Shane T. Frank in eCommerce & Digital Marketing, Digital Marketing & Sales, Business COO and Co-Founder • AlliantGroup Jan 13, 2020 · 1 min read · +400

The Business Benefits of E-Commerce

The Business Benefits of E-Commerce

Running a successful business, large or small, is dependent on a few factors such as products offered, customer communication and service, and overall efficiency.  Today’s world of business is much different than it was a few decades ago. While the goal for many business owners used to be having a physical storefront, present-day entrepreneurs are directing their focus to a different sector: E-commerce.

E-commerce is essentially the buying and selling process of products over the internet, rather than an in-person retail setting.  If you’re seeking ways to expand your business or increase sales, consider some of these E-commerce benefits.

Stay Competitive

Adopting E-commerce into your business strategy is a great way to keep up with any of your competitors.  On-line businesses have been able to flourish due to the efficiency of E-commerce, and retail organizations are quickly hopping on the bandwagon.  According to Entrepreneur, online shopping is increasing at a rapid rate, and while brick-and-mortar shops still have about half of the consumer vote, researchers predict a significant growth due to Millennial consumers.  Consumers want the ability that E-commerce provides, to shop at any time, compare prices, and easily find sales.

Decrease Costs

It’s no secret that owning and running a business can cost an exponential amount of money, especially in a physical retail setting.  Running an online store offers brick-and-mortar business owners an extra way to bring in business, without having to break the bank. Additionally, strictly E-commerce business owners often have significantly lower costs from advertising to rent.  Digital advertising tends to be inexpensive and much more efficient when compared to traditional; factors such as Search Engine Optimization (SEO), pay-per-click, and social media pages are all organic ways for E-commerce business owners to advertise at low costs.  A bonus for online business owners is avoiding rent charges for retail locations and often not having to hire a large staff.

Global Consumers

Global expansion is one of the greatest benefits of an E-commerce business.  Retail shops without an online business are often limited to a specific location, requiring any consumers to have to visit the store to make a purchase.  For both retail owners and online, E-commerce has eliminated the gap between consumer and location. Consumers now have the ability to shop from anywhere, at any time, with just a few clicks of a keyboard or mobile phone.

If you’re considering expanding your current business, launching an online shop can be a great way to increase customers, sales, and revenue.

This blog was originally published to ShaneTFrank.net.


Bruce Tyler Jan 20, 2020 · #3

ecommerce is useful and good.

I use a manual which I found on the internet and currently earn about $3000 a month.

It's easier to do than I thought. You can get it for free here:

https://www.infocentralonline.com/finance/

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