Insights and Marketing Assistant
at Dublin Simon Community
April 2019 - at Present
Create successful AdWords campaigns with a focus on KPI & SEO and increased CTR up to 13%. Monitor Google Analytics and create weekly reports with strategic recommendations. Develop digital marketing strategies and create paid social media advertising across Facebook, Instagram, Twitter, YouTube and LinkedIn to increase brand awareness and promote fundraising events. Create weekly reports using social media analytics tools. Develop a website on WordPress and create content with a focus on SEO. Analyze queries on Google Search Console to investigate user journey. Monitor Google My Business and create posts to promote fundraising campaigns.
at CITAS College
July 2017 - February 2018
Created paid media developing custom KPI dashboards via social media channels (Facebook, Instagram and Blog) to promote events and language courses. Managed website & digital media platforms to improve the content, promote business and gain new customers. Created new products and promoted in both Korean and English with proper marketing strategies in achieving expected targets every month. Organized social events, workshops and meetings to develop learning environments.
Customer Service Assistant
at Korean Air
March 2015 - September 2015
Used a computerized register to input data about inflight meal orders, fuel, VIP passengers and baggage via Oracle CRM program and Excel. Resolved passenger issues translating English to Korean with tactful communication skills both on the phone and in person.
MSc Digital Marketing
at Technological University Dublin (formerly DIT)
2018 - 2019 (1 year) Leinster
BA in Business Administration
at Hanyang University
2011 - 2017 (6 years) Gyeonggi-do
Knowledge and keywords