Job description


  • Entry level
  • No Education
  • Salary to negotiate
  • Ho Chi Minh City


In your role as Senior Product Manager/Product Manager, you will report to Marketing Manager and responsible to develop product marketing strategies & marketing  excellence to meet or exceed objectives for assigned product(s). Your main duties are:
Develop brand plan including marketing strategy & tactics based on the analysis and research of market data
Execute annual brand plan in a correct direction through timely cross-functional collaboration and Health Care Professional (HCP) communication
Plan, allocate and implement annual brand plan (brand strategy and tactics; financials and brand performance management including (but not limited to) promotional congress activities, promotional interactions with individual HCPs, advisory board on marketing topics, promotional material, advertisement and e-marketing 
Prepare product forecast units and value for assigned products monthly, quarterly & yearly 
Establish & develop partnership with key stakeholders & Key Opinion Leaders (KOLs)Exercise Marketing Excellence with insights and analysis including market research 
Ensure that all in-field activities are in line with relevant Vietnamese regulations, local pharma code and Roche business principles and values; is accountable for individual direct reports’ compliance to business ethics and regulations
Allocate and manage  promotion budget to maximize ROI
Develop, maintain and report on business forecasts (of assigned products, brand  volume and promotional budget) for all products under responsibility
You have Pharmaceutical/Medical Degree. You are passion and proactive to take challenges. Further knowledge, skills and competencies are:
Minimum 3 years in product management
Product life cycle management: vision & strategies
Market, Healthcare Professional & Competitive Insight 
Branding & Positioning Management 
Marketing Analytics 
Brand & Therapeutic area knowledge 
Good command of English

About the company

Roche is a Swiss global health-care company that operates worldwide under two divisions: Pharmaceuticals and Diagnostics. Its holding company, Roche Holding AG, has bearer shares listed on the SIX Swiss Exchange.

The company headquarters are located in Basel and the company has many pharmaceutical and diagnostic sites around the world – including: Tucson, AZ; Pleasanton, CA; Vacaville, California, Oceanside, California, Branchburg, NJ; Indianapolis, Indiana; Florence, South Carolina; and Ponce, Puerto Rico in the US; Welwyn Garden City and Burgess Hill in the UK; Clarecastle in Ireland; Mannheim and Penzberg in Germany; Mississauga and Laval in Canada; Shanghai in China; Mumbai & Hyderabad in India; São Paulo and Rio de Janeiro, Brazil; Segrate, Milan in Italy; Johannesburg in South Africa; Karachi, Islamabad and Lahore in Pakistan. There are 26 manufacturing sites worldwide.

Companies in this sector

Hives where you can find this job offer