Steve Blakeman en IT - Information Technology, Marketing y Producto, Engineers and Technicians Columnist • Inc Magazine 21/9/2016 · 2 min de lectura · +700

Distracted by your smartphone at work? Try this 'killer' tip...

Distracted by your smartphone at work? Try this 'killer' tip...

It’s official. Humans can’t multi-task (especially men, according to my wife). And the incontrovertible proof comes via your smartphone according to new research into‘Digital Distraction’ featured in the Harvard Business Review.

Distracted by your smartphone at work? Try this 'killer' tip...

So we all know the scenario... you want to concentrate on something and you just know that your phone is going to distract you. So what do you do? Well you might turn it face down so you can’t see the screen. Maybe you simply dial down the volume. Or, as I do, you put it into silent mode but keep 'vibrate' on. Well according to the (err) snappily entitled “The Attentional Cost of Receiving a Cell Phone Notification” you are simply wasting your time...

Distracted by your smartphone at work? Try this 'killer' tip...

It seems that we have been deluding ourselves all along. Apparently when we use these basic measures to focus on another task it transpires that even the slightest hint of a message from our phones in the form of a blink, buzz or blip will instantly take our attention away from the task in hand.

Three researchers from Florida State University initiated the study when they noticed their own behaviour was affected by the sweet siren call of their smartphones:

“If we were driving and we felt a vibration for a phone call, that led us to think about the source of that call — who it could be, what the message was”

Pretty deep inspiration...

Distracted by your smartphone at work? Try this 'killer' tip...

Anyway it seems that additional investigations by the American Psychological Association support the view with a slew of experiments pointing to the fact that the human brain was not designed for heavy-duty multitasking. Apparently