Thursday's Thought: How Welcoming is YOUR Organization?
Have you ever attended a business meeting or networking event where you knew very few people . . . maybe no one?
How did you feel when you were walking in? Confident? Curious? Cautious? Comfortable? Uncomfortable?
All those are possible, of course, but I think most of us would admit to at least feeling a little uncomfortable, if only for a few minutes.
I spent nearly ten years as a regional chapter director in an international networking organization (a job I loved!), and I learned a fair bit about one of the most important aspects of growing a paid-membership organization: the Visitor Experience. Chapters in that organization usually do a bang-up job of welcoming and including visitors; it's one of many reasons they have had such phenomenal growth.