Yedu 🐝 Panicker in Administrativos, Web Designers Founder & CEO • Pick My Holiday Jun 29, 2017 · 2 min read · 2.6K

How to Optimize Your Website for Accessibility?

How to Optimize Your Website for Accessibility?

Website optimization is a process of utilizing the controlled experimentation in order to improve the ability of the website to bring in more business. Optimizing your website is one of the best ways to improve the SEO ranking of your site on various search engines.

At the same time, accessibility is also an important factor for the website as it pulls in a large number of audiences. If you want to make your website more accessible to the audience, the design should be made attractive and the format should be easily readable.

In simple terms, website accessibility implies a process of creating an environment which is 100% friendly for all the visitors, users, and customers. It means that all the content displayed on the website can be read and videos can be viewed.

Take a look at few ways which will assist you in optimizing your website for easy accessibility

  • Interaction methods – Some of your visitors are unable to use a mouse, keyboard, or their fingers while interacting with your website through the mobile devices. We help in carrying out the physical interactions with the website, thus, reducing the inconvenience faced by the users.

  • Responsive design – All the websites need to be compatible with the desktop and mobile viewing. Most of the website designs or themes are built responsive which means that they are easily accessible and readable from any mobile device.

  • Transcripts – Visitors might face several other obstacles caused due to videos, podcasts, infographics, or any interactive media content. If the visitors continuously face a difficulty in viewing the media, it is essential to provide captions and transcripts.

  • Organizing text – If you want to ease the accessibility, make sure to implement large, clear, and unique titles on top of every page on your website. To remove the hassles, outsourcing your text to remarkable and flawless SEO service provider will help in improving the readability and navigation.

  • Clear navigation – A regular and clear navigation is helpful to everyone who visits your website. It is essential to adhere to all the significant information present on the website. You should always ensure that the navigation is easily accessible and every label should be clearly written so that every visitor understands.

  • Internal search – At times, the navigation menu won’t benefit the users. It is highly beneficial to provide an internal search bar which is placed at the top of the site or on the relevant pages.

  • Simple messaging – It is not a good signal to stuff your website with too much of content. Though the users might scroll down, no one will spend their time reading a 1000+ words write-up. Try to avoid jargons while writing for your website. The simpler the language you use; the higher visits you gain by the users.

Along with following the above-mentioned optimization methods, you should also invest a large amount of time and dedication to achieve the desired result.

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