Erik Gordon
19/4/2018 · 1 min read · ~10
Why Your Saas Product Needs Personalized Videos!

Why Your Saas Product Needs Personalized Videos!

Saas products have one major advantage that is inherent in their user base:Users Expect Feedback!!This feedback can be manifested in the form of suggestions based on usage or utilization statistics for the usage of the product. Regardless of...

Erik Gordon
8/9/2016 · 1 min read · ~100
What is Marketing Personalization?

What is Marketing Personalization?

If you see a cake store, you will know that it broadly sells cakes. When you go inside, you will see cakes of all types that are segmented into things like weddings, birthdays, anniversaries and others. If you specifically look at the birthday...

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