Rebecca Shannon

Rebecca Shannon

4/12/2017 · 2 min read · ~10
How chatbots can boost social media ROI

How chatbots can boost social media ROI

According to a survey of social media marketers, 61% say measuring ROI is the hardest challenge facing them making it the number one complaint about social media marketing. What makes measuring ROI so difficult for social media is that there...

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5/12/2017
Rebecca Shannon

Rebecca Shannon

21/11/2017 · 2 min read · ~10
Marketing with Hashtags: The How-to

Marketing with Hashtags: The How-to

Social media has forever changed the way we market to customers. Twenty years ago, words like hashtag, trending, tweeting, or even chatting meant totally different things. But now, social media is an extremely powerful form of marketing. It is the...

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