5 Innovative Examples of Augmented Reality in Action

The world of mobiles or smartphones is becoming more advanced and complex with every passing day. One can find that there is a new and improved app being launched almost every day in the stores. People to enjoy living in a world that has Smartphones which are smart in every sense of the word. One can find that there are several mobile apps development companies in the market today and that’s why the demand for mobile apps is increasing rapidly. The mobile apps made these days much more innovative to the core and that is what appeals to the users. The app developers leave no stone unturned in creating apps that test their skills and creativity.

One can find that there are many augmented reality app developers operating in the world of mobile apps and these professionals are doing a good job. Further, one can read about five examples that prove that innovation is possible when it comes to instilling augmented reality into mobile applications and how Augmented Reality transforming the enterprises.

Illustrations of Augmented Reality in action

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• Ikea Place: This application was recently introduced in the United States. Ikea Place does a great job for those who find buying furniture a daunting job. This app allows the users to arrange virtual Ikea furniture pieces in their homes and see what the finished-look looks like.
  
  
  
  The 3D feature has been a part of the catalog of Ikea for some time now. That feature came into question because of its scale plus it asked for a copy of the physical Ikea catalog in order to operate. All of this has been fixed with the augmented reality app developers in the new and improved app. The new version extends a much more realistic portrayal to the users hence inspiring them to purchase the Ikea furniture.
  
  Also, the AR tool aids the potential customers to make an informed choice and a good choice can eventually lead to an increase in the overall sales. It definitely is an interesting app and useful too.

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• Dulux Visualiser: This app too is connected with the field of interior design. It also utilizes the help of the AR tool to portray the final look to the user of the room after it undergoes a change of color on the walls. This mobile uses AR tool in an effective manner and helps the user to grab a great deal.
  
  
  
  All you need to do is use the camera of the smartphone in order to utilize the AR feature of the app. The app then detects the edges of the wall so that it can paint it in a virtual manner. Using this app can be very helpful to the potential customers as it will allow them to decide at the comfort of their homes. The technology today has certainly reached new levels and the app development companies are definitely using this advancement to their benefit.

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• Sephora Virtual Artist: Beauty is an important area of consideration for most people these days. Women like to look their best at all times and why not you? The Sephora virtual artist has been available for use for quite some time now and is effective as well.
  
  
  
  You can use this app to find out that how a certain makeup product will look on your face. This amazing app takes aid from the Modiface Technology to detect the eyes and lips of the user and then applies various options of eyeshadows and lip paints on them.
  
  It is not hard to guess that this application is developed solely to enhance the online sales. People browsing for makeup online sometimes feel confused that how the product will look on them in reality. However, they do not have to wonder anymore as they can check it out on Sephora virtual artist.

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• Lowe’s: This app is indeed a perfect example of innovation as it uses the latest ARkit technology from the house of Apple. Lowe’s happens to be a retailer in the home improvement section and this app is developed by them to entice their existing and potential customers.
  
  
  
  This app extends a virtual tape measure to the users so that they can have the accurate measures of their furniture and walls. This measure can also be used outside the home as well.
  
  Other than that, Lowe’s also allows the users to place virtual pieces of furniture in their homes to check out the final look and then make an informed choice. This one is quite similar to the Ikea app but there are some good features to look out for.

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• Bic: This one is different from all the other apps listed in here. It is developed by Bic that happens to be a stationery brand. Augmented Reality has gripped Bic too and the brand has utilized AR to build an amazing app for the little ones. The Drawybook app is for the young users and it extends the joy of coloring but with a twist.
  
  
  
  The kids can now enjoy coloring as a game. This can be regarded as a wonderful alternative option for the games that the children play on the smartphones. If the kids like stories then they can find those too on this app.
  
  The popular author for kids called Elissa Elwich has contributed her bit for the interactive stories feature of this app. Another amazing feature of Bic is, the kids can upload their own art by scanning and alter it on the app or make it more interesting. This is definitely one of the most engaging apps in the market and is useful too.

Augmented reality is working as a boon for the users as it allows them to do a lot more in the comfort of their homes and offices. The phones these days are no longer the devices used for only making and receiving calls as the world has moved on a great bit towards innovation and advancement. Hence, the mobile apps development companies and the augmented reality app developers are noticing the growing popularity of such apps among users and increasing their efforts to develop more such effective applications.