Experience

  • International Marketing Intern

    at CarGurus

    June 2019 - at Present

    Leinster

    - Digital acquisition and lead reporting through Salesforce analysis (LinkedIn). - Assist in forming email marketing strategies for EMEA Markets (Marketo). - Develop strategy for nurturing leads and customer growth/ retention. - Acted as project manager for launching our International WhatsApp initiative. - Planning CarGurus participation in international events such as Goodwood, CDX and various motor trade awards. - Responsible for sending international mailers to help acquire new business or upsell. - Market analysis/research – investigate changing consumer needs to assist with NPD. - Salesforce administration - namely reporting and analytics.

  • Marketing Executive

    at TinPot Productions

    January 2019 - June 2019

    Leinster

    - Creating and monitoring outgoing email campaigns. - Meeting weekly and monthly sales targets. - Working with the production team to deliver amazing festival, event and training experiences. - Dealing with inbound leads, sales calls and enquiries. - Lead generation, database management and CRM update and administration.

  • International Summer Marketing Intern

    at Smartbox Group

    June 2018 - September 2018

    Leinster

    - Market analysis/research – investigate what resonates well with customers and what needs to be changed. I also researched products that would be relevant to our customers. - Pitch ideas to the design team and collaborate with them to create product packaging relevant to international markets. - Liaise with Marketing Director and Legal Department to secure relevant sign-offs before set deadlines. - Generate various reports and costing analysis for potential products. - Conduct customer research/testing and provide feedback to management.

  • Marketing Associate

    at Sandymount Hotel

    April 2017 - June 2018

    Leinster

    - Sales - Successfully drove sales for the hotel around occasions and events in the locality. This involved both email and telesales. - Project Management – Helped the team manage the installation of a new gym facility in the hotel. This included contacting past guests to assess what was valued in a hotel gym and updating marketing materials to include the facility. - Social Media Marketing - responsible for driving and significantly increasing engagement on official Facebook and Instagram platforms. - Event management & PR - assisted in making the "Make a Wish" charity event a huge success. Regularly organised large events with major organisations including the IRFU & Yahoo.

Education

  • B.A Marketing

    at Dublin Business School

    2017 - at Present (3 years) Leinster

  • Digital Marketing

    at Hubspot Academy

    2019 - 2019 (1 year) Leinster

  • Digital Marketing

    at Hubspot Academy

    2019 - 2019 (1 year) Leinster

Services offered

  • International Marketing

    I have worked in international companies on the marketing teams for 3+ years. I have learned about international markets and what works best for each. I use online and offline marketing. I use HTML, Marketo and salesforce daily. I manage projects and work well with others.

Languages

  • English Native

  • German Conversation

  • French Conversation

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