it shows that your business produces something valuable and desirable and that you have an...

David Fidler

David Fidler

25/9/2018 · 2 min read · ~10
To Accountants and 2 more
Professional Bookkeeper Services in Australia

Professional Bookkeeper Services in Australia

Bookkeeper is the need of hours for every business. It’s the primary duty or responsibility of the bookkeeper to keep the books of the business. Owner of the business relies on the accuracy of the book of accounts. When we are talking about...

David B. Grinberg

David B. Grinberg

6/6/2017 · 4 min read · ~10 · 11
Phil Friedman

Phil Friedman

5/6/2017 · 4 min read · +300
To Marketing and 11 more
Learning From Mistakes

Learning From Mistakes

EXPERIENCE MAY BE THE BEST TEACHER, BUT IT DOESN'T HAVE TO BE YOUR EXPERIENCE   In my consulting practice, I often explain to prospective clients that I can help them not because I am so brilliant, but because I've likely already made just about...

Louise Smith

Louise Smith

Yes Phil Friedman
1) I charged what I thought I needed to exist & lifestyle of my choice
But unfortunately, I didn't realise until this year that cost of living had increased so much.

2) I like the idea of a credit/payment plan. The basic rule is the client is to pay at the end of each appointment.
I have to looked into it quickly & it seems it's legal for me.
I understand the non-payment "stiffed" concept as I was previously accepting clients who could not pay the gap
but whom I thought would come for the 10 annual appointments. It fell apart when they didn't do the 10 sessions.

3)"your new series of video sessions for social media"

"For free. Make it entertaining -- which you are. And different and offbeat -- which you are in spades."
I think this is a compliment but it's not how I run my business as I am afraid it will not be seen as Professional ?
Also a lot of people don't understand my humour so I can easily come unstuck.

"Note: this kind of free series is NOT advertising, not a promotional gift, not I bet banned by your association."
I think you are right about this

to be continued

25/9/2018
Phil Friedman

Phil Friedman

I understand, Louise Smith. And the conundrum you face is common, pretty much in all sectors of Small Business. Here are a few thoughts off the top of my head.

1) Get away from thinking there is some magic number that you "ought" to be charging. The only pressure to raise rates that you should recognize is that which derives from your need or desire to maintain the given lifestyle of your choice.

2) Don't barter but instead, offer your own credit/payment plan. Take 50% cash payment down (or whatever you are charging now) and defer the rest for later payment on an interest-free plan that requires only a modest monthly payment. If in some or even if in many cases you get "stiffed", so what? You'll still be making more than you would have otherwise.

3) You can't use testimonials, I'd guess because that violates therapist-patient confidentiality but... your best testimonial is you and your "bedside" manner. So start today on your new series of video sessions for social media. Deal with real problems from your files. Show 'em what you've got. For free. Make it entertaining -- which you are. And different and offbeat -- which you are in spades. And make it polished and professional. One the best at this kind of thing is Melissa Hughes. Her video spots are great IMO. Note: this kind of free series is NOT advertising, not a promotional gift, not I bet banned by your association.

If any of this helps, send me $10 for this "Sawbuck Consult". Good luck and cheers!

16/9/2018

Members

Hives