Phillip Hubbell en beBee in English Project Manager 3/10/2016 · 2 min de lectura · 2,7K

Not the Ambassador, not the Ambassador

Not the Ambassador, not the Ambassador

Having read all the blog posts about the Ambassadors and what they are and what they’re not, I think I’m clear. Clarity is no substitute for opinion, so here goes mine.

I think the idea of the ambassador program is great. Mainly, as I see things, it’s working. It incentivizes a few to continue doing what they were doing in the first place. They were doing it well and have been rewarded by the founders of beBee. My best guess, they will continue what they were doing, throwing in a little extra creditability for good measure. Since I don’t spend a lot of time analyzing the site, what I see that has changed since the beginning, is that there are more blog posts about what Ambassadorship means.

Since I no longer have to be incentivized to join beBee, I only read these posts for the comments. The comments are entertaining and sometimes informative, especially with regards of the fear of a repeat of the LinkedIn processes that drove a lot of us to become Bees in the first place. I don’t really see it happening here. Maybe in the beginning, there were a few alarms, but like all new stuff, it levels out. The good news, our ambassadors are not celebrity bloggers or captains of industry. They are blogging, marketing, just like us, worker bees.

When I joined the ranks of beBee there were 40K US bees, now there are 126K. Something is working. I don’t know if it is due to ambassadors but I see their stuff out in the non-beBee world of social media. Marketing is sometimes hard to quantify but, in my view it seems to be working. The concerns of a growing elite are valid concerns but I haven’t seen it come to fruition. I suppose had beBee remained at 40K US users then it might have. The very success that the ambassador program is designed to provide (growth), reduces my concern with cliques becoming a thing.

That said, it is human nature to be drawn to quality. I suspect there will emerge certain authors of interesting stuff who will draw more of an audience than authors of less interesting stuff. Those with the most draw may be inspired to write more interesting stuff and assume the appearance of an elite. There is nothing to be done about it. Some of us may even tailor our affinity to show preference to certain contributors and some of those may be ambassadors. Well, there was a reason they were selected in the first place.

All of us have built in biases. This too is an attribute of how beBee is designed. We are encouraged to create our own experiences and people have a tendency to lean towards those whose ideas are both of interest and whose writing they enjoy reading. I sometimes read stuff of little topic interest, simply because of who the author is, as I like their style of writing. I am also not opposed to groups of people gathering in a hive and making it exclusive. I am free to make an “anti-hive” and make it inclusive of everyone except them. I probably won’t.

Eventually, someday, beBee may become this giant monolithic worldwide phenomenon where those who were picked to be ambassadors don’t even show up on my main page. That probably means they got paid. Good for them. Javier and Juan will have retired to someplace tropical and the new guys might dust off a file holding the original names of the ambassadors and wistfully think of the olden days when beBee was on its way up. All the explanations and comments will have passed into the cosmic graveyard of digital content.

For now, there are growing pains, stuff people would like to see, stuff people would like to forget and stuff everyone reads and stuff nobody reads. My stuff shows up to my followers and they can read it or not. I’m content to watch it unfold. I enjoy seeing the beBee logo show up on my Facebook or Twitter feeds. Every time I see it someplace new, I know someone is doing their job. There are some of us who would love to be an ambassador, an event that isn’t going to happen for one reason or another. I’m glad the program exists though.

Phillip J Hubbell is a writer, project manager and job seeker living in the American Midwest.


Paul Walters 14/11/2016 · #35

@Phillip Hubbell Nice piece. Oh and as an ambassador I have already blazed a trail to the tropics....c'mon down, its great!!!

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Melissa Hefferman 7/10/2016 · #34

Oh look, I found a nugget of Gold "I’m content to watch it unfold"...... and, isn't that like Life? Personally, I'm both compelled and shocked by the brains of BeBee. It will grow, sure, the creators are clearly conscious which is an energy unto itself, and the drama of the small mindedness of big minds fascinates me and sparks my fire. Likely because it reflects my own nature back at me, how Fun! A growth window! Great source of inspiration and learning such things are!!! I hope that made sense and came out right, but maybe not, I guess it all depends on perspective. :) oh and I don't want to be an ambassador of anything other than Humanity so no worries on rejection, I'm used to it. Cheers!

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Irene Hackett 7/10/2016 · #33

@Phillip Hubbell - a no nonsense review of the beBee ambassador program. Much appreciated! Bottom line - it is not a celebrity affair; it is organic affinity & it works 👍

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Pamela L. Williams 7/10/2016 · #32

Phillip, I enjoyed reading this so much! It's great to read a balanced approach to how beBee is handling their marketing and spreading the word about the site. Like you I enjoy seeing beBee 'show up' as the community continues to grow. I'm thrilled when someone who wasn't on beBee gives me a Like on Twitter and suddenly they are requesting a follow here. This site has such a 'human' quality and I want to share that with others. It's where strangers go to become friends and maybe colleagues! Thank you for sharing your thoughts, opinions and feelings with us. It was truly heartwarming to 'hear' these words.

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Pamela L. Williams 7/10/2016 · #31

#19 Robert if you are in Chrome and the post in is another language (sometimes) a little icon will show up in the URL address box. It's next to the bookmark star. Click on that icon and it will automatically translate the post right in beBee, no opening another window. Google translate isn't perfect but I like it! I can ''read between the lines' when google doesn't quite get it right.

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Robert Bacal 5/10/2016 · #30

#28 Don @Don Kerr I don't recall disagreeing with you, but perhaps you have disagreed with me....silently. Now the company you keep is a different story, but then, you probably don't have the facts of the thing. In any event, we good on this one. and if you do figure out what @Gerald Hecht speaks, drop me a line, and we'll see if there's a babblefish for it. Slimy little buggers (the fish, not Gerald)

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Lisa Gallagher 5/10/2016 · #29

#19 I've been using it for simple conversations off and on @Robert Bacal, sometimes I will read a short buzz in Spanish for instance, translate it on google translation, then go back and type what I want to say in English, to get the Spanish translation. If I see both English and Spanish speaking people, I type my comment in English, then in Spanish in the same comment box :)

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Don Kerr 5/10/2016 · #28

#3 Robert while we seldom agree on many matters I share your perspective on this front. I would dearly love to read the numerous postings in Spanish and Portuguese and @Pascal Derrienin Gaelic and @Gerald Hecht in whatever the hell he speaks! And greater penetration into English-speaking markets would be good for the platform

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