Job description


  • Entry level
  • No Education
  • Salary to negotiate
  • Singapore


Position Description
Implement the procedure development & marketing activity
Identifies and capitalizes on key drivers and opportunities for product, procedure and market development. 
Development and roll-out of professional education programs & new product launches. 
Extensive knowledge of  BW Products, how to analyse competitors, conduct research of their activities, market niches, products, and services, and analyse own organisation’s strengths and weaknesses to ensure ongoing competitive advantage.
Key Responsibilities

Implement the procedure development & marketing activity:
Prepare marketing plans to develop key procedures in SEA markets.
Develop flexible and innovative go-to-market models to support the needs of our customers. 
Develop sales and clinical support materials for key procedures – workflow, cost/benefit analysis, case support strategy.
Translate clinical insights into business strategy

Development and management of professional education programs & New Product Launch projects:
Partner with SEA Regional Marketing Manager to generate insights on key strategies and activities that will strengthen access to target external stakeholder groups.
Develop & conduct CME & ProfEd programs – Physicians & Allied Health Professionals. 
Engage KOLs to assess current needs and future opportunities. 
Identify & develop Tier 2 physicians & fellows. 
Lead New Product Introduction in key accounts.

Internal Stakeholder management & dotted line responsibilities:
Develops and implements strategies which are aimed at influencing a broad range of stakeholders with differing viewpoints and positions. 
Supports LoC Sales Managers on the management of their Clinical teams.
CEM(s) and FST(s) have dotted line reporting to this individual. 
Works closely with Regional New Technology Specialist & AP Regional teams.

Financial and business results
Participate in Business Reviews. Contribute to the delivery of over-all business plan for Biosense Webster SEA. 
Manage budget for CME & ProfEd programs. 
Ensure programs are organized in a manner compliant with HCC.

Degree in Marketing, Business Admin, Medicine, Nursing, Medical Technology, Biomedical Engineering or Biomedical Sciences. 
A strong team player with outstanding interpersonal, communication & presentation skills. Good command of English. 
Demonstrates leadership qualities, ability to influence a broad range of stakeholders & excels at ProfEdtraining/development. 
At least 5-10 years experiencein the clinical or healthcare setting in Electrophysiology. 
Sales/Marketing experience of 2-5 years (preferred).

Primary Location
Johnson & Johnson Pte. Ltd. (8435)
Job Function
Product Management
Requisition ID

About the company

If you’re thinking about taking your career to a place where you can be seen for the talent you bring to your work, where you’ll have a chance to be the driver of your own career, and where others share your passion for caring and success, then we invite you to explore Johnson & Johnson. BE VITAL in your career and make a unique mark. Join the approximately 129,000 men and women who work within our companies and touch the lives of more than a billion people around the world every day.

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