Different networks, different applications

This buzz is inspired by Daniel Gutierrez Perez's article: "Diferentes redes, diferentes aplicaciones." Many thanks Daniel !!!

https://www.bebee.com/producer/@danielarturogutierrezperez/diferentes-redes-diferentes-aplicaciones

Different social networks, different uses.

Each social network has a different experience.

Any comparison is a mistake because each one has a different purpose. You can compare features but... you will never understand a social platform if you just compare functionality.

Every platform is bought by different kind of customer. Every social network fits different user needs.

You can not tell a 16 y.o girl that beBee is better than Facebopk.

You can not tell a blogger that Facebook is better than beBee.

You can not tell a LinkedIn Senior Influencer that beBee is better than Linkedin.

You can NOT live with only ONE platform.

You can not exclude the rest social networks and saying.... this ONE is the best.

Each network has different uses, different applications , different purposes and different moments of usage.

I can not enjoy seeing a crazy cat dancing on beBee. I do it on Facebook.

I don't enjoy sharing my professional life to my family and friends. I share my private life on Facebook.

I can not disagree in a 100% open way on LinkedIn. I can use Twitter to disagree.

beBee is not Facebook. beBee is not Twitter. beBee is not LinkedIn. beBee is not Pinterest. 

beBee is simple: professionals, hives and content.

beBee is NOT better than the other ones. beBee has an unique style. beBee has a different target. beBee has an unique user experience.

Utilizing social media in your business strategy is one of the best ways to get your name out there. It's a great way to market your services, products, and help boost your brand. Not only that, it gives you the chance to connect with professionals, customers, providers, influencers and prospective professionals on a more personal, human level.

Facebook is great for Marketing

Facebook is one of the most popular platforms, not only for personal use but business as well. For businesses, Facebook is a place to share photos, updates, and general news with those who follow or “like” you. Fans of your business come to your Facebook page to find out what’s going on with your company, see pictures of what’s going on, or explore events.

Twitter is great for business

Twitter is fast-paced, concise, and easy way to connect with your audience. Twitter is a sea of information of 140 character or less content waiting to be read, clicked, followed, and re-tweeted.

LinkedIn is great for job seekers and social sellers

LinkedIn is different from the rest of the social media outlets because it’s specifically designed for business and professionals. Users mainly go to LinkedIn to showcase their job experience and professional thoughts, making it one of the more important platforms to use for those in B2B.

Google+ is great for Gmail Users

Google+ is Google’s answer to social networking. Similar to Facebook pages, Google+ allows you to share updates, videos (linked directly to your YouTube account), be followed, and get reviewed, but with the addition of creating “circles.” Circles are segmented lists you can create of your contacts and followers to pick and choose which content they see, but more on that later.

Youtube is great for video-sharing

YouTube is the leading video-sharing platform in the world. On your channel, your brand can share and edit its own videos, create playlists, and prompt discussions. 

Pinterest is great for creating a scrapbook for yourself

Pinterest is one of the more unique marketing platform on this list. Instead of posting content for your audience to read, on Pinterest, you’re posting just a clickable picture and a short caption. This is a very popular platform for brands with a tangible product, i.e. clothing and food brands, restaurants, those in eCommerce, etc.

beBee is great for your personal brand , building affinity-based connections and bloggers.

beBee is the only platform that encourage you to use both personal and professional interests through hives. You are a whole person! - you are an amazing person much more than what's on your resume.

On beBee, we drive connection and engagement through passions, hobbies, personal and professional interests. You can find other individuals with the same interests as you and then you can create a dialogue over that commonality. This is what we call affinity networking - a connection based on common interest.

THE PROBLEM

After working hard for years on building your network, it is very frustrating that you can not reach all of your followers.

• Organic reach on social media is declining.

• You only reach 8-10% of your followers (algorithm based reach).

• A lot of platforms: too much effort, complex, and time consuming

• Duplicate content: creating content on every platform

• Different platforms for your personal & professional interests

THE SOLUTION

An all-in-one personal branding platform that is centralized and cost effective to tech-savvy generations

• One stop shop to create (profile and affinity groups) , showcase (advanced content-production tools like video, blog posts, slides , and share (instant messaging, video conferencing, multi-network...)  your personal brand. ** some features coming soon

• Reach 100% of your followers 100% of the time.

• Feed based on your personal & professional interests.

• Hives give you instant reach for your content, whether you have one follower, 300 or 3000.

• An affinity-based network: being segmented into interest-based affinity groups makes it easy to reach people who share your personal and professional interests.