Does corporate culture save company?
Friends, have you ever wondered what “corporate culture” is and what it consists of?
Corporate culture is a tool in the hands of a leader, which allows leading the company to success and stability by means of moral principles, norms of behavior and rules. Under its influence, relations are formed within the company (resolving conflicts or unregulated situations, defining and regulating standards of behavior, morality, etc.), rules of interaction with other companies (creating a positive image, increasing the level of trust).
But everywhere there are drawbacks, there is no exception, with inept use negative results are possible.
Therefore, corporate culture must be studied, nurtured and improved. It should become a natural part of the company, be modern, take into account its interests and specifics, and help achieve results.
I often hear the phrase - "We have no culture in the company" or "We have problems with the corporate culture" This is bad because it is one of the most important for job satisfaction, if there is a problem in it or it does not exist, it destroys the team.
What are the main mistakes companies make when creating a corporate culture?
I have identified the main problems, they need to be addressed first:
- Lack of clearly defined rules and slogans (lack of clear rules and slogans will inevitably lead to a decrease in the company's loyalty, which will negatively affect the work of employees).
- Culture is only on paper (it is important not only to write down the correct principles, but also to put them into practice).
- Culture, like a competitor (copying someone else's ethics is an unacceptable mistake in the development of corporate culture, you need to create your own path).
- Everyone has their own beliefs (views and the point of view of the company management should be shared by employees, this will give a single movement).
By avoiding these mistakes you will achieve compliance with the corporate culture to the full, which will contribute to the prosperity of the company.
PS.: Photo from the distant past - 2013 y.))
#corporateculture #corporatecode #corporateethics #businessconsulting #training #coach #leader #management #petrdikiy