The Best Keywords For Local SEO in 2018
Based on research, there are some local SEO keywords you should be leveraging to garner more traffic and new customers.
What is Local SEO?
Local SEO is an effective way to market your business online. It helps businesses promote their products and services to local customers at the exact time they’re looking for them. Local SEO uses a variety of strategies — getting your site ranked on search engines like Google, business directories such as Yelp, Superpages, Foursquare, Yellowbook, Google My Business listing, Bing Places for Business page, localized content on your website, online reviews and other strategies.
Millions of customers use local search every day to find the best local businesses in their area. You can help increase your chances of getting found by these potential customers, by working with a local SEO company, of which there are a growing amount of.
Local SEO services offer a very targeted online marketing approach, (it’s not like dropping off brochures on front-porch steps or paying for an ad in a local newspaper that may or may not be seen by a potential customer that is actually interested in your products or services). Local SEO companies allows you to position your business on search engines and other digital marketing platforms so you’re seen by potential customers — on their terms.
Best Local SEO Keywords For 2018
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The ways to leverage these keywords is to vary them within your content, blogs, YouTube videos, as well as encouraging their use in reviews in Yelp, Google My Business and Facebook.
Let's see how this would play out for a dentist in Las Vegas, Nevada. Such variations can be arranged for "long tail" keywords, which I go into further detail in this YouTube video.
Examples: "Best dentist in Las Vegas, Nevada", "Best dentist near me in Las Vegas", and "How to find the best dentist near me".