Javier Cámara-Rica 🐝🇪🇸

hace 7 años · 2 min. de lectura · ~100 ·

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Microsoft buys LinkedIn: good or bad news for beBee ?

Microsoft buys LinkedIn: good or bad news for beBee ?

Microsoft buys LinkedIn: good or bad news for beBee ?

Many people are asking us if LinkedIn acquisition by Microsoft is positive or negative for bebee.


Microsoft buys LinkedIn: good or bad news for beBee ?


In our humble opinion, it is great news. Why is it excellent news for bebee?

1. It puts beBee in value as LinkedIn's main competitor. They have paid a premium of 40% over the market price. You can read more here left over the low activity of its users:

http://venturebeat.com/2015/ 10/29/linkedin-now-has-400m- users-but-only-25-of-them-use- it-monthly/

2. Currently, bebee is the only independent professional social network with a promising traction in the US, in addition to many other markets.

3. LinkedIn will spend at least the next year trying to integrate services with Microsoft (Skype, etc ...) a lengthy and time consuming process. As you already know, complex integrations of these dimensions come at a great cost to potential opportunities.

4. LinkedIn is a natural and obvious purchase for Microsoft, which is very strong in selling services to businesses and professionals, and will now focus on selling more subscription based services to companies and users. As a result there will be a noticeable decline in the quality of the Linkedin "user experience"  (The current perception oh which is already very negative).

5. beBee is now the only professional social network whose main focus is to give the best possible service to consumers and businesses for free, listening daily, as beBee business is about monetizing through advertising and e-commerce. This business model has an ARPU which is much higher and is antagonistic to paid subscription services similar to those of LinkedIn/Microsoft.

Which is your opinion ?

Microsoft buys LinkedIn: good or bad news for beBee ?


Muchas personas nos preguntan si la adquisición de LinkedIn por parte de Microsoft es positivia o es negativa para beBee.


En nuestra humilde opinión, es una gran noticia. ¿ Por qué son noticias excelentes para beBee ?
 
1. Nos pone en valor como único competidor de LinkedIn. Han pagado un sobreprecio del 40% sobre la cotización en bolsa. Puedes leer más aquí sobra la baja actividad de sus usuarios: 
http://venturebeat.com/2015/10/29/linkedin-now-has-400m-users-but-only-25-of-them-use-it-monthly/

2. Ahora beBee es la única red social profesional independiente con una tracción más que prometedora en USA, además de en otros muchos mercados.

3. LinkedIn va a pasar como mínimo el próximo año intentando integrar los servicios con Microsoft (Skype, etc...) y eso les va a despistar mucho durante un buen periodo de tiempo. Como bien sabéis, las integraciones complejas de estas dimensiones tienen un gran coste de oportunidad.

4. LinkedIn es una compra natural para Microsoft, que es muy fuerte en venta de servicios a empresas y profesionales , y ahora se enfocarán en vender más servicios de suscripción a su base de empresas y usuarios. Como consecuencia  el "user experience" de Linkedin va a ser todavía peor (hoy la percepción ya es muy negativa).

5.- beBee es hoy  la única red social profesional cuyo foco principal es la de dar el mejor servicio posible a usuarios y empresas, escuchándoles de forma diaria, y de forma gratuita, ya que el negocio de beBee es la monetización a través de publicidad y e-commerce.  Este modelo de negocio tiene un ARPU es muy superior y es antagónico al de pago por suscripción/servicios de LinkedIn/Microsoft.


¿ y vosotros, qué opináis ?

Microsoft buys LinkedIn: good or bad news for beBee ?



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What is beBee?

beBee is the next big thing in professional social networking. Our mission is to create a professional world that is more open and connected. beBee is disrupting professional social networking by establishing connections through passions and common interests that create more professional engagement and deeper and more successful business relationships.


""""
#empresas #Skype #la única #LinkedIn #Microsoft
Comentarios

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #31

LinkedIn is much more about strictly professional, jobs and selling. beBee is about engagement through passions. Personal interests generate deeper professional relationships. BeBee is about building business relationships rather than contacts.

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #30

#78
Rob McNaughton thanks. We will work for making beBee better and better

Florencio Vallinot Tovar

hace 7 años #29

Estoy de acuerdo contigo Javier C\u00e1mara Rica, beBee queda como independiente, no solo como una red, sino más allá, como una plataforma de servicios integrados, donde poder desarrollar mucho más, ahora toca trasladar a tus contactos propios a esta red y poder tenerlo todo en uno, en mi caso, que he llegado hace poco tiempo aquí la veo con más futuro que otras si se mantiene el objetivo inicial.

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #28

Excellent article from Matt Sweetwood https://www.bebee.com/producer/@msweetwood/who-would-bee-the-winner-in-the-microsoft-buyout-of-linkedin

Larry Boyer

hace 7 años #27

First of all I love your infographic Javier C\u00e1mara Rica! Great illustration of the difference. I think you make some excellent business points about what will be happening LinkedIn for quite some time, which is a great opportunity for beBee to capitalize on. Another added benefit is that you can learn from all of their successes and mistakes - features, management and technology backbone. This should enable you beBee to catch up and ultimately leap frog LinkedIn and other social sites. While we're talking about learnings, were you ever a user of Ecademy? Most people in the US aren't familiar with it but it was bigger in Europe. The community there was one of my favorites. I'm sure there are some good lessons from what worked and didn't work there. Unfortunately it was sold and transformed into something completely different.

Mohammed Abdul Jawad

hace 7 años #26

With this acquisition, the question that can be raised is how's the transition going to take place and in the changed scenario will the Microsoft try to fix LinkedIn's ailing problems? Without any dramatic uplifting, if plans are made for reaping more profits, then that's totally wrong.

Ali Anani

hace 7 años #25

If we go back to mergers more often than not they failed because of cultural issues, fear of the unknown, trying mixing oil and water, feelings of one party as being the underdog and a myriad of other factors. Merger has its complexity and trying to manage it is counter-productive.

David B. Grinberg

hace 7 años #24

FYI Javier C\u00e1mara Rica -- Another good article from The Verge: "Why LinkedIn Failed" http://www.theverge.com/2016/6/14/11933166/linkedin-microsoft-acquisition-thirsty-email-company

Pascal Derrien

hace 7 años #23

#55
done thanks :-)

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #22

CC Rebel Brown

David B. Grinberg

hace 7 años #21

#4
I concur with Cory Galbraith. Monetize via ads, or otherwise, to increase revenue, compete with other social sites, further build the platform, and boost beBee's potential market value -- with a big goal being an IPO at the appropriate time in the near future, hopefully. Thoughts?

Ali Anani

hace 7 años #20

#48
A real be has positive attitude and that is why it produces honey. ten bees of the quality of Loribeth Pierson is the assurance beBee is on the right track. We only fail when we are not determined enough to succeed. This is not the case as Loribeth's comment tells us.

David B. Grinberg

hace 7 años #19

I concur with your excellent points, Javier C\u00e1mara Rica. I think this only makes beBee more valuable in terms of attracting disgruntled LinkedIn users who yearn for a more satisfying and engaging user experience. Moreover, I posit that Microsoft's competitors will give more serious consideration to acquiring social media platforms to compete. This may help beBee's potential market valuation going forward. Thanks for your astute analysis and important insights, Javier -- and thanks for all you do!

Ali Anani

hace 7 años #18

#45
I have to stop and smell your flower-like comment Maja Vujovic. It rich in nectar, refreshing and deep

CityVP Manjit

hace 7 años #17

When Bill Gates was at his prime he was top dog and Steve Jobs was the bit part player with Apple. Then the internet happened and Gates realized he missed it and Microsoft have been playing catch up ever since. Today Microsoft is secondary to Amazon in the cloud, they are secondary to Apple in the technology top dog, they have Google trying to bite at their core and while they are still in the game, Blackberry thought their position was solid in the enterprise market, but even Facebook is heading this way, so if that is threatened Microsoft become very vulnerable. Steve Jobs did not miss the major digital transformation points and Amazon, Facebook (as much as I can't stand them) are ferocious players. By Microsoft buying LinkedIn they have positioned LinkedIn as a large-cap play but investors will decide that share price not Microsoft's gamble. A 2 billion valuation gets an organization into mid-cap territory so that as an independent is no small change, but a mega-cap interested in another LinkedIn type play would be someone like Alphabet - and whether it is Google or Facebook, the first number of significance is growing past their own trillion dollar market cap threshold, from there who can predict how crazy things can get. Where Microsoft now have to juggle is that what they have overpaid for, may eventually challenge privacy and monopoly issues because LinkedIn will be incorporated into their current enterprise products, and it is in the trust issues and platform changes due to technological evolution - they have assumed all this will relatively stay the same. They won't and anti-trust has hit them before. The others who have a trillion dollar market cap in their plans mean that Microsoft is no longer the only game in town. There will be buyers galore.

Pascal Derrien

hace 7 años #16

#40
oops I did something again :-) did I Maja Vujovic :-)

Ali Anani

hace 7 años #15

I just wonder what feelings Javier C\u00e1mara Rica has reading all these lovable comments! I am certain his barometer of confidence is set on very high.

Candice 🐝 Galek

hace 7 años #14

Great article Javier C\u00e1mara Rica, I translated a recent post into Spanish and it did very well here! lots of views. 😊

Ali Anani

hace 7 años #13

Great insights by Javier C\u00e1mara Rica

🐝 Fatima G. Williams

hace 7 años #12

Great post Thank you Javier C\u00e1mara Rica . beBee is a brilliant thing that happened to me and when I boast to my friends they all instantly get on , I can't wait for everyone to know what beBee can offer. And I'm inclined to go with John, Megan ,Paul & Kelly as well . beBee is the beacon of light shining through us all if I may say so :) ( )

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #11

thanks Oliver Moloney ;-)

Donald 🐝 Grandy PN

hace 7 años #10

Agree, integration will take longer than anticipated and acquisition cost will climb forcing Microsoft to cut expenses i..e. employees.. In the meantime, employees who are front line will become frustrated as customers become worried about ,the long term impact of the purchase. This will have a direct negative impact on customer service. BeBee will only benefit from the confusion and acquire new customers as a result.

Laurent Boscherini

hace 7 años #9

Thank you Javier C\u00e1mara Rica for sharing your insightful and concise explaination so educational. You are right, beBee is the only one on the market, with its sustainable and successful approach, now ! Li will support the needs of the aggressive growth targeted by MS, so far from its initial purpose, to turn and hit users into customers, as the MS's last laps against Open source era. Li = 106 million active users (December 2002 - March 2016) BeBee = 11 million active users (in less than 18 months) https://en.m.wikipedia.org/wiki/LinkedIn

Pascal Derrien

hace 7 años #8

#17
no worries it has been my position from day 1 I don't either promote or criticize this is why I put forward my board and non profit positions first :-) but I still have my own opinion :-)

Dean Owen

hace 7 años #7

#11
Totally understand Pascal, wrong of me to ask. Completely forgot about the PR & Comm policies of large corporates. Anyway, congrats on 13 years!

Dean Owen

hace 7 años #6

#12
Been through to megabank mergers, it is demoralising even if you survive the cuts as you see all your friends get chopped, one by one. Not to mention cultural differences, and the air of superiority the Microsoft guy will have when he is assigned to work in LinkedIn, and the appropriate disdain from the LinkedIn employees. I have see it first hand. It get's ugly.

Javier Cámara-Rica 🐝🇪🇸

hace 7 años #5

CC cathal Morrow

Pascal Derrien

hace 7 años #4

#10
no comments on line about my current employer :-) :-)

Dean Owen

hace 7 años #3

I just realised through a work anniversary notification on LinkedIn that we have someone who works for Microsoft in our midst! Let's ask him? Pascal Derrien

Dean Owen

hace 7 años #2

This will stall their already slow growth. Staff are insecure - then reassured by management that LinkedIn will remain independent. Then the realisation that there are overlaps. Why do we need 2 datacenters in this country? let's close one and integrate. Hey you guys are using this ISV when we have a great deal with this other one, let's shut that one down and integrate. Then more overlaps start to appear, and realisation we don't need that dept. Restructure. Staff start to wonder which dept is going to be next. Meanwhile Lynda staff are frustrated LinkedIn are not delivering on their promises because they are busy exploring synergies. Lynda get fed up with the endless democracy. They just want to shift product. Customer service gets even worse. More dissatisfied LinkedIn users. A two year nightmare which will stall growth leaving an avenue for beBee to swarm LinkedIn's database.I would be extremely surprised if LinkedIn reached 500m by end 2017.

Bill Stankiewicz

hace 7 años #1

Great post Javier C\u00e1mara Rica & I agree with your comments. I am having network get together's here in Savannah this week sharing beBee's application & getting more people informed . Creating new bees, keep up the great efforts & if I can help you or your partner further in any way please let me know? Best regards, Bill Stankiewicz, 1.404.750.3200, www.savannahsupplychain.com

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