Is Your Marketing Suffering From The McNamara Fallacy?
I'm finally catching up with something that's occupied about 30% of my DVR space for months–– THE VIETNAM WAR, a 17.25-hour film by Ken Burns and Lynn Novick.
It's tragic to watch as the leaders of our country make so many bad decisions. I watch sorrowfully because I know their pigheaded mistakes were paid with the lives of 58,220 brave Americans.
And the ones who came home from fighting t